Swot Analysis of "Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan" written by Ken Mark, Jane M. Howell includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Tan Kelly facing as an external strategic factors. Some of the topics covered in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan case study are - Strategic Management Strategies, International business, Leadership and Leadership & Managing People.
Some of the macro environment factors that can be used to understand the Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan casestudy better are - – central banks are concerned over increasing inflation, competitive advantages are harder to sustain because of technology dispersion, talent flight as more people leaving formal jobs, digital marketing is dominated by two big players Facebook and Google, geopolitical disruptions, technology disruption, customer relationship management is fast transforming because of increasing concerns over data privacy,
increasing government debt because of Covid-19 spendings, increasing inequality as vast percentage of new income is going to the top 1%, etc
Introduction to SWOT Analysis of Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Tan Kelly, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Tan Kelly operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan can be done for the following purposes –
1. Strategic planning using facts provided in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan case study
2. Improving business portfolio management of Tan Kelly
3. Assessing feasibility of the new initiative in Leadership & Managing People field.
4. Making a Leadership & Managing People topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Tan Kelly
Strengths Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Tan Kelly in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan Harvard Business Review case study are -
High brand equity
– Tan Kelly has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Tan Kelly to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Learning organization
- Tan Kelly is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Tan Kelly is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan Harvard Business Review case study emphasize – knowledge, initiative, and innovation.
Diverse revenue streams
– Tan Kelly is present in almost all the verticals within the industry. This has provided firm in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Cross disciplinary teams
– Horizontal connected teams at the Tan Kelly are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
Training and development
– Tan Kelly has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.
Low bargaining power of suppliers
– Suppliers of Tan Kelly in the sector have low bargaining power. Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Tan Kelly to manage not only supply disruptions but also source products at highly competitive prices.
Highly skilled collaborators
– Tan Kelly has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.
Successful track record of launching new products
– Tan Kelly has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Tan Kelly has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
Innovation driven organization
– Tan Kelly is one of the most innovative firm in sector. Manager in Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Analytics focus
– Tan Kelly is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Ken Mark, Jane M. Howell can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Ability to recruit top talent
– Tan Kelly is one of the leading recruiters in the industry. Managers in the Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.
Operational resilience
– The operational resilience strategy in the Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.
Weaknesses Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan are -
Workers concerns about automation
– As automation is fast increasing in the segment, Tan Kelly needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Skills based hiring
– The stress on hiring functional specialists at Tan Kelly has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan, it seems that the employees of Tan Kelly don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
Increasing silos among functional specialists
– The organizational structure of Tan Kelly is dominated by functional specialists. It is not different from other players in the Leadership & Managing People segment. Tan Kelly needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Tan Kelly to focus more on services rather than just following the product oriented approach.
Lack of clear differentiation of Tan Kelly products
– To increase the profitability and margins on the products, Tan Kelly needs to provide more differentiated products than what it is currently offering in the marketplace.
Slow to harness new channels of communication
– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Tan Kelly is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.
Low market penetration in new markets
– Outside its home market of Tan Kelly, firm in the HBR case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.
Aligning sales with marketing
– It come across in the case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan can leverage the sales team experience to cultivate customer relationships as Tan Kelly is planning to shift buying processes online.
High bargaining power of channel partners
– Because of the regulatory requirements, Ken Mark, Jane M. Howell suggests that, Tan Kelly is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
No frontier risks strategy
– After analyzing the HBR case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan, it seems that company is thinking about the frontier risks that can impact Leadership & Managing People strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.
Capital Spending Reduction
– Even during the low interest decade, Tan Kelly has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.
Opportunities Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan are -
Reforming the budgeting process
- By establishing new metrics that will be used to evaluate both existing and potential projects Tan Kelly can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Tan Kelly to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Tan Kelly to hire the very best people irrespective of their geographical location.
Lowering marketing communication costs
– 5G expansion will open new opportunities for Tan Kelly in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Leadership & Managing People segment, and it will provide faster access to the consumers.
Developing new processes and practices
– Tan Kelly can develop new processes and procedures in Leadership & Managing People industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Leadership & Managing People industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Tan Kelly can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Tan Kelly can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Tan Kelly to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Redefining models of collaboration and team work
– As explained in the weaknesses section, Tan Kelly is facing challenges because of the dominance of functional experts in the organization. Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Leadership & Managing People industry, but it has also influenced the consumer preferences. Tan Kelly can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Learning at scale
– Online learning technologies has now opened space for Tan Kelly to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Loyalty marketing
– Tan Kelly has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Tan Kelly can use these opportunities to build new business models that can help the communities that Tan Kelly operates in. Secondly it can use opportunities from government spending in Leadership & Managing People sector.
Using analytics as competitive advantage
– Tan Kelly has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Tan Kelly to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.
Leveraging digital technologies
– Tan Kelly can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Threats Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan are -
Environmental challenges
– Tan Kelly needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Tan Kelly can take advantage of this fund but it will also bring new competitors in the Leadership & Managing People industry.
Technology acceleration in Forth Industrial Revolution
– Tan Kelly has witnessed rapid integration of technology during Covid-19 in the Leadership & Managing People industry. As one of the leading players in the industry, Tan Kelly needs to keep up with the evolution of technology in the Leadership & Managing People sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Tan Kelly needs to understand the core reasons impacting the Leadership & Managing People industry. This will help it in building a better workplace.
Stagnating economy with rate increase
– Tan Kelly can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Easy access to finance
– Easy access to finance in Leadership & Managing People field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Tan Kelly can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.
Aging population
– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.
Regulatory challenges
– Tan Kelly needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Leadership & Managing People industry regulations.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Tan Kelly business can come under increasing regulations regarding data privacy, data security, etc.
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Tan Kelly will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
New competition
– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Tan Kelly in the Leadership & Managing People sector and impact the bottomline of the organization.
Shortening product life cycle
– it is one of the major threat that Tan Kelly is facing in Leadership & Managing People sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Technology disruption because of hacks, piracy etc
– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Tan Kelly in the Leadership & Managing People industry. The Leadership & Managing People industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
Weighted SWOT Analysis of Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Tan Kelly needs to make to build a sustainable competitive advantage.
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