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Michelle Rhee's IMPACT on the Washington D.C. Public Schools SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Michelle Rhee's IMPACT on the Washington D.C. Public Schools


This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details.The case opens in 2007, when the Washington, D.C. public school system was failing. Parents, politicians, labor unions and activists all agreed that reform was necessary due to abysmal student test scores, attendance records and safety concerns. But stakeholders disagreed sharply on how to achieve their shared goal of providing a good education to the city's children. Reformers wanted to close failing schools, parents wanted to choose where their children attended school, and the teachers' union wanted more compensation for teachers. Michelle Rhee, a former teacher and "outsider," was hired by Mayor Adrian Fenty to institute sweeping and speedy reforms. As Chancellor, Rhee came under fire by teachers and their union, parents and the public for her swift move to close underperforming schools and, controversially, to fire teachers rated as "ineffective" by IMPACT, a value-added evaluation system designed to isolate each teacher's unique contribution to their student's educational achievement based on student test scores. The case discusses the steps Rhee took to reform the D.C. public schools and the support and opposition she encountered along the way, culminating with her November 2010 resignation. Case number 1958

Authors :: Laura Winig, Patricia Garcia-Rios

Topics :: Global Business

Tags :: Change management, Decision making, Government, Innovation, Leadership, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Michelle Rhee's IMPACT on the Washington D.C. Public Schools" written by Laura Winig, Patricia Garcia-Rios includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Rhee Teachers facing as an external strategic factors. Some of the topics covered in Michelle Rhee's IMPACT on the Washington D.C. Public Schools case study are - Strategic Management Strategies, Change management, Decision making, Government, Innovation, Leadership and Global Business.


Some of the macro environment factors that can be used to understand the Michelle Rhee's IMPACT on the Washington D.C. Public Schools casestudy better are - – technology disruption, increasing household debt because of falling income levels, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing transportation and logistics costs, there is backlash against globalization, competitive advantages are harder to sustain because of technology dispersion, cloud computing is disrupting traditional business models, increasing inequality as vast percentage of new income is going to the top 1%, central banks are concerned over increasing inflation, etc



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Introduction to SWOT Analysis of Michelle Rhee's IMPACT on the Washington D.C. Public Schools


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Michelle Rhee's IMPACT on the Washington D.C. Public Schools case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Rhee Teachers, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Rhee Teachers operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Michelle Rhee's IMPACT on the Washington D.C. Public Schools can be done for the following purposes –
1. Strategic planning using facts provided in Michelle Rhee's IMPACT on the Washington D.C. Public Schools case study
2. Improving business portfolio management of Rhee Teachers
3. Assessing feasibility of the new initiative in Global Business field.
4. Making a Global Business topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Rhee Teachers




Strengths Michelle Rhee's IMPACT on the Washington D.C. Public Schools | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Rhee Teachers in Michelle Rhee's IMPACT on the Washington D.C. Public Schools Harvard Business Review case study are -

Learning organization

- Rhee Teachers is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Rhee Teachers is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Michelle Rhee's IMPACT on the Washington D.C. Public Schools Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Digital Transformation in Global Business segment

- digital transformation varies from industry to industry. For Rhee Teachers digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Rhee Teachers has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Cross disciplinary teams

– Horizontal connected teams at the Rhee Teachers are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Highly skilled collaborators

– Rhee Teachers has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Michelle Rhee's IMPACT on the Washington D.C. Public Schools HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Operational resilience

– The operational resilience strategy in the Michelle Rhee's IMPACT on the Washington D.C. Public Schools Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Low bargaining power of suppliers

– Suppliers of Rhee Teachers in the sector have low bargaining power. Michelle Rhee's IMPACT on the Washington D.C. Public Schools has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Rhee Teachers to manage not only supply disruptions but also source products at highly competitive prices.

Analytics focus

– Rhee Teachers is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Laura Winig, Patricia Garcia-Rios can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Ability to lead change in Global Business field

– Rhee Teachers is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Rhee Teachers in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

High switching costs

– The high switching costs that Rhee Teachers has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Superior customer experience

– The customer experience strategy of Rhee Teachers in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Training and development

– Rhee Teachers has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Michelle Rhee's IMPACT on the Washington D.C. Public Schools Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Sustainable margins compare to other players in Global Business industry

– Michelle Rhee's IMPACT on the Washington D.C. Public Schools firm has clearly differentiated products in the market place. This has enabled Rhee Teachers to fetch slight price premium compare to the competitors in the Global Business industry. The sustainable margins have also helped Rhee Teachers to invest into research and development (R&D) and innovation.






