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Korea: On the Back of a Tiger, Portuguese Version SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Korea: On the Back of a Tiger, Portuguese Version


Describes the development strategy followed by Korea under the leadership of Park Chung Hee as well as the reform efforts embarked on by his successors.

Authors :: Yasheng Huang

Topics :: Global Business

Tags :: Emerging markets, Leadership, Policy, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Korea: On the Back of a Tiger, Portuguese Version" written by Yasheng Huang includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Korea Hee facing as an external strategic factors. Some of the topics covered in Korea: On the Back of a Tiger, Portuguese Version case study are - Strategic Management Strategies, Emerging markets, Leadership, Policy and Global Business.


Some of the macro environment factors that can be used to understand the Korea: On the Back of a Tiger, Portuguese Version casestudy better are - – increasing transportation and logistics costs, cloud computing is disrupting traditional business models, supply chains are disrupted by pandemic , challanges to central banks by blockchain based private currencies, increasing household debt because of falling income levels, there is increasing trade war between United States & China, digital marketing is dominated by two big players Facebook and Google, wage bills are increasing, technology disruption, etc



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Introduction to SWOT Analysis of Korea: On the Back of a Tiger, Portuguese Version


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Korea: On the Back of a Tiger, Portuguese Version case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Korea Hee, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Korea Hee operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Korea: On the Back of a Tiger, Portuguese Version can be done for the following purposes –
1. Strategic planning using facts provided in Korea: On the Back of a Tiger, Portuguese Version case study
2. Improving business portfolio management of Korea Hee
3. Assessing feasibility of the new initiative in Global Business field.
4. Making a Global Business topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Korea Hee




Strengths Korea: On the Back of a Tiger, Portuguese Version | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Korea Hee in Korea: On the Back of a Tiger, Portuguese Version Harvard Business Review case study are -

Highly skilled collaborators

– Korea Hee has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Korea: On the Back of a Tiger, Portuguese Version HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Innovation driven organization

– Korea Hee is one of the most innovative firm in sector. Manager in Korea: On the Back of a Tiger, Portuguese Version Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Ability to recruit top talent

– Korea Hee is one of the leading recruiters in the industry. Managers in the Korea: On the Back of a Tiger, Portuguese Version are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Learning organization

- Korea Hee is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Korea Hee is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Korea: On the Back of a Tiger, Portuguese Version Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Strong track record of project management

– Korea Hee is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Cross disciplinary teams

– Horizontal connected teams at the Korea Hee are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

High switching costs

– The high switching costs that Korea Hee has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Diverse revenue streams

– Korea Hee is present in almost all the verticals within the industry. This has provided firm in Korea: On the Back of a Tiger, Portuguese Version case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Digital Transformation in Global Business segment

- digital transformation varies from industry to industry. For Korea Hee digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Korea Hee has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

High brand equity

– Korea Hee has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Korea Hee to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Low bargaining power of suppliers

– Suppliers of Korea Hee in the sector have low bargaining power. Korea: On the Back of a Tiger, Portuguese Version has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Korea Hee to manage not only supply disruptions but also source products at highly competitive prices.

Training and development

– Korea Hee has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Korea: On the Back of a Tiger, Portuguese Version Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.






Weaknesses Korea: On the Back of a Tiger, Portuguese Version | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Korea: On the Back of a Tiger, Portuguese Version are -

Lack of clear differentiation of Korea Hee products

– To increase the profitability and margins on the products, Korea Hee needs to provide more differentiated products than what it is currently offering in the marketplace.

Skills based hiring

– The stress on hiring functional specialists at Korea Hee has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study Korea: On the Back of a Tiger, Portuguese Version, is just above the industry average. Korea Hee needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Low market penetration in new markets

– Outside its home market of Korea Hee, firm in the HBR case study Korea: On the Back of a Tiger, Portuguese Version needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Products dominated business model

– Even though Korea Hee has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Korea: On the Back of a Tiger, Portuguese Version should strive to include more intangible value offerings along with its core products and services.

Increasing silos among functional specialists

– The organizational structure of Korea Hee is dominated by functional specialists. It is not different from other players in the Global Business segment. Korea Hee needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Korea Hee to focus more on services rather than just following the product oriented approach.

Capital Spending Reduction

– Even during the low interest decade, Korea Hee has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.

Slow to strategic competitive environment developments

– As Korea: On the Back of a Tiger, Portuguese Version HBR case study mentions - Korea Hee takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.

Workers concerns about automation

– As automation is fast increasing in the segment, Korea Hee needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Korea Hee is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Korea: On the Back of a Tiger, Portuguese Version can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Slow decision making process

– As mentioned earlier in the report, Korea Hee has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Korea Hee even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.




Opportunities Korea: On the Back of a Tiger, Portuguese Version | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Korea: On the Back of a Tiger, Portuguese Version are -

Using analytics as competitive advantage

– Korea Hee has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Korea: On the Back of a Tiger, Portuguese Version - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Korea Hee to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Creating value in data economy

– The success of analytics program of Korea Hee has opened avenues for new revenue streams for the organization in the industry. This can help Korea Hee to build a more holistic ecosystem as suggested in the Korea: On the Back of a Tiger, Portuguese Version case study. Korea Hee can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Loyalty marketing

– Korea Hee has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Korea Hee can use these opportunities to build new business models that can help the communities that Korea Hee operates in. Secondly it can use opportunities from government spending in Global Business sector.

Better consumer reach

– The expansion of the 5G network will help Korea Hee to increase its market reach. Korea Hee will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Leveraging digital technologies

– Korea Hee can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Korea Hee in the consumer business. Now Korea Hee can target international markets with far fewer capital restrictions requirements than the existing system.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Korea Hee to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Korea Hee is facing challenges because of the dominance of functional experts in the organization. Korea: On the Back of a Tiger, Portuguese Version case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Learning at scale

– Online learning technologies has now opened space for Korea Hee to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Building a culture of innovation

– managers at Korea Hee can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Global Business segment.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Korea Hee to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Korea Hee to hire the very best people irrespective of their geographical location.

Developing new processes and practices

– Korea Hee can develop new processes and procedures in Global Business industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.




Threats Korea: On the Back of a Tiger, Portuguese Version External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Korea: On the Back of a Tiger, Portuguese Version are -

Regulatory challenges

– Korea Hee needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Global Business industry regulations.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Korea Hee in the Global Business sector and impact the bottomline of the organization.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Environmental challenges

– Korea Hee needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Korea Hee can take advantage of this fund but it will also bring new competitors in the Global Business industry.

Technology acceleration in Forth Industrial Revolution

– Korea Hee has witnessed rapid integration of technology during Covid-19 in the Global Business industry. As one of the leading players in the industry, Korea Hee needs to keep up with the evolution of technology in the Global Business sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

High dependence on third party suppliers

– Korea Hee high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Korea Hee can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Korea: On the Back of a Tiger, Portuguese Version .

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Korea Hee with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Stagnating economy with rate increase

– Korea Hee can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Easy access to finance

– Easy access to finance in Global Business field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Korea Hee can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Korea Hee.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Korea Hee business can come under increasing regulations regarding data privacy, data security, etc.




Weighted SWOT Analysis of Korea: On the Back of a Tiger, Portuguese Version Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Korea: On the Back of a Tiger, Portuguese Version needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Korea: On the Back of a Tiger, Portuguese Version is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Korea: On the Back of a Tiger, Portuguese Version is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Korea: On the Back of a Tiger, Portuguese Version is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Korea Hee needs to make to build a sustainable competitive advantage.



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