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Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video


Video Supplement for Product #ES1341

Authors :: Urs Mueller, Ulrich Linnhoff, Bernhard Pellens

Topics :: Innovation & Entrepreneurship

Tags :: Strategy, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video" written by Urs Mueller, Ulrich Linnhoff, Bernhard Pellens includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Es1341 Borussia facing as an external strategic factors. Some of the topics covered in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video case study are - Strategic Management Strategies, Strategy and Innovation & Entrepreneurship.


Some of the macro environment factors that can be used to understand the Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video casestudy better are - – geopolitical disruptions, increasing household debt because of falling income levels, competitive advantages are harder to sustain because of technology dispersion, there is backlash against globalization, banking and financial system is disrupted by Bitcoin and other crypto currencies, wage bills are increasing, talent flight as more people leaving formal jobs, central banks are concerned over increasing inflation, increasing government debt because of Covid-19 spendings, etc



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Introduction to SWOT Analysis of Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Es1341 Borussia, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Es1341 Borussia operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video can be done for the following purposes –
1. Strategic planning using facts provided in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video case study
2. Improving business portfolio management of Es1341 Borussia
3. Assessing feasibility of the new initiative in Innovation & Entrepreneurship field.
4. Making a Innovation & Entrepreneurship topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Es1341 Borussia




Strengths Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Es1341 Borussia in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video Harvard Business Review case study are -

Training and development

– Es1341 Borussia has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Ability to recruit top talent

– Es1341 Borussia is one of the leading recruiters in the industry. Managers in the Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Analytics focus

– Es1341 Borussia is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Urs Mueller, Ulrich Linnhoff, Bernhard Pellens can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Sustainable margins compare to other players in Innovation & Entrepreneurship industry

– Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video firm has clearly differentiated products in the market place. This has enabled Es1341 Borussia to fetch slight price premium compare to the competitors in the Innovation & Entrepreneurship industry. The sustainable margins have also helped Es1341 Borussia to invest into research and development (R&D) and innovation.

Highly skilled collaborators

– Es1341 Borussia has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Learning organization

- Es1341 Borussia is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Es1341 Borussia is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Operational resilience

– The operational resilience strategy in the Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Superior customer experience

– The customer experience strategy of Es1341 Borussia in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Successful track record of launching new products

– Es1341 Borussia has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Es1341 Borussia has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Cross disciplinary teams

– Horizontal connected teams at the Es1341 Borussia are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Organizational Resilience of Es1341 Borussia

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Es1341 Borussia does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Strong track record of project management

– Es1341 Borussia is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.






Weaknesses Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video are -

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Es1341 Borussia is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video, in the dynamic environment Es1341 Borussia has struggled to respond to the nimble upstart competition. Es1341 Borussia has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Increasing silos among functional specialists

– The organizational structure of Es1341 Borussia is dominated by functional specialists. It is not different from other players in the Innovation & Entrepreneurship segment. Es1341 Borussia needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Es1341 Borussia to focus more on services rather than just following the product oriented approach.

No frontier risks strategy

– After analyzing the HBR case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video, it seems that company is thinking about the frontier risks that can impact Innovation & Entrepreneurship strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Lack of clear differentiation of Es1341 Borussia products

– To increase the profitability and margins on the products, Es1341 Borussia needs to provide more differentiated products than what it is currently offering in the marketplace.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Es1341 Borussia supply chain. Even after few cautionary changes mentioned in the HBR case study - Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Es1341 Borussia vulnerable to further global disruptions in South East Asia.

Low market penetration in new markets

– Outside its home market of Es1341 Borussia, firm in the HBR case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Es1341 Borussia has relatively successful track record of launching new products.

Aligning sales with marketing

– It come across in the case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video can leverage the sales team experience to cultivate customer relationships as Es1341 Borussia is planning to shift buying processes online.

Slow to strategic competitive environment developments

– As Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video HBR case study mentions - Es1341 Borussia takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.

Interest costs

– Compare to the competition, Es1341 Borussia has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.




Opportunities Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video are -

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Es1341 Borussia to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Es1341 Borussia can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Es1341 Borussia can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Es1341 Borussia can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Developing new processes and practices

– Es1341 Borussia can develop new processes and procedures in Innovation & Entrepreneurship industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Using analytics as competitive advantage

– Es1341 Borussia has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Es1341 Borussia to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Innovation & Entrepreneurship industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Es1341 Borussia can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Es1341 Borussia can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Es1341 Borussia in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Innovation & Entrepreneurship segment, and it will provide faster access to the consumers.

Loyalty marketing

– Es1341 Borussia has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Es1341 Borussia in the consumer business. Now Es1341 Borussia can target international markets with far fewer capital restrictions requirements than the existing system.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Es1341 Borussia to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Es1341 Borussia to hire the very best people irrespective of their geographical location.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Innovation & Entrepreneurship industry, but it has also influenced the consumer preferences. Es1341 Borussia can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Learning at scale

– Online learning technologies has now opened space for Es1341 Borussia to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.




Threats Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video are -

High dependence on third party suppliers

– Es1341 Borussia high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Es1341 Borussia will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Environmental challenges

– Es1341 Borussia needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Es1341 Borussia can take advantage of this fund but it will also bring new competitors in the Innovation & Entrepreneurship industry.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Regulatory challenges

– Es1341 Borussia needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Innovation & Entrepreneurship industry regulations.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video, Es1341 Borussia may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Innovation & Entrepreneurship .

Shortening product life cycle

– it is one of the major threat that Es1341 Borussia is facing in Innovation & Entrepreneurship sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Easy access to finance

– Easy access to finance in Innovation & Entrepreneurship field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Es1341 Borussia can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Es1341 Borussia needs to understand the core reasons impacting the Innovation & Entrepreneurship industry. This will help it in building a better workplace.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Es1341 Borussia.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Es1341 Borussia business can come under increasing regulations regarding data privacy, data security, etc.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Es1341 Borussia with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.




Weighted SWOT Analysis of Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA, Video is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Es1341 Borussia needs to make to build a sustainable competitive advantage.



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