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Zopa: The Power of Peer-to-Peer Lending Net Present Value (NPV) / MBA Resources

Introduction to Net Present Value (NPV) - What is Net Present Value (NPV) ? How it impacts financial decisions regarding project management?

NPV solution for Zopa: The Power of Peer-to-Peer Lending case study


At Oak Spring University, we provide corporate level professional Net Present Value (NPV) case study solution. Zopa: The Power of Peer-to-Peer Lending case study is a Harvard Business School (HBR) case study written by Mikolaj Jan Piskorski, Isabel Fernandez-Mateo, David Chen. The Zopa: The Power of Peer-to-Peer Lending (referred as “Zopa Listings” from here on) case study provides evaluation & decision scenario in field of Strategy & Execution. It also touches upon business topics such as - Value proposition, Marketing, Negotiations.

The net present value (NPV) of an investment proposal is the present value of the proposal’s net cash flows less the proposal’s initial cash outflow. If a project’s NPV is greater than or equal to zero, the project should be accepted.

NPV = Present Value of Future Cash Flows LESS Project’s Initial Investment






Case Description of Zopa: The Power of Peer-to-Peer Lending Case Study


Zopa, a U.K.-based peer-to-peer lending company, connected individual lenders and borrowers via an online interface. The company charged a small fee for completed loan transactions but has not turned a profit. Zopa offered two platforms, Markets and Listings. Markets was an automated system that assembled loans by combining lowest loan offers from different Zopa lenders. Zopa Listings allowed prospective borrowers to post eBay-like listings explaining who they were, how much money they needed, and how they would use it. Lenders then made offers specifying how much they were willing to lend and at what rate. Neither platform met with much success. In February 2009, the CEO of Zopa is considering withdrawing from Listings, and focusing on Markets, even though a company in the U.S., Prosper, had attracted many users with a product akin to Zopa Listings.


Case Authors : Mikolaj Jan Piskorski, Isabel Fernandez-Mateo, David Chen

Topic : Strategy & Execution

Related Areas : Marketing, Negotiations




Calculating Net Present Value (NPV) at 6% for Zopa: The Power of Peer-to-Peer Lending Case Study


Years              Cash Flow     Net Cash Flow     Cumulative    
Cash Flow
Discount Rate
@ 6 %
Discounted
Cash Flows
Year 0 (10012733) -10012733 - -
Year 1 3446649 -6566084 3446649 0.9434 3251556
Year 2 3958701 -2607383 7405350 0.89 3523230
Year 3 3971634 1364251 11376984 0.8396 3334660
Year 4 3234031 4598282 14611015 0.7921 2561655
TOTAL 14611015 12671101




The Net Present Value at 6% discount rate is 2658368

In isolation the NPV number doesn't mean much but put in right context then it is one of the best method to evaluate project returns. In this article we will cover -

Different methods of capital budgeting


What is NPV & Formula of NPV,
How it is calculated,
How to use NPV number for project evaluation, and
Scenario Planning given risks and management priorities.




Capital Budgeting Approaches

Methods of Capital Budgeting


There are four types of capital budgeting techniques that are widely used in the corporate world –

1. Internal Rate of Return
2. Net Present Value
3. Payback Period
4. Profitability Index

Apart from the Payback period method which is an additive method, rest of the methods are based on Discounted Cash Flow technique. Even though cash flow can be calculated based on the nature of the project, for the simplicity of the article we are assuming that all the expected cash flows are realized at the end of the year.

Discounted Cash Flow approaches provide a more objective basis for evaluating and selecting investment projects. They take into consideration both –

1. Timing of the expected cash flows – stockholders of Zopa Listings have higher preference for cash returns over 4-5 years rather than 10-15 years given the nature of the volatility in the industry.
2. Magnitude of both incoming and outgoing cash flows – Projects can be capital intensive, time intensive, or both. Zopa Listings shareholders have preference for diversified projects investment rather than prospective high income from a single capital intensive project.






Formula and Steps to Calculate Net Present Value (NPV) of Zopa: The Power of Peer-to-Peer Lending

NPV = Net Cash In Flowt1 / (1+r)t1 + Net Cash In Flowt2 / (1+r)t2 + … Net Cash In Flowtn / (1+r)tn
Less Net Cash Out Flowt0 / (1+r)t0

Where t = time period, in this case year 1, year 2 and so on.
r = discount rate or return that could be earned using other safe proposition such as fixed deposit or treasury bond rate. Net Cash In Flow – What the firm will get each year.
Net Cash Out Flow – What the firm needs to invest initially in the project.

