Strategy Execution and Collective Emotions: National Air SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Strategy & Execution
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Strategy Execution and Collective Emotions: National Air
The case illustrates how seeming good strategy (in terms of content) can fail in the process of implementation. A brilliant CEO strategist failed to convince his employees to buy into his strategic vision by trying to implement it too quickly.
Swot Analysis of "Strategy Execution and Collective Emotions: National Air" written by Quy Nguyen Huy, Lisa Duke includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Brilliant Strategist facing as an external strategic factors. Some of the topics covered in Strategy Execution and Collective Emotions: National Air case study are - Strategic Management Strategies, Government, Labor, Psychology, Strategy execution and Strategy & Execution.
Some of the macro environment factors that can be used to understand the Strategy Execution and Collective Emotions: National Air casestudy better are - – digital marketing is dominated by two big players Facebook and Google, talent flight as more people leaving formal jobs, increasing commodity prices, increasing household debt because of falling income levels, challanges to central banks by blockchain based private currencies, supply chains are disrupted by pandemic , there is increasing trade war between United States & China,
increasing transportation and logistics costs, geopolitical disruptions, etc
Introduction to SWOT Analysis of Strategy Execution and Collective Emotions: National Air
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Strategy Execution and Collective Emotions: National Air case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Brilliant Strategist, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Brilliant Strategist operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Strategy Execution and Collective Emotions: National Air can be done for the following purposes –
1. Strategic planning using facts provided in Strategy Execution and Collective Emotions: National Air case study
2. Improving business portfolio management of Brilliant Strategist
3. Assessing feasibility of the new initiative in Strategy & Execution field.
4. Making a Strategy & Execution topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Brilliant Strategist
Strengths Strategy Execution and Collective Emotions: National Air | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Brilliant Strategist in Strategy Execution and Collective Emotions: National Air Harvard Business Review case study are -
Strong track record of project management
– Brilliant Strategist is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
High brand equity
– Brilliant Strategist has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Brilliant Strategist to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Learning organization
- Brilliant Strategist is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Brilliant Strategist is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Strategy Execution and Collective Emotions: National Air Harvard Business Review case study emphasize – knowledge, initiative, and innovation.
Successful track record of launching new products
– Brilliant Strategist has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Brilliant Strategist has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
Low bargaining power of suppliers
– Suppliers of Brilliant Strategist in the sector have low bargaining power. Strategy Execution and Collective Emotions: National Air has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Brilliant Strategist to manage not only supply disruptions but also source products at highly competitive prices.
Operational resilience
– The operational resilience strategy in the Strategy Execution and Collective Emotions: National Air Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.
Ability to recruit top talent
– Brilliant Strategist is one of the leading recruiters in the industry. Managers in the Strategy Execution and Collective Emotions: National Air are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.
Digital Transformation in Strategy & Execution segment
- digital transformation varies from industry to industry. For Brilliant Strategist digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Brilliant Strategist has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Innovation driven organization
– Brilliant Strategist is one of the most innovative firm in sector. Manager in Strategy Execution and Collective Emotions: National Air Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Analytics focus
– Brilliant Strategist is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Quy Nguyen Huy, Lisa Duke can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Sustainable margins compare to other players in Strategy & Execution industry
– Strategy Execution and Collective Emotions: National Air firm has clearly differentiated products in the market place. This has enabled Brilliant Strategist to fetch slight price premium compare to the competitors in the Strategy & Execution industry. The sustainable margins have also helped Brilliant Strategist to invest into research and development (R&D) and innovation.
Diverse revenue streams
– Brilliant Strategist is present in almost all the verticals within the industry. This has provided firm in Strategy Execution and Collective Emotions: National Air case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Weaknesses Strategy Execution and Collective Emotions: National Air | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Strategy Execution and Collective Emotions: National Air are -
Interest costs
– Compare to the competition, Brilliant Strategist has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.
Slow decision making process
– As mentioned earlier in the report, Brilliant Strategist has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Brilliant Strategist even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.
Lack of clear differentiation of Brilliant Strategist products
– To increase the profitability and margins on the products, Brilliant Strategist needs to provide more differentiated products than what it is currently offering in the marketplace.
Slow to harness new channels of communication
– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Brilliant Strategist is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Strategy Execution and Collective Emotions: National Air can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.
Slow to strategic competitive environment developments
– As Strategy Execution and Collective Emotions: National Air HBR case study mentions - Brilliant Strategist takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.
