AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
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Case Study SWOT Analysis Solution
Case Study Description of AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India
The case describes operations of one of the early entrants in the Online Grocery Delivery industry in India, AtMyDoorsteps.com (AMD). After having run the company for three years, the founder, Sushant Junnarkar, is looking for big ticket funding. As he prepares his pitch, he wonders whether his business is lucrative enough for investors. What changes could be possibly made to the existing model to improve profitability for the company? He intends to revisit some of the strategic and tactical decisions that he had made at the time of inception of AMD. Junnarkar's final decision would determine the fate of his pitch to investors and subsequently the future sustainability of his venture.
Swot Analysis of "AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India" written by Sarang Deo, Sripad Devalkar, Meghana Gokhale, Akshay Vaidya includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Atmydoorsteps.com Amd facing as an external strategic factors. Some of the topics covered in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India case study are - Strategic Management Strategies, Supply chain and Technology & Operations.
Some of the macro environment factors that can be used to understand the AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India casestudy better are - – geopolitical disruptions, wage bills are increasing, competitive advantages are harder to sustain because of technology dispersion, increasing inequality as vast percentage of new income is going to the top 1%, increasing household debt because of falling income levels, increasing commodity prices, talent flight as more people leaving formal jobs,
there is backlash against globalization, customer relationship management is fast transforming because of increasing concerns over data privacy, etc
Introduction to SWOT Analysis of AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Atmydoorsteps.com Amd, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Atmydoorsteps.com Amd operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India can be done for the following purposes –
1. Strategic planning using facts provided in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India case study
2. Improving business portfolio management of Atmydoorsteps.com Amd
3. Assessing feasibility of the new initiative in Technology & Operations field.
4. Making a Technology & Operations topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Atmydoorsteps.com Amd
Strengths AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Atmydoorsteps.com Amd in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India Harvard Business Review case study are -
Cross disciplinary teams
– Horizontal connected teams at the Atmydoorsteps.com Amd are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
High switching costs
– The high switching costs that Atmydoorsteps.com Amd has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Ability to lead change in Technology & Operations field
– Atmydoorsteps.com Amd is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Atmydoorsteps.com Amd in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.
Operational resilience
– The operational resilience strategy in the AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.
Successful track record of launching new products
– Atmydoorsteps.com Amd has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Atmydoorsteps.com Amd has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
Analytics focus
– Atmydoorsteps.com Amd is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Sarang Deo, Sripad Devalkar, Meghana Gokhale, Akshay Vaidya can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Superior customer experience
– The customer experience strategy of Atmydoorsteps.com Amd in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
High brand equity
– Atmydoorsteps.com Amd has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Atmydoorsteps.com Amd to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Sustainable margins compare to other players in Technology & Operations industry
– AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India firm has clearly differentiated products in the market place. This has enabled Atmydoorsteps.com Amd to fetch slight price premium compare to the competitors in the Technology & Operations industry. The sustainable margins have also helped Atmydoorsteps.com Amd to invest into research and development (R&D) and innovation.
Training and development
– Atmydoorsteps.com Amd has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.
Innovation driven organization
– Atmydoorsteps.com Amd is one of the most innovative firm in sector. Manager in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Diverse revenue streams
– Atmydoorsteps.com Amd is present in almost all the verticals within the industry. This has provided firm in AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Weaknesses AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India are -
High bargaining power of channel partners
– Because of the regulatory requirements, Sarang Deo, Sripad Devalkar, Meghana Gokhale, Akshay Vaidya suggests that, Atmydoorsteps.com Amd is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
High dependence on existing supply chain
– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Atmydoorsteps.com Amd supply chain. Even after few cautionary changes mentioned in the HBR case study - AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Atmydoorsteps.com Amd vulnerable to further global disruptions in South East Asia.
Slow to strategic competitive environment developments
– As AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India HBR case study mentions - Atmydoorsteps.com Amd takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.
Capital Spending Reduction
– Even during the low interest decade, Atmydoorsteps.com Amd has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.
