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U.S. Export-Import Bank and the Three Gorges Dam (A) SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of U.S. Export-Import Bank and the Three Gorges Dam (A)


Describes the dilemma Martin Kamarck faced as president of the Export-Import Bank in whether to provide U.S. companies financing for China's Three Gorges Dam project.

Authors :: George C. Lodge, Cate Reavis

Topics :: Global Business

Tags :: Policy, Project management, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "U.S. Export-Import Bank and the Three Gorges Dam (A)" written by George C. Lodge, Cate Reavis includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Gorges Dam facing as an external strategic factors. Some of the topics covered in U.S. Export-Import Bank and the Three Gorges Dam (A) case study are - Strategic Management Strategies, Policy, Project management and Global Business.


Some of the macro environment factors that can be used to understand the U.S. Export-Import Bank and the Three Gorges Dam (A) casestudy better are - – increasing government debt because of Covid-19 spendings, increasing energy prices, geopolitical disruptions, banking and financial system is disrupted by Bitcoin and other crypto currencies, there is backlash against globalization, central banks are concerned over increasing inflation, challanges to central banks by blockchain based private currencies, increasing inequality as vast percentage of new income is going to the top 1%, increasing household debt because of falling income levels, etc



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Introduction to SWOT Analysis of U.S. Export-Import Bank and the Three Gorges Dam (A)


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in U.S. Export-Import Bank and the Three Gorges Dam (A) case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Gorges Dam, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Gorges Dam operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of U.S. Export-Import Bank and the Three Gorges Dam (A) can be done for the following purposes –
1. Strategic planning using facts provided in U.S. Export-Import Bank and the Three Gorges Dam (A) case study
2. Improving business portfolio management of Gorges Dam
3. Assessing feasibility of the new initiative in Global Business field.
4. Making a Global Business topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Gorges Dam




Strengths U.S. Export-Import Bank and the Three Gorges Dam (A) | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Gorges Dam in U.S. Export-Import Bank and the Three Gorges Dam (A) Harvard Business Review case study are -

Organizational Resilience of Gorges Dam

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Gorges Dam does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Strong track record of project management

– Gorges Dam is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Digital Transformation in Global Business segment

- digital transformation varies from industry to industry. For Gorges Dam digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Gorges Dam has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Ability to recruit top talent

– Gorges Dam is one of the leading recruiters in the industry. Managers in the U.S. Export-Import Bank and the Three Gorges Dam (A) are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Innovation driven organization

– Gorges Dam is one of the most innovative firm in sector. Manager in U.S. Export-Import Bank and the Three Gorges Dam (A) Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Operational resilience

– The operational resilience strategy in the U.S. Export-Import Bank and the Three Gorges Dam (A) Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Analytics focus

– Gorges Dam is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by George C. Lodge, Cate Reavis can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

High brand equity

– Gorges Dam has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Gorges Dam to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Effective Research and Development (R&D)

– Gorges Dam has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study U.S. Export-Import Bank and the Three Gorges Dam (A) - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Successful track record of launching new products

– Gorges Dam has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Gorges Dam has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Superior customer experience

– The customer experience strategy of Gorges Dam in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Low bargaining power of suppliers

– Suppliers of Gorges Dam in the sector have low bargaining power. U.S. Export-Import Bank and the Three Gorges Dam (A) has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Gorges Dam to manage not only supply disruptions but also source products at highly competitive prices.






Weaknesses U.S. Export-Import Bank and the Three Gorges Dam (A) | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of U.S. Export-Import Bank and the Three Gorges Dam (A) are -

Skills based hiring

– The stress on hiring functional specialists at Gorges Dam has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

High operating costs

– Compare to the competitors, firm in the HBR case study U.S. Export-Import Bank and the Three Gorges Dam (A) has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Gorges Dam 's lucrative customers.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Gorges Dam is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study U.S. Export-Import Bank and the Three Gorges Dam (A) can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

No frontier risks strategy

– After analyzing the HBR case study U.S. Export-Import Bank and the Three Gorges Dam (A), it seems that company is thinking about the frontier risks that can impact Global Business strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the U.S. Export-Import Bank and the Three Gorges Dam (A) HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Gorges Dam has relatively successful track record of launching new products.

