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San Patrignano Community (A) SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of San Patrignano Community (A)


Describes one of the world's most remarkable communities, which for the past 20 years has continuously achieved extraordinary results working with marginalized individuals. Describes the development of the San Patrignano community since the idea was first conceived in the mid-1970s until the death of its founder, Vincenzo Muccioli, in 1995. The community, in the central Italian Emilia Romagna region, is run and managed by 2,000 rehabilitating heroin addicts. Presents a compelling tale of Muccioli's courageous and entrepreneurial leadership. Also follows the spontaneous, gradual, and organic growth of the community's social fabric, therapeutic approach, and strong sense of shared purpose and family values. Looks at the development of the community's "productive" activities (San Patrignano's business ventures).

Authors :: Piero Morosini, Ulrich Steger, Karin Isberg

Topics :: Innovation & Entrepreneurship

Tags :: Leadership, Social enterprise, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "San Patrignano Community (A)" written by Piero Morosini, Ulrich Steger, Karin Isberg includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Patrignano Community's facing as an external strategic factors. Some of the topics covered in San Patrignano Community (A) case study are - Strategic Management Strategies, Leadership, Social enterprise and Innovation & Entrepreneurship.


Some of the macro environment factors that can be used to understand the San Patrignano Community (A) casestudy better are - – increasing government debt because of Covid-19 spendings, wage bills are increasing, talent flight as more people leaving formal jobs, increasing commodity prices, there is backlash against globalization, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing inequality as vast percentage of new income is going to the top 1%, technology disruption, increasing transportation and logistics costs, etc



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Introduction to SWOT Analysis of San Patrignano Community (A)


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in San Patrignano Community (A) case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Patrignano Community's, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Patrignano Community's operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of San Patrignano Community (A) can be done for the following purposes –
1. Strategic planning using facts provided in San Patrignano Community (A) case study
2. Improving business portfolio management of Patrignano Community's
3. Assessing feasibility of the new initiative in Innovation & Entrepreneurship field.
4. Making a Innovation & Entrepreneurship topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Patrignano Community's




Strengths San Patrignano Community (A) | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Patrignano Community's in San Patrignano Community (A) Harvard Business Review case study are -

Innovation driven organization

– Patrignano Community's is one of the most innovative firm in sector. Manager in San Patrignano Community (A) Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Effective Research and Development (R&D)

– Patrignano Community's has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study San Patrignano Community (A) - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Cross disciplinary teams

– Horizontal connected teams at the Patrignano Community's are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Ability to recruit top talent

– Patrignano Community's is one of the leading recruiters in the industry. Managers in the San Patrignano Community (A) are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

High switching costs

– The high switching costs that Patrignano Community's has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Sustainable margins compare to other players in Innovation & Entrepreneurship industry

– San Patrignano Community (A) firm has clearly differentiated products in the market place. This has enabled Patrignano Community's to fetch slight price premium compare to the competitors in the Innovation & Entrepreneurship industry. The sustainable margins have also helped Patrignano Community's to invest into research and development (R&D) and innovation.

Strong track record of project management

– Patrignano Community's is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Learning organization

- Patrignano Community's is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Patrignano Community's is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in San Patrignano Community (A) Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Analytics focus

– Patrignano Community's is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Piero Morosini, Ulrich Steger, Karin Isberg can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Superior customer experience

– The customer experience strategy of Patrignano Community's in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

High brand equity

– Patrignano Community's has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Patrignano Community's to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Highly skilled collaborators

– Patrignano Community's has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in San Patrignano Community (A) HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.






Weaknesses San Patrignano Community (A) | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of San Patrignano Community (A) are -

Slow decision making process

– As mentioned earlier in the report, Patrignano Community's has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Patrignano Community's even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Aligning sales with marketing

– It come across in the case study San Patrignano Community (A) that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case San Patrignano Community (A) can leverage the sales team experience to cultivate customer relationships as Patrignano Community's is planning to shift buying processes online.