High cash cycle compare to competitors
Atmydoorsteps.com Amd has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.
Ability to respond to the competition
– As the decision making is very deliberative, highlighted in the case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India, in the dynamic environment Atmydoorsteps.com Amd has struggled to respond to the nimble upstart competition. Atmydoorsteps.com Amd has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.
Skills based hiring
– The stress on hiring functional specialists at Atmydoorsteps.com Amd has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.
Lack of clear differentiation of Atmydoorsteps.com Amd products
– To increase the profitability and margins on the products, Atmydoorsteps.com Amd needs to provide more differentiated products than what it is currently offering in the marketplace.
Increasing silos among functional specialists
– The organizational structure of Atmydoorsteps.com Amd is dominated by functional specialists. It is not different from other players in the Technology & Operations segment. Atmydoorsteps.com Amd needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Atmydoorsteps.com Amd to focus more on services rather than just following the product oriented approach.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India, it seems that the employees of Atmydoorsteps.com Amd don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
No frontier risks strategy
– After analyzing the HBR case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India, it seems that company is thinking about the frontier risks that can impact Technology & Operations strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.
Opportunities AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India are -
Lowering marketing communication costs
– 5G expansion will open new opportunities for Atmydoorsteps.com Amd in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Technology & Operations segment, and it will provide faster access to the consumers.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Technology & Operations industry, but it has also influenced the consumer preferences. Atmydoorsteps.com Amd can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Building a culture of innovation
– managers at Atmydoorsteps.com Amd can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Technology & Operations segment.
Using analytics as competitive advantage
– Atmydoorsteps.com Amd has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Atmydoorsteps.com Amd to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.
Loyalty marketing
– Atmydoorsteps.com Amd has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.
Learning at scale
– Online learning technologies has now opened space for Atmydoorsteps.com Amd to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Leveraging digital technologies
– Atmydoorsteps.com Amd can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Manufacturing automation
– Atmydoorsteps.com Amd can use the latest technology developments to improve its manufacturing and designing process in Technology & Operations segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Atmydoorsteps.com Amd to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Atmydoorsteps.com Amd to hire the very best people irrespective of their geographical location.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Atmydoorsteps.com Amd to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Technology & Operations industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Atmydoorsteps.com Amd can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Atmydoorsteps.com Amd can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Atmydoorsteps.com Amd can use these opportunities to build new business models that can help the communities that Atmydoorsteps.com Amd operates in. Secondly it can use opportunities from government spending in Technology & Operations sector.
Harnessing reconfiguration of the global supply chains
– As the trade war between US and China heats up in the coming years, Atmydoorsteps.com Amd can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.
Threats AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India are -
New competition
– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Atmydoorsteps.com Amd in the Technology & Operations sector and impact the bottomline of the organization.
Shortening product life cycle
– it is one of the major threat that Atmydoorsteps.com Amd is facing in Technology & Operations sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Technology acceleration in Forth Industrial Revolution
– Atmydoorsteps.com Amd has witnessed rapid integration of technology during Covid-19 in the Technology & Operations industry. As one of the leading players in the industry, Atmydoorsteps.com Amd needs to keep up with the evolution of technology in the Technology & Operations sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
Stagnating economy with rate increase
– Atmydoorsteps.com Amd can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Technology disruption because of hacks, piracy etc
– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.
High dependence on third party suppliers
– Atmydoorsteps.com Amd high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Atmydoorsteps.com Amd in the Technology & Operations industry. The Technology & Operations industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Atmydoorsteps.com Amd with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Aging population
– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.
Capital market disruption
– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Atmydoorsteps.com Amd.
Increasing wage structure of Atmydoorsteps.com Amd
– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Atmydoorsteps.com Amd.
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Atmydoorsteps.com Amd needs to understand the core reasons impacting the Technology & Operations industry. This will help it in building a better workplace.
Regulatory challenges
– Atmydoorsteps.com Amd needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Technology & Operations industry regulations.
Weighted SWOT Analysis of AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Atmydoorsteps.com Amd needs to make to build a sustainable competitive advantage.