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Sticks Kebob Shop Customer Survey Results SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Sticks Kebob Shop Customer Survey Results


Handout for case UV7031.

Authors :: Rajkumar Venkatesan

Topics :: Sales & Marketing

Tags :: Market research, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Sticks Kebob Shop Customer Survey Results" written by Rajkumar Venkatesan includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Uv7031 Kebob facing as an external strategic factors. Some of the topics covered in Sticks Kebob Shop Customer Survey Results case study are - Strategic Management Strategies, Market research and Sales & Marketing.


Some of the macro environment factors that can be used to understand the Sticks Kebob Shop Customer Survey Results casestudy better are - – technology disruption, challanges to central banks by blockchain based private currencies, increasing inequality as vast percentage of new income is going to the top 1%, digital marketing is dominated by two big players Facebook and Google, increasing transportation and logistics costs, cloud computing is disrupting traditional business models, banking and financial system is disrupted by Bitcoin and other crypto currencies, talent flight as more people leaving formal jobs, geopolitical disruptions, etc



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Introduction to SWOT Analysis of Sticks Kebob Shop Customer Survey Results


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Sticks Kebob Shop Customer Survey Results case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Uv7031 Kebob, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Uv7031 Kebob operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Sticks Kebob Shop Customer Survey Results can be done for the following purposes –
1. Strategic planning using facts provided in Sticks Kebob Shop Customer Survey Results case study
2. Improving business portfolio management of Uv7031 Kebob
3. Assessing feasibility of the new initiative in Sales & Marketing field.
4. Making a Sales & Marketing topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Uv7031 Kebob




Strengths Sticks Kebob Shop Customer Survey Results | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Uv7031 Kebob in Sticks Kebob Shop Customer Survey Results Harvard Business Review case study are -

Innovation driven organization

– Uv7031 Kebob is one of the most innovative firm in sector. Manager in Sticks Kebob Shop Customer Survey Results Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Organizational Resilience of Uv7031 Kebob

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Uv7031 Kebob does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Successful track record of launching new products

– Uv7031 Kebob has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Uv7031 Kebob has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Sustainable margins compare to other players in Sales & Marketing industry

– Sticks Kebob Shop Customer Survey Results firm has clearly differentiated products in the market place. This has enabled Uv7031 Kebob to fetch slight price premium compare to the competitors in the Sales & Marketing industry. The sustainable margins have also helped Uv7031 Kebob to invest into research and development (R&D) and innovation.

Strong track record of project management

– Uv7031 Kebob is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Ability to lead change in Sales & Marketing field

– Uv7031 Kebob is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Uv7031 Kebob in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Digital Transformation in Sales & Marketing segment

- digital transformation varies from industry to industry. For Uv7031 Kebob digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Uv7031 Kebob has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Low bargaining power of suppliers

– Suppliers of Uv7031 Kebob in the sector have low bargaining power. Sticks Kebob Shop Customer Survey Results has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Uv7031 Kebob to manage not only supply disruptions but also source products at highly competitive prices.

Learning organization

- Uv7031 Kebob is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Uv7031 Kebob is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Sticks Kebob Shop Customer Survey Results Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Training and development

– Uv7031 Kebob has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Sticks Kebob Shop Customer Survey Results Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

High switching costs

– The high switching costs that Uv7031 Kebob has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Operational resilience

– The operational resilience strategy in the Sticks Kebob Shop Customer Survey Results Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.






Weaknesses Sticks Kebob Shop Customer Survey Results | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Sticks Kebob Shop Customer Survey Results are -

Slow decision making process

– As mentioned earlier in the report, Uv7031 Kebob has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Uv7031 Kebob even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Products dominated business model

– Even though Uv7031 Kebob has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Sticks Kebob Shop Customer Survey Results should strive to include more intangible value offerings along with its core products and services.

High operating costs

– Compare to the competitors, firm in the HBR case study Sticks Kebob Shop Customer Survey Results has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Uv7031 Kebob 's lucrative customers.