Low market penetration in new markets

– Outside its home market of Patrignano Community's, firm in the HBR case study San Patrignano Community (A) needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Increasing silos among functional specialists

– The organizational structure of Patrignano Community's is dominated by functional specialists. It is not different from other players in the Innovation & Entrepreneurship segment. Patrignano Community's needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Patrignano Community's to focus more on services rather than just following the product oriented approach.

Need for greater diversity

– Patrignano Community's has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

High operating costs

– Compare to the competitors, firm in the HBR case study San Patrignano Community (A) has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Patrignano Community's 's lucrative customers.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study San Patrignano Community (A), in the dynamic environment Patrignano Community's has struggled to respond to the nimble upstart competition. Patrignano Community's has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Patrignano Community's supply chain. Even after few cautionary changes mentioned in the HBR case study - San Patrignano Community (A), it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Patrignano Community's vulnerable to further global disruptions in South East Asia.

No frontier risks strategy

– After analyzing the HBR case study San Patrignano Community (A), it seems that company is thinking about the frontier risks that can impact Innovation & Entrepreneurship strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Lack of clear differentiation of Patrignano Community's products

– To increase the profitability and margins on the products, Patrignano Community's needs to provide more differentiated products than what it is currently offering in the marketplace.

Skills based hiring

– The stress on hiring functional specialists at Patrignano Community's has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.




Opportunities San Patrignano Community (A) | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study San Patrignano Community (A) are -

Buying journey improvements

– Patrignano Community's can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. San Patrignano Community (A) suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Creating value in data economy

– The success of analytics program of Patrignano Community's has opened avenues for new revenue streams for the organization in the industry. This can help Patrignano Community's to build a more holistic ecosystem as suggested in the San Patrignano Community (A) case study. Patrignano Community's can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Patrignano Community's can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Patrignano Community's to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Patrignano Community's in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Innovation & Entrepreneurship segment, and it will provide faster access to the consumers.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Innovation & Entrepreneurship industry, but it has also influenced the consumer preferences. Patrignano Community's can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Patrignano Community's can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Patrignano Community's can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, San Patrignano Community (A), to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Loyalty marketing

– Patrignano Community's has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Leveraging digital technologies

– Patrignano Community's can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Innovation & Entrepreneurship industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Patrignano Community's can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Patrignano Community's can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Learning at scale

– Online learning technologies has now opened space for Patrignano Community's to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Developing new processes and practices

– Patrignano Community's can develop new processes and procedures in Innovation & Entrepreneurship industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.




Threats San Patrignano Community (A) External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study San Patrignano Community (A) are -

Technology acceleration in Forth Industrial Revolution

– Patrignano Community's has witnessed rapid integration of technology during Covid-19 in the Innovation & Entrepreneurship industry. As one of the leading players in the industry, Patrignano Community's needs to keep up with the evolution of technology in the Innovation & Entrepreneurship sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Patrignano Community's.

Regulatory challenges

– Patrignano Community's needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Innovation & Entrepreneurship industry regulations.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Patrignano Community's needs to understand the core reasons impacting the Innovation & Entrepreneurship industry. This will help it in building a better workplace.

Increasing wage structure of Patrignano Community's

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Patrignano Community's.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Patrignano Community's can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study San Patrignano Community (A) .

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study San Patrignano Community (A), Patrignano Community's may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Innovation & Entrepreneurship .

High dependence on third party suppliers

– Patrignano Community's high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Consumer confidence and its impact on Patrignano Community's demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Patrignano Community's with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Patrignano Community's business can come under increasing regulations regarding data privacy, data security, etc.

Easy access to finance

– Easy access to finance in Innovation & Entrepreneurship field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Patrignano Community's can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.




Weighted SWOT Analysis of San Patrignano Community (A) Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study San Patrignano Community (A) needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study San Patrignano Community (A) is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study San Patrignano Community (A) is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of San Patrignano Community (A) is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Patrignano Community's needs to make to build a sustainable competitive advantage.



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