Ability to respond to the competition
– As the decision making is very deliberative, highlighted in the case study Strategy Execution and Collective Emotions: National Air, in the dynamic environment Brilliant Strategist has struggled to respond to the nimble upstart competition. Brilliant Strategist has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.
High dependence on star products
– The top 2 products and services of the firm as mentioned in the Strategy Execution and Collective Emotions: National Air HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Brilliant Strategist has relatively successful track record of launching new products.
High operating costs
– Compare to the competitors, firm in the HBR case study Strategy Execution and Collective Emotions: National Air has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Brilliant Strategist 's lucrative customers.
Aligning sales with marketing
– It come across in the case study Strategy Execution and Collective Emotions: National Air that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Strategy Execution and Collective Emotions: National Air can leverage the sales team experience to cultivate customer relationships as Brilliant Strategist is planning to shift buying processes online.
Increasing silos among functional specialists
– The organizational structure of Brilliant Strategist is dominated by functional specialists. It is not different from other players in the Strategy & Execution segment. Brilliant Strategist needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Brilliant Strategist to focus more on services rather than just following the product oriented approach.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study Strategy Execution and Collective Emotions: National Air, it seems that the employees of Brilliant Strategist don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
Opportunities Strategy Execution and Collective Emotions: National Air | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Strategy Execution and Collective Emotions: National Air are -
Developing new processes and practices
– Brilliant Strategist can develop new processes and procedures in Strategy & Execution industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Building a culture of innovation
– managers at Brilliant Strategist can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Strategy & Execution segment.
Leveraging digital technologies
– Brilliant Strategist can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Brilliant Strategist can use these opportunities to build new business models that can help the communities that Brilliant Strategist operates in. Secondly it can use opportunities from government spending in Strategy & Execution sector.
Lowering marketing communication costs
– 5G expansion will open new opportunities for Brilliant Strategist in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Strategy & Execution segment, and it will provide faster access to the consumers.
Low interest rates
– Even though inflation is raising its head in most developed economies, Brilliant Strategist can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.
Loyalty marketing
– Brilliant Strategist has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Brilliant Strategist to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Brilliant Strategist to hire the very best people irrespective of their geographical location.
Better consumer reach
– The expansion of the 5G network will help Brilliant Strategist to increase its market reach. Brilliant Strategist will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Learning at scale
– Online learning technologies has now opened space for Brilliant Strategist to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Redefining models of collaboration and team work
– As explained in the weaknesses section, Brilliant Strategist is facing challenges because of the dominance of functional experts in the organization. Strategy Execution and Collective Emotions: National Air case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.
Creating value in data economy
– The success of analytics program of Brilliant Strategist has opened avenues for new revenue streams for the organization in the industry. This can help Brilliant Strategist to build a more holistic ecosystem as suggested in the Strategy Execution and Collective Emotions: National Air case study. Brilliant Strategist can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Strategy & Execution industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Brilliant Strategist can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Brilliant Strategist can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Threats Strategy Execution and Collective Emotions: National Air External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Strategy Execution and Collective Emotions: National Air are -
Regulatory challenges
– Brilliant Strategist needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Strategy & Execution industry regulations.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Brilliant Strategist business can come under increasing regulations regarding data privacy, data security, etc.
Technology acceleration in Forth Industrial Revolution
– Brilliant Strategist has witnessed rapid integration of technology during Covid-19 in the Strategy & Execution industry. As one of the leading players in the industry, Brilliant Strategist needs to keep up with the evolution of technology in the Strategy & Execution sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Brilliant Strategist needs to understand the core reasons impacting the Strategy & Execution industry. This will help it in building a better workplace.
Consumer confidence and its impact on Brilliant Strategist demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Aging population
– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.
Capital market disruption
– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Brilliant Strategist.
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Brilliant Strategist can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Strategy Execution and Collective Emotions: National Air .
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Brilliant Strategist with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Easy access to finance
– Easy access to finance in Strategy & Execution field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Brilliant Strategist can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.
Technology disruption because of hacks, piracy etc
– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.
Shortening product life cycle
– it is one of the major threat that Brilliant Strategist is facing in Strategy & Execution sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
New competition
– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Brilliant Strategist in the Strategy & Execution sector and impact the bottomline of the organization.
Weighted SWOT Analysis of Strategy Execution and Collective Emotions: National Air Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Strategy Execution and Collective Emotions: National Air needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Strategy Execution and Collective Emotions: National Air is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Strategy Execution and Collective Emotions: National Air is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Strategy Execution and Collective Emotions: National Air is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Brilliant Strategist needs to make to build a sustainable competitive advantage.
