Teradata Data Mart Consolidation Return on Investment at GST SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Technology & Operations
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Teradata Data Mart Consolidation Return on Investment at GST
This case is based on a real-life consulting engagement with a major Fortune 100 telecommunications company. The name of the firm has been disguised for confidentiality reasons. Completing the case teaches students how to develop a cost-containment ROI analysis and develop a business case for a large enterprise technology project. The class discussion focuses on strategies to understand and manage the risks of the project and organizational issues. In addition, the case teaches students good questions to ask when reviewing a complex project business case, and how to present a project for funding approval. This case is the second in a series of three cases designed to teach students ROI analysis for technology projects; the first is "B&K Distributors: Calculating Return on Investment for a Web-Based Customer Portal" and the third is the case "ROI for a Customer Relationship Management Initiative at GST."
Authors :: Mark Jeffery, Robert J. Sweeney, Robert J. Davis
Swot Analysis of "Teradata Data Mart Consolidation Return on Investment at GST" written by Mark Jeffery, Robert J. Sweeney, Robert J. Davis includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Roi Gst facing as an external strategic factors. Some of the topics covered in Teradata Data Mart Consolidation Return on Investment at GST case study are - Strategic Management Strategies, Data, Financial analysis, IT, Operations management, Organizational culture, Risk management and Technology & Operations.
Some of the macro environment factors that can be used to understand the Teradata Data Mart Consolidation Return on Investment at GST casestudy better are - – increasing government debt because of Covid-19 spendings, increasing household debt because of falling income levels, customer relationship management is fast transforming because of increasing concerns over data privacy, competitive advantages are harder to sustain because of technology dispersion, increasing commodity prices, there is increasing trade war between United States & China, increasing transportation and logistics costs,
increasing energy prices, cloud computing is disrupting traditional business models, etc
Introduction to SWOT Analysis of Teradata Data Mart Consolidation Return on Investment at GST
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Teradata Data Mart Consolidation Return on Investment at GST case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Roi Gst, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Roi Gst operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Teradata Data Mart Consolidation Return on Investment at GST can be done for the following purposes –
1. Strategic planning using facts provided in Teradata Data Mart Consolidation Return on Investment at GST case study
2. Improving business portfolio management of Roi Gst
3. Assessing feasibility of the new initiative in Technology & Operations field.
4. Making a Technology & Operations topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Roi Gst
Strengths Teradata Data Mart Consolidation Return on Investment at GST | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Roi Gst in Teradata Data Mart Consolidation Return on Investment at GST Harvard Business Review case study are -
Cross disciplinary teams
– Horizontal connected teams at the Roi Gst are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
Superior customer experience
– The customer experience strategy of Roi Gst in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Strong track record of project management
– Roi Gst is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
Innovation driven organization
– Roi Gst is one of the most innovative firm in sector. Manager in Teradata Data Mart Consolidation Return on Investment at GST Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Digital Transformation in Technology & Operations segment
- digital transformation varies from industry to industry. For Roi Gst digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Roi Gst has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Organizational Resilience of Roi Gst
– The covid-19 pandemic has put organizational resilience at the centre of everthing that Roi Gst does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.
High brand equity
– Roi Gst has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Roi Gst to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Diverse revenue streams
– Roi Gst is present in almost all the verticals within the industry. This has provided firm in Teradata Data Mart Consolidation Return on Investment at GST case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Sustainable margins compare to other players in Technology & Operations industry
– Teradata Data Mart Consolidation Return on Investment at GST firm has clearly differentiated products in the market place. This has enabled Roi Gst to fetch slight price premium compare to the competitors in the Technology & Operations industry. The sustainable margins have also helped Roi Gst to invest into research and development (R&D) and innovation.
High switching costs
– The high switching costs that Roi Gst has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Highly skilled collaborators
– Roi Gst has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Teradata Data Mart Consolidation Return on Investment at GST HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.
Training and development
– Roi Gst has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Teradata Data Mart Consolidation Return on Investment at GST Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.
Weaknesses Teradata Data Mart Consolidation Return on Investment at GST | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Teradata Data Mart Consolidation Return on Investment at GST are -
Compensation and incentives
– The revenue per employee as mentioned in the HBR case study Teradata Data Mart Consolidation Return on Investment at GST, is just above the industry average. Roi Gst needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.
Capital Spending Reduction
– Even during the low interest decade, Roi Gst has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.
