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Matt Harris at Village Ventures (A) SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Matt Harris at Village Ventures (A)


This case introduces Matt Harris, the cofounder and CEO of Village Ventures (VVI), a venture capital company. VVI is a vehicle for investing in high-growth companies located in high-potential markets that are rich in intellectual capital but overlooked by traditional venture capital. Harris and his partner, former residents of a small town in Massachusetts, conceived of VVI's investment model to stimulate growth in Williamstown, Massachusetts, and other small towns across the country. According to the VVI model, one large fund was raised by VVI; Harris then established small local funds in a number of small towns. The local funds raise their own capital and receive a coinvestment from VVI. In addition, Harris and VVI provide investing guidance and administrative and support services to the funds. It addresses the "what now" situation for Harris just after he has raised a second round (of $50 million). Should Harris continue with this model? Should he grow quickly, opening new funds across the country or focus on slower growth with more involvement and support of the existing funds?

Authors :: John W. Glynn Jr., Janet Feldstein

Topics :: Innovation & Entrepreneurship

Tags :: Ethics, Financial management, Innovation, Venture capital, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Matt Harris at Village Ventures (A)" written by John W. Glynn Jr., Janet Feldstein includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Vvi Harris facing as an external strategic factors. Some of the topics covered in Matt Harris at Village Ventures (A) case study are - Strategic Management Strategies, Ethics, Financial management, Innovation, Venture capital and Innovation & Entrepreneurship.


Some of the macro environment factors that can be used to understand the Matt Harris at Village Ventures (A) casestudy better are - – increasing household debt because of falling income levels, increasing commodity prices, increasing transportation and logistics costs, geopolitical disruptions, increasing inequality as vast percentage of new income is going to the top 1%, banking and financial system is disrupted by Bitcoin and other crypto currencies, increasing government debt because of Covid-19 spendings, there is increasing trade war between United States & China, digital marketing is dominated by two big players Facebook and Google, etc



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Introduction to SWOT Analysis of Matt Harris at Village Ventures (A)


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Matt Harris at Village Ventures (A) case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Vvi Harris, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Vvi Harris operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Matt Harris at Village Ventures (A) can be done for the following purposes –
1. Strategic planning using facts provided in Matt Harris at Village Ventures (A) case study
2. Improving business portfolio management of Vvi Harris
3. Assessing feasibility of the new initiative in Innovation & Entrepreneurship field.
4. Making a Innovation & Entrepreneurship topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Vvi Harris




Strengths Matt Harris at Village Ventures (A) | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Vvi Harris in Matt Harris at Village Ventures (A) Harvard Business Review case study are -

Learning organization

- Vvi Harris is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Vvi Harris is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Matt Harris at Village Ventures (A) Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Strong track record of project management

– Vvi Harris is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Innovation driven organization

– Vvi Harris is one of the most innovative firm in sector. Manager in Matt Harris at Village Ventures (A) Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Effective Research and Development (R&D)

– Vvi Harris has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Matt Harris at Village Ventures (A) - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Ability to recruit top talent

– Vvi Harris is one of the leading recruiters in the industry. Managers in the Matt Harris at Village Ventures (A) are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

High brand equity

– Vvi Harris has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Vvi Harris to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Cross disciplinary teams

– Horizontal connected teams at the Vvi Harris are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Diverse revenue streams

– Vvi Harris is present in almost all the verticals within the industry. This has provided firm in Matt Harris at Village Ventures (A) case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Successful track record of launching new products

– Vvi Harris has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Vvi Harris has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Superior customer experience

– The customer experience strategy of Vvi Harris in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Digital Transformation in Innovation & Entrepreneurship segment

- digital transformation varies from industry to industry. For Vvi Harris digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Vvi Harris has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Highly skilled collaborators

– Vvi Harris has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Matt Harris at Village Ventures (A) HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.






Weaknesses Matt Harris at Village Ventures (A) | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Matt Harris at Village Ventures (A) are -

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Vvi Harris is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Matt Harris at Village Ventures (A) can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Matt Harris at Village Ventures (A), in the dynamic environment Vvi Harris has struggled to respond to the nimble upstart competition. Vvi Harris has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Workers concerns about automation

– As automation is fast increasing in the segment, Vvi Harris needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Lack of clear differentiation of Vvi Harris products

– To increase the profitability and margins on the products, Vvi Harris needs to provide more differentiated products than what it is currently offering in the marketplace.