Weaknesses Michelle Rhee's IMPACT on the Washington D.C. Public Schools | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Michelle Rhee's IMPACT on the Washington D.C. Public Schools are -

Low market penetration in new markets

– Outside its home market of Rhee Teachers, firm in the HBR case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Products dominated business model

– Even though Rhee Teachers has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Michelle Rhee's IMPACT on the Washington D.C. Public Schools should strive to include more intangible value offerings along with its core products and services.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools, it seems that the employees of Rhee Teachers don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Increasing silos among functional specialists

– The organizational structure of Rhee Teachers is dominated by functional specialists. It is not different from other players in the Global Business segment. Rhee Teachers needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Rhee Teachers to focus more on services rather than just following the product oriented approach.

High bargaining power of channel partners

– Because of the regulatory requirements, Laura Winig, Patricia Garcia-Rios suggests that, Rhee Teachers is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Rhee Teachers is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools, in the dynamic environment Rhee Teachers has struggled to respond to the nimble upstart competition. Rhee Teachers has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Workers concerns about automation

– As automation is fast increasing in the segment, Rhee Teachers needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Interest costs

– Compare to the competition, Rhee Teachers has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Skills based hiring

– The stress on hiring functional specialists at Rhee Teachers has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

Slow decision making process

– As mentioned earlier in the report, Rhee Teachers has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Rhee Teachers even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.




Opportunities Michelle Rhee's IMPACT on the Washington D.C. Public Schools | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools are -

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Rhee Teachers can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Rhee Teachers in the consumer business. Now Rhee Teachers can target international markets with far fewer capital restrictions requirements than the existing system.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Rhee Teachers to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Rhee Teachers to hire the very best people irrespective of their geographical location.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Global Business industry, but it has also influenced the consumer preferences. Rhee Teachers can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Using analytics as competitive advantage

– Rhee Teachers has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Rhee Teachers to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Global Business industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Rhee Teachers can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Rhee Teachers can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Rhee Teachers in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Global Business segment, and it will provide faster access to the consumers.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Rhee Teachers to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Building a culture of innovation

– managers at Rhee Teachers can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Global Business segment.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Rhee Teachers can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Developing new processes and practices

– Rhee Teachers can develop new processes and procedures in Global Business industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Leveraging digital technologies

– Rhee Teachers can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Better consumer reach

– The expansion of the 5G network will help Rhee Teachers to increase its market reach. Rhee Teachers will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.




Threats Michelle Rhee's IMPACT on the Washington D.C. Public Schools External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools are -

Regulatory challenges

– Rhee Teachers needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Global Business industry regulations.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Rhee Teachers.

Easy access to finance

– Easy access to finance in Global Business field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Rhee Teachers can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Rhee Teachers can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools .

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Rhee Teachers in the Global Business sector and impact the bottomline of the organization.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Rhee Teachers in the Global Business industry. The Global Business industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Increasing wage structure of Rhee Teachers

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Rhee Teachers.

Shortening product life cycle

– it is one of the major threat that Rhee Teachers is facing in Global Business sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Rhee Teachers will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Rhee Teachers needs to understand the core reasons impacting the Global Business industry. This will help it in building a better workplace.

Technology acceleration in Forth Industrial Revolution

– Rhee Teachers has witnessed rapid integration of technology during Covid-19 in the Global Business industry. As one of the leading players in the industry, Rhee Teachers needs to keep up with the evolution of technology in the Global Business sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools, Rhee Teachers may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Global Business .

Environmental challenges

– Rhee Teachers needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Rhee Teachers can take advantage of this fund but it will also bring new competitors in the Global Business industry.




Weighted SWOT Analysis of Michelle Rhee's IMPACT on the Washington D.C. Public Schools Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Michelle Rhee's IMPACT on the Washington D.C. Public Schools is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Michelle Rhee's IMPACT on the Washington D.C. Public Schools is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Rhee Teachers needs to make to build a sustainable competitive advantage.



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