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Shepard Quraeshi Associates (B) SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Shepard Quraeshi Associates (B)


Supplements the (A) case.

Authors :: Lynn Sharp Paine, Harold F. Hogan Jr.

Topics :: Global Business

Tags :: Ethics, Gender, Labor, Supply chain, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Shepard Quraeshi Associates (B)" written by Lynn Sharp Paine, Harold F. Hogan Jr. includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Quraeshi Shepard facing as an external strategic factors. Some of the topics covered in Shepard Quraeshi Associates (B) case study are - Strategic Management Strategies, Ethics, Gender, Labor, Supply chain and Global Business.


Some of the macro environment factors that can be used to understand the Shepard Quraeshi Associates (B) casestudy better are - – talent flight as more people leaving formal jobs, central banks are concerned over increasing inflation, supply chains are disrupted by pandemic , increasing energy prices, digital marketing is dominated by two big players Facebook and Google, increasing government debt because of Covid-19 spendings, there is increasing trade war between United States & China, wage bills are increasing, increasing inequality as vast percentage of new income is going to the top 1%, etc



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Introduction to SWOT Analysis of Shepard Quraeshi Associates (B)


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Shepard Quraeshi Associates (B) case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Quraeshi Shepard, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Quraeshi Shepard operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Shepard Quraeshi Associates (B) can be done for the following purposes –
1. Strategic planning using facts provided in Shepard Quraeshi Associates (B) case study
2. Improving business portfolio management of Quraeshi Shepard
3. Assessing feasibility of the new initiative in Global Business field.
4. Making a Global Business topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Quraeshi Shepard




Strengths Shepard Quraeshi Associates (B) | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Quraeshi Shepard in Shepard Quraeshi Associates (B) Harvard Business Review case study are -

High brand equity

– Quraeshi Shepard has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Quraeshi Shepard to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Learning organization

- Quraeshi Shepard is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Quraeshi Shepard is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Shepard Quraeshi Associates (B) Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Low bargaining power of suppliers

– Suppliers of Quraeshi Shepard in the sector have low bargaining power. Shepard Quraeshi Associates (B) has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Quraeshi Shepard to manage not only supply disruptions but also source products at highly competitive prices.

Innovation driven organization

– Quraeshi Shepard is one of the most innovative firm in sector. Manager in Shepard Quraeshi Associates (B) Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Highly skilled collaborators

– Quraeshi Shepard has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Shepard Quraeshi Associates (B) HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Organizational Resilience of Quraeshi Shepard

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Quraeshi Shepard does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Ability to lead change in Global Business field

– Quraeshi Shepard is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Quraeshi Shepard in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Training and development

– Quraeshi Shepard has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Shepard Quraeshi Associates (B) Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Digital Transformation in Global Business segment

- digital transformation varies from industry to industry. For Quraeshi Shepard digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Quraeshi Shepard has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Ability to recruit top talent

– Quraeshi Shepard is one of the leading recruiters in the industry. Managers in the Shepard Quraeshi Associates (B) are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Diverse revenue streams

– Quraeshi Shepard is present in almost all the verticals within the industry. This has provided firm in Shepard Quraeshi Associates (B) case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Successful track record of launching new products

– Quraeshi Shepard has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Quraeshi Shepard has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.






Weaknesses Shepard Quraeshi Associates (B) | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Shepard Quraeshi Associates (B) are -

Low market penetration in new markets

– Outside its home market of Quraeshi Shepard, firm in the HBR case study Shepard Quraeshi Associates (B) needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

High cash cycle compare to competitors

Quraeshi Shepard has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Interest costs

– Compare to the competition, Quraeshi Shepard has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Aligning sales with marketing

– It come across in the case study Shepard Quraeshi Associates (B) that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Shepard Quraeshi Associates (B) can leverage the sales team experience to cultivate customer relationships as Quraeshi Shepard is planning to shift buying processes online.

Workers concerns about automation

– As automation is fast increasing in the segment, Quraeshi Shepard needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Shepard Quraeshi Associates (B), it seems that the employees of Quraeshi Shepard don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Shepard Quraeshi Associates (B) HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Quraeshi Shepard has relatively successful track record of launching new products.

Increasing silos among functional specialists

– The organizational structure of Quraeshi Shepard is dominated by functional specialists. It is not different from other players in the Global Business segment. Quraeshi Shepard needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Quraeshi Shepard to focus more on services rather than just following the product oriented approach.

Products dominated business model

– Even though Quraeshi Shepard has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Shepard Quraeshi Associates (B) should strive to include more intangible value offerings along with its core products and services.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Shepard Quraeshi Associates (B), in the dynamic environment Quraeshi Shepard has struggled to respond to the nimble upstart competition. Quraeshi Shepard has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Capital Spending Reduction

– Even during the low interest decade, Quraeshi Shepard has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.




Opportunities Shepard Quraeshi Associates (B) | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Shepard Quraeshi Associates (B) are -

Building a culture of innovation

– managers at Quraeshi Shepard can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Global Business segment.

Manufacturing automation

– Quraeshi Shepard can use the latest technology developments to improve its manufacturing and designing process in Global Business segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Quraeshi Shepard can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Quraeshi Shepard is facing challenges because of the dominance of functional experts in the organization. Shepard Quraeshi Associates (B) case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Using analytics as competitive advantage

– Quraeshi Shepard has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Shepard Quraeshi Associates (B) - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Quraeshi Shepard to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Creating value in data economy

– The success of analytics program of Quraeshi Shepard has opened avenues for new revenue streams for the organization in the industry. This can help Quraeshi Shepard to build a more holistic ecosystem as suggested in the Shepard Quraeshi Associates (B) case study. Quraeshi Shepard can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Quraeshi Shepard can use these opportunities to build new business models that can help the communities that Quraeshi Shepard operates in. Secondly it can use opportunities from government spending in Global Business sector.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Quraeshi Shepard to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Quraeshi Shepard to hire the very best people irrespective of their geographical location.

Loyalty marketing

– Quraeshi Shepard has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Leveraging digital technologies

– Quraeshi Shepard can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Global Business industry, but it has also influenced the consumer preferences. Quraeshi Shepard can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Better consumer reach

– The expansion of the 5G network will help Quraeshi Shepard to increase its market reach. Quraeshi Shepard will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Learning at scale

– Online learning technologies has now opened space for Quraeshi Shepard to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.




Threats Shepard Quraeshi Associates (B) External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Shepard Quraeshi Associates (B) are -

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Quraeshi Shepard will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Shepard Quraeshi Associates (B), Quraeshi Shepard may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Global Business .

Easy access to finance

– Easy access to finance in Global Business field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Quraeshi Shepard can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Quraeshi Shepard business can come under increasing regulations regarding data privacy, data security, etc.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Quraeshi Shepard with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Quraeshi Shepard needs to understand the core reasons impacting the Global Business industry. This will help it in building a better workplace.

Consumer confidence and its impact on Quraeshi Shepard demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Environmental challenges

– Quraeshi Shepard needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Quraeshi Shepard can take advantage of this fund but it will also bring new competitors in the Global Business industry.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Stagnating economy with rate increase

– Quraeshi Shepard can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Regulatory challenges

– Quraeshi Shepard needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Global Business industry regulations.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Quraeshi Shepard in the Global Business sector and impact the bottomline of the organization.




Weighted SWOT Analysis of Shepard Quraeshi Associates (B) Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Shepard Quraeshi Associates (B) needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Shepard Quraeshi Associates (B) is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Shepard Quraeshi Associates (B) is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Shepard Quraeshi Associates (B) is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Quraeshi Shepard needs to make to build a sustainable competitive advantage.



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