JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Strategy & Execution
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector
The director of a subsidiary campus of a national university is faced with many problems: he is personally overworked as both manager of the new campus and as a lecturer; there are too many part-time lecturers as compared to full-time lecturers on staff, leading to a loss of commitment and morale; a decision has to be made about buying or leasing the newly renovated building in which the campus is located; and, most importantly, all of his decisions are subject to approval by the main administration of the university, which manages the funds allotted by the government and raised through tuitions. Without controlling the campus's own bank account, the director is unable to implement the initiatives he believes will allow the school to grow in a sustainable manner. The issues that arise as a direct result of this arrangement provide an interesting perspective on the difficulties involved in managing a small subsidiary of a large public organization.
Authors :: Nicole R.D. Haggerty, Juma Wagoki, Pamela Odhiambo, Eric Richmond
Swot Analysis of "JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector" written by Nicole R.D. Haggerty, Juma Wagoki, Pamela Odhiambo, Eric Richmond includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Campus Lecturers facing as an external strategic factors. Some of the topics covered in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector case study are - Strategic Management Strategies, and Strategy & Execution.
Some of the macro environment factors that can be used to understand the JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector casestudy better are - – technology disruption, increasing inequality as vast percentage of new income is going to the top 1%, increasing government debt because of Covid-19 spendings, increasing commodity prices, there is backlash against globalization, challanges to central banks by blockchain based private currencies, digital marketing is dominated by two big players Facebook and Google,
cloud computing is disrupting traditional business models, increasing energy prices, etc
Introduction to SWOT Analysis of JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Campus Lecturers, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Campus Lecturers operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector can be done for the following purposes –
1. Strategic planning using facts provided in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector case study
2. Improving business portfolio management of Campus Lecturers
3. Assessing feasibility of the new initiative in Strategy & Execution field.
4. Making a Strategy & Execution topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Campus Lecturers
Strengths JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Campus Lecturers in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector Harvard Business Review case study are -
Cross disciplinary teams
– Horizontal connected teams at the Campus Lecturers are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
Highly skilled collaborators
– Campus Lecturers has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.
Innovation driven organization
– Campus Lecturers is one of the most innovative firm in sector. Manager in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Sustainable margins compare to other players in Strategy & Execution industry
– JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector firm has clearly differentiated products in the market place. This has enabled Campus Lecturers to fetch slight price premium compare to the competitors in the Strategy & Execution industry. The sustainable margins have also helped Campus Lecturers to invest into research and development (R&D) and innovation.
Effective Research and Development (R&D)
– Campus Lecturers has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.
Organizational Resilience of Campus Lecturers
– The covid-19 pandemic has put organizational resilience at the centre of everthing that Campus Lecturers does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.
Digital Transformation in Strategy & Execution segment
- digital transformation varies from industry to industry. For Campus Lecturers digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Campus Lecturers has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Successful track record of launching new products
– Campus Lecturers has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Campus Lecturers has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
High switching costs
– The high switching costs that Campus Lecturers has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Analytics focus
– Campus Lecturers is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Nicole R.D. Haggerty, Juma Wagoki, Pamela Odhiambo, Eric Richmond can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Diverse revenue streams
– Campus Lecturers is present in almost all the verticals within the industry. This has provided firm in JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Superior customer experience
– The customer experience strategy of Campus Lecturers in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Weaknesses JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector are -
High dependence on star products
– The top 2 products and services of the firm as mentioned in the JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Campus Lecturers has relatively successful track record of launching new products.
Products dominated business model
– Even though Campus Lecturers has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector should strive to include more intangible value offerings along with its core products and services.
Increasing silos among functional specialists
– The organizational structure of Campus Lecturers is dominated by functional specialists. It is not different from other players in the Strategy & Execution segment. Campus Lecturers needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Campus Lecturers to focus more on services rather than just following the product oriented approach.
Interest costs
– Compare to the competition, Campus Lecturers has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.
Low market penetration in new markets
– Outside its home market of Campus Lecturers, firm in the HBR case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.
High bargaining power of channel partners
– Because of the regulatory requirements, Nicole R.D. Haggerty, Juma Wagoki, Pamela Odhiambo, Eric Richmond suggests that, Campus Lecturers is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
Compensation and incentives
– The revenue per employee as mentioned in the HBR case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector, is just above the industry average. Campus Lecturers needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.
Slow decision making process
– As mentioned earlier in the report, Campus Lecturers has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Campus Lecturers even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.
High cash cycle compare to competitors
Campus Lecturers has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.
Lack of clear differentiation of Campus Lecturers products
– To increase the profitability and margins on the products, Campus Lecturers needs to provide more differentiated products than what it is currently offering in the marketplace.
Workers concerns about automation
– As automation is fast increasing in the segment, Campus Lecturers needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Opportunities JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector are -
Loyalty marketing
– Campus Lecturers has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Campus Lecturers can use these opportunities to build new business models that can help the communities that Campus Lecturers operates in. Secondly it can use opportunities from government spending in Strategy & Execution sector.
Harnessing reconfiguration of the global supply chains
– As the trade war between US and China heats up in the coming years, Campus Lecturers can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Strategy & Execution industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Campus Lecturers can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Campus Lecturers can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Better consumer reach
– The expansion of the 5G network will help Campus Lecturers to increase its market reach. Campus Lecturers will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Campus Lecturers to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Using analytics as competitive advantage
– Campus Lecturers has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Campus Lecturers to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.
Lowering marketing communication costs
– 5G expansion will open new opportunities for Campus Lecturers in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Strategy & Execution segment, and it will provide faster access to the consumers.
Buying journey improvements
– Campus Lecturers can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.
Leveraging digital technologies
– Campus Lecturers can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Developing new processes and practices
– Campus Lecturers can develop new processes and procedures in Strategy & Execution industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Strategy & Execution industry, but it has also influenced the consumer preferences. Campus Lecturers can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Identify volunteer opportunities
– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Campus Lecturers can explore opportunities that can attract volunteers and are consistent with its mission and vision.
Threats JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector are -
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Campus Lecturers can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector .
Stagnating economy with rate increase
– Campus Lecturers can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Consumer confidence and its impact on Campus Lecturers demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Technology disruption because of hacks, piracy etc
– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Campus Lecturers will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Campus Lecturers in the Strategy & Execution industry. The Strategy & Execution industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
Technology acceleration in Forth Industrial Revolution
– Campus Lecturers has witnessed rapid integration of technology during Covid-19 in the Strategy & Execution industry. As one of the leading players in the industry, Campus Lecturers needs to keep up with the evolution of technology in the Strategy & Execution sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
High dependence on third party suppliers
– Campus Lecturers high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Campus Lecturers business can come under increasing regulations regarding data privacy, data security, etc.
Capital market disruption
– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Campus Lecturers.
Environmental challenges
– Campus Lecturers needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Campus Lecturers can take advantage of this fund but it will also bring new competitors in the Strategy & Execution industry.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Campus Lecturers with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Shortening product life cycle
– it is one of the major threat that Campus Lecturers is facing in Strategy & Execution sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Weighted SWOT Analysis of JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of JKUAT Nakuru-CBD Campus: Managing Growth in the Kenyan Public Sector is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Campus Lecturers needs to make to build a sustainable competitive advantage.