Need for greater diversity

– Vvi Harris has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Matt Harris at Village Ventures (A) HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Vvi Harris has relatively successful track record of launching new products.

Products dominated business model

– Even though Vvi Harris has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Matt Harris at Village Ventures (A) should strive to include more intangible value offerings along with its core products and services.

Increasing silos among functional specialists

– The organizational structure of Vvi Harris is dominated by functional specialists. It is not different from other players in the Innovation & Entrepreneurship segment. Vvi Harris needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Vvi Harris to focus more on services rather than just following the product oriented approach.

High operating costs

– Compare to the competitors, firm in the HBR case study Matt Harris at Village Ventures (A) has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Vvi Harris 's lucrative customers.

Interest costs

– Compare to the competition, Vvi Harris has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Slow decision making process

– As mentioned earlier in the report, Vvi Harris has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Vvi Harris even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.




Opportunities Matt Harris at Village Ventures (A) | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Matt Harris at Village Ventures (A) are -

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Innovation & Entrepreneurship industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Vvi Harris can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Vvi Harris can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Using analytics as competitive advantage

– Vvi Harris has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Matt Harris at Village Ventures (A) - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Vvi Harris to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Innovation & Entrepreneurship industry, but it has also influenced the consumer preferences. Vvi Harris can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Vvi Harris in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Innovation & Entrepreneurship segment, and it will provide faster access to the consumers.

Better consumer reach

– The expansion of the 5G network will help Vvi Harris to increase its market reach. Vvi Harris will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Vvi Harris to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Building a culture of innovation

– managers at Vvi Harris can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Innovation & Entrepreneurship segment.

Manufacturing automation

– Vvi Harris can use the latest technology developments to improve its manufacturing and designing process in Innovation & Entrepreneurship segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Loyalty marketing

– Vvi Harris has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Low interest rates

– Even though inflation is raising its head in most developed economies, Vvi Harris can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Leveraging digital technologies

– Vvi Harris can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Vvi Harris to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Vvi Harris to hire the very best people irrespective of their geographical location.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Vvi Harris in the consumer business. Now Vvi Harris can target international markets with far fewer capital restrictions requirements than the existing system.




Threats Matt Harris at Village Ventures (A) External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Matt Harris at Village Ventures (A) are -

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Vvi Harris can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Matt Harris at Village Ventures (A) .

Shortening product life cycle

– it is one of the major threat that Vvi Harris is facing in Innovation & Entrepreneurship sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Increasing wage structure of Vvi Harris

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Vvi Harris.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Vvi Harris needs to understand the core reasons impacting the Innovation & Entrepreneurship industry. This will help it in building a better workplace.

Consumer confidence and its impact on Vvi Harris demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Vvi Harris business can come under increasing regulations regarding data privacy, data security, etc.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Vvi Harris in the Innovation & Entrepreneurship sector and impact the bottomline of the organization.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Vvi Harris will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Technology acceleration in Forth Industrial Revolution

– Vvi Harris has witnessed rapid integration of technology during Covid-19 in the Innovation & Entrepreneurship industry. As one of the leading players in the industry, Vvi Harris needs to keep up with the evolution of technology in the Innovation & Entrepreneurship sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Matt Harris at Village Ventures (A), Vvi Harris may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Innovation & Entrepreneurship .

Environmental challenges

– Vvi Harris needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Vvi Harris can take advantage of this fund but it will also bring new competitors in the Innovation & Entrepreneurship industry.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Vvi Harris in the Innovation & Entrepreneurship industry. The Innovation & Entrepreneurship industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.




Weighted SWOT Analysis of Matt Harris at Village Ventures (A) Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Matt Harris at Village Ventures (A) needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Matt Harris at Village Ventures (A) is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Matt Harris at Village Ventures (A) is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Matt Harris at Village Ventures (A) is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Vvi Harris needs to make to build a sustainable competitive advantage.



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