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To Be or Not To Be? A Case for Human Cloning SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of To Be or Not To Be? A Case for Human Cloning


Technological and scientific innovation in recent years has opened up much research and development in relation to human cloning. Many early steps have been taken and further progress is anticipated for the coming decade. This case looks at the development of human cloning; the potential benefits and market potential of such innovation and the challenges the industry might expect to encounter going forward.

Authors :: Philip Parker, Elizabeth Esparza

Topics :: Sales & Marketing

Tags :: , SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "To Be or Not To Be? A Case for Human Cloning" written by Philip Parker, Elizabeth Esparza includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Cloning Human facing as an external strategic factors. Some of the topics covered in To Be or Not To Be? A Case for Human Cloning case study are - Strategic Management Strategies, and Sales & Marketing.


Some of the macro environment factors that can be used to understand the To Be or Not To Be? A Case for Human Cloning casestudy better are - – digital marketing is dominated by two big players Facebook and Google, increasing inequality as vast percentage of new income is going to the top 1%, wage bills are increasing, increasing household debt because of falling income levels, geopolitical disruptions, increasing energy prices, banking and financial system is disrupted by Bitcoin and other crypto currencies, challanges to central banks by blockchain based private currencies, supply chains are disrupted by pandemic , etc



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Introduction to SWOT Analysis of To Be or Not To Be? A Case for Human Cloning


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in To Be or Not To Be? A Case for Human Cloning case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Cloning Human, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Cloning Human operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of To Be or Not To Be? A Case for Human Cloning can be done for the following purposes –
1. Strategic planning using facts provided in To Be or Not To Be? A Case for Human Cloning case study
2. Improving business portfolio management of Cloning Human
3. Assessing feasibility of the new initiative in Sales & Marketing field.
4. Making a Sales & Marketing topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Cloning Human




Strengths To Be or Not To Be? A Case for Human Cloning | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Cloning Human in To Be or Not To Be? A Case for Human Cloning Harvard Business Review case study are -

Ability to recruit top talent

– Cloning Human is one of the leading recruiters in the industry. Managers in the To Be or Not To Be? A Case for Human Cloning are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Ability to lead change in Sales & Marketing field

– Cloning Human is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Cloning Human in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

High brand equity

– Cloning Human has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Cloning Human to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Learning organization

- Cloning Human is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Cloning Human is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in To Be or Not To Be? A Case for Human Cloning Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Analytics focus

– Cloning Human is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Philip Parker, Elizabeth Esparza can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Successful track record of launching new products

– Cloning Human has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Cloning Human has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

High switching costs

– The high switching costs that Cloning Human has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Diverse revenue streams

– Cloning Human is present in almost all the verticals within the industry. This has provided firm in To Be or Not To Be? A Case for Human Cloning case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Operational resilience

– The operational resilience strategy in the To Be or Not To Be? A Case for Human Cloning Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Highly skilled collaborators

– Cloning Human has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in To Be or Not To Be? A Case for Human Cloning HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Low bargaining power of suppliers

– Suppliers of Cloning Human in the sector have low bargaining power. To Be or Not To Be? A Case for Human Cloning has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Cloning Human to manage not only supply disruptions but also source products at highly competitive prices.

Training and development

– Cloning Human has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in To Be or Not To Be? A Case for Human Cloning Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.






Weaknesses To Be or Not To Be? A Case for Human Cloning | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of To Be or Not To Be? A Case for Human Cloning are -

Low market penetration in new markets

– Outside its home market of Cloning Human, firm in the HBR case study To Be or Not To Be? A Case for Human Cloning needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Interest costs

– Compare to the competition, Cloning Human has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study To Be or Not To Be? A Case for Human Cloning, is just above the industry average. Cloning Human needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Need for greater diversity

– Cloning Human has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

High operating costs

– Compare to the competitors, firm in the HBR case study To Be or Not To Be? A Case for Human Cloning has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Cloning Human 's lucrative customers.

Increasing silos among functional specialists

– The organizational structure of Cloning Human is dominated by functional specialists. It is not different from other players in the Sales & Marketing segment. Cloning Human needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Cloning Human to focus more on services rather than just following the product oriented approach.

High cash cycle compare to competitors

Cloning Human has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

High bargaining power of channel partners

– Because of the regulatory requirements, Philip Parker, Elizabeth Esparza suggests that, Cloning Human is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Aligning sales with marketing

– It come across in the case study To Be or Not To Be? A Case for Human Cloning that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case To Be or Not To Be? A Case for Human Cloning can leverage the sales team experience to cultivate customer relationships as Cloning Human is planning to shift buying processes online.

Skills based hiring

– The stress on hiring functional specialists at Cloning Human has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

Capital Spending Reduction

– Even during the low interest decade, Cloning Human has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.




Opportunities To Be or Not To Be? A Case for Human Cloning | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study To Be or Not To Be? A Case for Human Cloning are -

Learning at scale

– Online learning technologies has now opened space for Cloning Human to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Buying journey improvements

– Cloning Human can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. To Be or Not To Be? A Case for Human Cloning suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Cloning Human in the consumer business. Now Cloning Human can target international markets with far fewer capital restrictions requirements than the existing system.

Building a culture of innovation

– managers at Cloning Human can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Sales & Marketing segment.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Cloning Human can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Loyalty marketing

– Cloning Human has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Better consumer reach

– The expansion of the 5G network will help Cloning Human to increase its market reach. Cloning Human will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Using analytics as competitive advantage

– Cloning Human has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study To Be or Not To Be? A Case for Human Cloning - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Cloning Human to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Leveraging digital technologies

– Cloning Human can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Low interest rates

– Even though inflation is raising its head in most developed economies, Cloning Human can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Sales & Marketing industry, but it has also influenced the consumer preferences. Cloning Human can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Cloning Human can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, To Be or Not To Be? A Case for Human Cloning, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Cloning Human can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.




Threats To Be or Not To Be? A Case for Human Cloning External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study To Be or Not To Be? A Case for Human Cloning are -

Shortening product life cycle

– it is one of the major threat that Cloning Human is facing in Sales & Marketing sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Cloning Human business can come under increasing regulations regarding data privacy, data security, etc.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Cloning Human in the Sales & Marketing industry. The Sales & Marketing industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Increasing wage structure of Cloning Human

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Cloning Human.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Cloning Human needs to understand the core reasons impacting the Sales & Marketing industry. This will help it in building a better workplace.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Cloning Human can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study To Be or Not To Be? A Case for Human Cloning .

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Cloning Human will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Technology acceleration in Forth Industrial Revolution

– Cloning Human has witnessed rapid integration of technology during Covid-19 in the Sales & Marketing industry. As one of the leading players in the industry, Cloning Human needs to keep up with the evolution of technology in the Sales & Marketing sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Cloning Human with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Environmental challenges

– Cloning Human needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Cloning Human can take advantage of this fund but it will also bring new competitors in the Sales & Marketing industry.

Consumer confidence and its impact on Cloning Human demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.




Weighted SWOT Analysis of To Be or Not To Be? A Case for Human Cloning Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study To Be or Not To Be? A Case for Human Cloning needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study To Be or Not To Be? A Case for Human Cloning is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study To Be or Not To Be? A Case for Human Cloning is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of To Be or Not To Be? A Case for Human Cloning is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Cloning Human needs to make to build a sustainable competitive advantage.



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