No frontier risks strategy

– After analyzing the HBR case study Sticks Kebob Shop Customer Survey Results, it seems that company is thinking about the frontier risks that can impact Sales & Marketing strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Sticks Kebob Shop Customer Survey Results, it seems that the employees of Uv7031 Kebob don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Uv7031 Kebob supply chain. Even after few cautionary changes mentioned in the HBR case study - Sticks Kebob Shop Customer Survey Results, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Uv7031 Kebob vulnerable to further global disruptions in South East Asia.

High cash cycle compare to competitors

Uv7031 Kebob has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Low market penetration in new markets

– Outside its home market of Uv7031 Kebob, firm in the HBR case study Sticks Kebob Shop Customer Survey Results needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Interest costs

– Compare to the competition, Uv7031 Kebob has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Sticks Kebob Shop Customer Survey Results HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Uv7031 Kebob has relatively successful track record of launching new products.

High bargaining power of channel partners

– Because of the regulatory requirements, Rajkumar Venkatesan suggests that, Uv7031 Kebob is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.




Opportunities Sticks Kebob Shop Customer Survey Results | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Sticks Kebob Shop Customer Survey Results are -

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Uv7031 Kebob can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Buying journey improvements

– Uv7031 Kebob can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Sticks Kebob Shop Customer Survey Results suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Uv7031 Kebob in the consumer business. Now Uv7031 Kebob can target international markets with far fewer capital restrictions requirements than the existing system.

Building a culture of innovation

– managers at Uv7031 Kebob can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Sales & Marketing segment.

Using analytics as competitive advantage

– Uv7031 Kebob has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Sticks Kebob Shop Customer Survey Results - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Uv7031 Kebob to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Leveraging digital technologies

– Uv7031 Kebob can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Sales & Marketing industry, but it has also influenced the consumer preferences. Uv7031 Kebob can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Uv7031 Kebob can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Sticks Kebob Shop Customer Survey Results, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Creating value in data economy

– The success of analytics program of Uv7031 Kebob has opened avenues for new revenue streams for the organization in the industry. This can help Uv7031 Kebob to build a more holistic ecosystem as suggested in the Sticks Kebob Shop Customer Survey Results case study. Uv7031 Kebob can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Loyalty marketing

– Uv7031 Kebob has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Uv7031 Kebob to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Uv7031 Kebob in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Sales & Marketing segment, and it will provide faster access to the consumers.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Sales & Marketing industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Uv7031 Kebob can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Uv7031 Kebob can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.




Threats Sticks Kebob Shop Customer Survey Results External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Sticks Kebob Shop Customer Survey Results are -

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Uv7031 Kebob.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Uv7031 Kebob will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Stagnating economy with rate increase

– Uv7031 Kebob can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Uv7031 Kebob can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Sticks Kebob Shop Customer Survey Results .

High dependence on third party suppliers

– Uv7031 Kebob high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Uv7031 Kebob in the Sales & Marketing sector and impact the bottomline of the organization.

Shortening product life cycle

– it is one of the major threat that Uv7031 Kebob is facing in Sales & Marketing sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Easy access to finance

– Easy access to finance in Sales & Marketing field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Uv7031 Kebob can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Consumer confidence and its impact on Uv7031 Kebob demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Uv7031 Kebob with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Technology acceleration in Forth Industrial Revolution

– Uv7031 Kebob has witnessed rapid integration of technology during Covid-19 in the Sales & Marketing industry. As one of the leading players in the industry, Uv7031 Kebob needs to keep up with the evolution of technology in the Sales & Marketing sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Uv7031 Kebob needs to understand the core reasons impacting the Sales & Marketing industry. This will help it in building a better workplace.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.




Weighted SWOT Analysis of Sticks Kebob Shop Customer Survey Results Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Sticks Kebob Shop Customer Survey Results needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Sticks Kebob Shop Customer Survey Results is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Sticks Kebob Shop Customer Survey Results is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Sticks Kebob Shop Customer Survey Results is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Uv7031 Kebob needs to make to build a sustainable competitive advantage.



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