High bargaining power of channel partners

– Because of the regulatory requirements, George C. Lodge, Cate Reavis suggests that, Gorges Dam is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study U.S. Export-Import Bank and the Three Gorges Dam (A), is just above the industry average. Gorges Dam needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

High cash cycle compare to competitors

Gorges Dam has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Aligning sales with marketing

– It come across in the case study U.S. Export-Import Bank and the Three Gorges Dam (A) that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case U.S. Export-Import Bank and the Three Gorges Dam (A) can leverage the sales team experience to cultivate customer relationships as Gorges Dam is planning to shift buying processes online.

Lack of clear differentiation of Gorges Dam products

– To increase the profitability and margins on the products, Gorges Dam needs to provide more differentiated products than what it is currently offering in the marketplace.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Gorges Dam supply chain. Even after few cautionary changes mentioned in the HBR case study - U.S. Export-Import Bank and the Three Gorges Dam (A), it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Gorges Dam vulnerable to further global disruptions in South East Asia.




Opportunities U.S. Export-Import Bank and the Three Gorges Dam (A) | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study U.S. Export-Import Bank and the Three Gorges Dam (A) are -

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Global Business industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Gorges Dam can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Gorges Dam can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Creating value in data economy

– The success of analytics program of Gorges Dam has opened avenues for new revenue streams for the organization in the industry. This can help Gorges Dam to build a more holistic ecosystem as suggested in the U.S. Export-Import Bank and the Three Gorges Dam (A) case study. Gorges Dam can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Using analytics as competitive advantage

– Gorges Dam has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study U.S. Export-Import Bank and the Three Gorges Dam (A) - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Gorges Dam to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Gorges Dam can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Loyalty marketing

– Gorges Dam has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Building a culture of innovation

– managers at Gorges Dam can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Global Business segment.

Leveraging digital technologies

– Gorges Dam can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Gorges Dam in the consumer business. Now Gorges Dam can target international markets with far fewer capital restrictions requirements than the existing system.

Better consumer reach

– The expansion of the 5G network will help Gorges Dam to increase its market reach. Gorges Dam will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Gorges Dam can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Gorges Dam to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Manufacturing automation

– Gorges Dam can use the latest technology developments to improve its manufacturing and designing process in Global Business segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Gorges Dam in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Global Business segment, and it will provide faster access to the consumers.




Threats U.S. Export-Import Bank and the Three Gorges Dam (A) External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study U.S. Export-Import Bank and the Three Gorges Dam (A) are -

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study U.S. Export-Import Bank and the Three Gorges Dam (A), Gorges Dam may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Global Business .

Environmental challenges

– Gorges Dam needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Gorges Dam can take advantage of this fund but it will also bring new competitors in the Global Business industry.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Gorges Dam in the Global Business industry. The Global Business industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Technology acceleration in Forth Industrial Revolution

– Gorges Dam has witnessed rapid integration of technology during Covid-19 in the Global Business industry. As one of the leading players in the industry, Gorges Dam needs to keep up with the evolution of technology in the Global Business sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Gorges Dam will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Easy access to finance

– Easy access to finance in Global Business field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Gorges Dam can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Gorges Dam in the Global Business sector and impact the bottomline of the organization.

Stagnating economy with rate increase

– Gorges Dam can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Regulatory challenges

– Gorges Dam needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Global Business industry regulations.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Gorges Dam business can come under increasing regulations regarding data privacy, data security, etc.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

High dependence on third party suppliers

– Gorges Dam high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.




Weighted SWOT Analysis of U.S. Export-Import Bank and the Three Gorges Dam (A) Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study U.S. Export-Import Bank and the Three Gorges Dam (A) needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study U.S. Export-Import Bank and the Three Gorges Dam (A) is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study U.S. Export-Import Bank and the Three Gorges Dam (A) is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of U.S. Export-Import Bank and the Three Gorges Dam (A) is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Gorges Dam needs to make to build a sustainable competitive advantage.



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