High dependence on existing supply chain
– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Roi Gst supply chain. Even after few cautionary changes mentioned in the HBR case study - Teradata Data Mart Consolidation Return on Investment at GST, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Roi Gst vulnerable to further global disruptions in South East Asia.
No frontier risks strategy
– After analyzing the HBR case study Teradata Data Mart Consolidation Return on Investment at GST, it seems that company is thinking about the frontier risks that can impact Technology & Operations strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.
Workers concerns about automation
– As automation is fast increasing in the segment, Roi Gst needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study Teradata Data Mart Consolidation Return on Investment at GST, it seems that the employees of Roi Gst don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
Increasing silos among functional specialists
– The organizational structure of Roi Gst is dominated by functional specialists. It is not different from other players in the Technology & Operations segment. Roi Gst needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Roi Gst to focus more on services rather than just following the product oriented approach.
Slow to strategic competitive environment developments
– As Teradata Data Mart Consolidation Return on Investment at GST HBR case study mentions - Roi Gst takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.
Slow to harness new channels of communication
– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Roi Gst is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Teradata Data Mart Consolidation Return on Investment at GST can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.
Slow decision making process
– As mentioned earlier in the report, Roi Gst has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Roi Gst even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.
Aligning sales with marketing
– It come across in the case study Teradata Data Mart Consolidation Return on Investment at GST that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Teradata Data Mart Consolidation Return on Investment at GST can leverage the sales team experience to cultivate customer relationships as Roi Gst is planning to shift buying processes online.
Opportunities Teradata Data Mart Consolidation Return on Investment at GST | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Teradata Data Mart Consolidation Return on Investment at GST are -
Reforming the budgeting process
- By establishing new metrics that will be used to evaluate both existing and potential projects Roi Gst can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Roi Gst can use these opportunities to build new business models that can help the communities that Roi Gst operates in. Secondly it can use opportunities from government spending in Technology & Operations sector.
Buying journey improvements
– Roi Gst can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Teradata Data Mart Consolidation Return on Investment at GST suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Roi Gst to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Roi Gst to hire the very best people irrespective of their geographical location.
Redefining models of collaboration and team work
– As explained in the weaknesses section, Roi Gst is facing challenges because of the dominance of functional experts in the organization. Teradata Data Mart Consolidation Return on Investment at GST case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Roi Gst to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Developing new processes and practices
– Roi Gst can develop new processes and procedures in Technology & Operations industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Building a culture of innovation
– managers at Roi Gst can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Technology & Operations segment.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Technology & Operations industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Roi Gst can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Roi Gst can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Learning at scale
– Online learning technologies has now opened space for Roi Gst to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Lowering marketing communication costs
– 5G expansion will open new opportunities for Roi Gst in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Technology & Operations segment, and it will provide faster access to the consumers.
Better consumer reach
– The expansion of the 5G network will help Roi Gst to increase its market reach. Roi Gst will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Identify volunteer opportunities
– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Roi Gst can explore opportunities that can attract volunteers and are consistent with its mission and vision.
Threats Teradata Data Mart Consolidation Return on Investment at GST External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Teradata Data Mart Consolidation Return on Investment at GST are -
Stagnating economy with rate increase
– Roi Gst can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Roi Gst in the Technology & Operations industry. The Technology & Operations industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
Regulatory challenges
– Roi Gst needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Technology & Operations industry regulations.
Environmental challenges
– Roi Gst needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Roi Gst can take advantage of this fund but it will also bring new competitors in the Technology & Operations industry.
Consumer confidence and its impact on Roi Gst demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Increasing wage structure of Roi Gst
– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Roi Gst.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Roi Gst with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Roi Gst business can come under increasing regulations regarding data privacy, data security, etc.
High dependence on third party suppliers
– Roi Gst high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Roi Gst can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Teradata Data Mart Consolidation Return on Investment at GST .
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Roi Gst needs to understand the core reasons impacting the Technology & Operations industry. This will help it in building a better workplace.
Shortening product life cycle
– it is one of the major threat that Roi Gst is facing in Technology & Operations sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Technology disruption because of hacks, piracy etc
– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.
Weighted SWOT Analysis of Teradata Data Mart Consolidation Return on Investment at GST Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Teradata Data Mart Consolidation Return on Investment at GST needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Teradata Data Mart Consolidation Return on Investment at GST is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Teradata Data Mart Consolidation Return on Investment at GST is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Teradata Data Mart Consolidation Return on Investment at GST is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Roi Gst needs to make to build a sustainable competitive advantage.