Step 1 – Understand the nature of the project and calculate cash flow for each year.
Step 2 – Discount those cash flow based on the discount rate.
Step 3 – Add all the discounted cash flow.
Step 4 – Selection of the project

Why Strategy & Execution Managers need to know Financial Tools such as Net Present Value (NPV)?

In our daily workplace we often come across people and colleagues who are just focused on their core competency and targets they have to deliver. For example marketing managers at Zopa Listings often design programs whose objective is to drive brand awareness and customer reach. But how that 30 point increase in brand awareness or 10 point increase in customer touch points will result into shareholders’ value is not specified.

To overcome such scenarios managers at Zopa Listings needs to not only know the financial aspect of project management but also needs to have tools to integrate them into part of the project development and monitoring plan.

Calculating Net Present Value (NPV) at 15%

After working through various assumptions we reached a conclusion that risk is far higher than 6%. In a reasonably stable industry with weak competition - 15% discount rate can be a good benchmark.



Years              Cash Flow     Net Cash Flow     Cumulative    
Cash Flow
Discount Rate
@ 15 %
Discounted
Cash Flows
Year 0 (10012733) -10012733 - -
Year 1 3446649 -6566084 3446649 0.8696 2997086
Year 2 3958701 -2607383 7405350 0.7561 2993347
Year 3 3971634 1364251 11376984 0.6575 2611414
Year 4 3234031 4598282 14611015 0.5718 1849068
TOTAL 10450914


The Net NPV after 4 years is 438181

(10450914 - 10012733 )








Calculating Net Present Value (NPV) at 20%


If the risk component is high in the industry then we should go for a higher hurdle rate / discount rate of 20%.

Years              Cash Flow     Net Cash Flow     Cumulative    
Cash Flow
Discount Rate
@ 20 %
Discounted
Cash Flows
Year 0 (10012733) -10012733 - -
Year 1 3446649 -6566084 3446649 0.8333 2872208
Year 2 3958701 -2607383 7405350 0.6944 2749098
Year 3 3971634 1364251 11376984 0.5787 2298399
Year 4 3234031 4598282 14611015 0.4823 1559621
TOTAL 9479326


The Net NPV after 4 years is -533407

At 20% discount rate the NPV is negative (9479326 - 10012733 ) so ideally we can't select the project if macro and micro factors don't allow financial managers of Zopa Listings to discount cash flow at lower discount rates such as 15%.





Acceptance Criteria of a Project based on NPV

Simplest Approach – If the investment project of Zopa Listings has a NPV value higher than Zero then finance managers at Zopa Listings can ACCEPT the project, otherwise they can reject the project. This means that project will deliver higher returns over the period of time than any alternate investment strategy.

In theory if the required rate of return or discount rate is chosen correctly by finance managers at Zopa Listings, then the stock price of the Zopa Listings should change by same amount of the NPV. In real world we know that share price also reflects various other factors that can be related to both macro and micro environment.

In the same vein – accepting the project with zero NPV should result in stagnant share price. Finance managers use discount rates as a measure of risk components in the project execution process.

Sensitivity Analysis

Project selection is often a far more complex decision than just choosing it based on the NPV number. Finance managers at Zopa Listings should conduct a sensitivity analysis to better understand not only the inherent risk of the projects but also how those risks can be either factored in or mitigated during the project execution. Sensitivity analysis helps in –

What will be a multi year spillover effect of various taxation regulations.

Understanding of risks involved in the project.

What can impact the cash flow of the project.

What are the uncertainties surrounding the project Initial Cash Outlay (ICO’s). ICO’s often have several different components such as land, machinery, building, and other equipment.

What are the key aspects of the projects that need to be monitored, refined, and retuned for continuous delivery of projected cash flows.

Some of the assumptions while using the Discounted Cash Flow Methods –

Projects are assumed to be Mutually Exclusive – This is seldom the came in modern day giant organizations where projects are often inter-related and rejecting a project solely based on NPV can result in sunk cost from a related project.

Independent projects have independent cash flows – As explained in the marketing project – though the project may look independent but in reality it is not as the brand awareness project can be closely associated with the spending on sales promotions and product specific advertising.






Negotiation Strategy of Zopa: The Power of Peer-to-Peer Lending

References & Further Readings

Mikolaj Jan Piskorski, Isabel Fernandez-Mateo, David Chen (2018), "Zopa: The Power of Peer-to-Peer Lending Harvard Business Review Case Study. Published by HBR Publications.


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