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Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video


To be used with Au Bon Pain: The French Bakery Cafe, the Partner/Manager Program.

Authors :: W. Earl Sasser Jr., Christopher W.L. Hart, Lucy N. Lytle

Topics :: Technology & Operations

Tags :: Human resource management, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video" written by W. Earl Sasser Jr., Christopher W.L. Hart, Lucy N. Lytle includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Au Bon facing as an external strategic factors. Some of the topics covered in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video case study are - Strategic Management Strategies, Human resource management and Technology & Operations.


Some of the macro environment factors that can be used to understand the Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video casestudy better are - – digital marketing is dominated by two big players Facebook and Google, increasing commodity prices, geopolitical disruptions, wage bills are increasing, increasing household debt because of falling income levels, competitive advantages are harder to sustain because of technology dispersion, increasing transportation and logistics costs, banking and financial system is disrupted by Bitcoin and other crypto currencies, there is increasing trade war between United States & China, etc



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Introduction to SWOT Analysis of Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Au Bon, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Au Bon operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video can be done for the following purposes –
1. Strategic planning using facts provided in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video case study
2. Improving business portfolio management of Au Bon
3. Assessing feasibility of the new initiative in Technology & Operations field.
4. Making a Technology & Operations topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Au Bon




Strengths Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Au Bon in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video Harvard Business Review case study are -

Effective Research and Development (R&D)

– Au Bon has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Highly skilled collaborators

– Au Bon has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

High switching costs

– The high switching costs that Au Bon has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Training and development

– Au Bon has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Organizational Resilience of Au Bon

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Au Bon does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Ability to lead change in Technology & Operations field

– Au Bon is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Au Bon in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Diverse revenue streams

– Au Bon is present in almost all the verticals within the industry. This has provided firm in Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Cross disciplinary teams

– Horizontal connected teams at the Au Bon are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Strong track record of project management

– Au Bon is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Superior customer experience

– The customer experience strategy of Au Bon in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Digital Transformation in Technology & Operations segment

- digital transformation varies from industry to industry. For Au Bon digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Au Bon has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

High brand equity

– Au Bon has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Au Bon to keep acquiring new customers and building profitable relationship with both the new and loyal customers.






Weaknesses Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video are -

Slow decision making process

– As mentioned earlier in the report, Au Bon has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Au Bon even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Capital Spending Reduction

– Even during the low interest decade, Au Bon has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video, it seems that the employees of Au Bon don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

High cash cycle compare to competitors

Au Bon has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Au Bon is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

No frontier risks strategy

– After analyzing the HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video, it seems that company is thinking about the frontier risks that can impact Technology & Operations strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Need for greater diversity

– Au Bon has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Low market penetration in new markets

– Outside its home market of Au Bon, firm in the HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Skills based hiring

– The stress on hiring functional specialists at Au Bon has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

Slow to strategic competitive environment developments

– As Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video HBR case study mentions - Au Bon takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.

High operating costs

– Compare to the competitors, firm in the HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Au Bon 's lucrative customers.




Opportunities Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video are -

Low interest rates

– Even though inflation is raising its head in most developed economies, Au Bon can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Au Bon is facing challenges because of the dominance of functional experts in the organization. Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Creating value in data economy

– The success of analytics program of Au Bon has opened avenues for new revenue streams for the organization in the industry. This can help Au Bon to build a more holistic ecosystem as suggested in the Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video case study. Au Bon can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Au Bon can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Manufacturing automation

– Au Bon can use the latest technology developments to improve its manufacturing and designing process in Technology & Operations segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Au Bon to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Leveraging digital technologies

– Au Bon can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Developing new processes and practices

– Au Bon can develop new processes and procedures in Technology & Operations industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Au Bon in the consumer business. Now Au Bon can target international markets with far fewer capital restrictions requirements than the existing system.

Using analytics as competitive advantage

– Au Bon has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Au Bon to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Au Bon to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Au Bon to hire the very best people irrespective of their geographical location.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Au Bon can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Building a culture of innovation

– managers at Au Bon can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Technology & Operations segment.




Threats Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video are -

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Au Bon in the Technology & Operations sector and impact the bottomline of the organization.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Easy access to finance

– Easy access to finance in Technology & Operations field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Au Bon can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Au Bon can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video .

Environmental challenges

– Au Bon needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Au Bon can take advantage of this fund but it will also bring new competitors in the Technology & Operations industry.

Stagnating economy with rate increase

– Au Bon can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Increasing wage structure of Au Bon

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Au Bon.

Regulatory challenges

– Au Bon needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Technology & Operations industry regulations.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video, Au Bon may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Technology & Operations .

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Consumer confidence and its impact on Au Bon demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Au Bon will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Au Bon business can come under increasing regulations regarding data privacy, data security, etc.




Weighted SWOT Analysis of Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Au Bon Pain: A Presentation by Gary Aronson and Brian McEvoy, Video is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Au Bon needs to make to build a sustainable competitive advantage.



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