Royal Bank of Canada: Transforming Managers (A) SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Leadership & Managing People
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Royal Bank of Canada: Transforming Managers (A)
The 2015 case "Royal Bank of Canada: Transforming Managers (A)" discusses programs that the bank put in place between 2011 and 2013 to improve managerial effectiveness. The case looks at the traits that make good managers, how to use data to create visibility into managerial effectiveness, the features of a successful intervention action plan, and the challenges with finding ways to reward good managers. Specifically, the case focuses on a pilot intervention program within the Canadian Banking operations division that was designed by Human Resources thought leaders in collaboration with Canadian Banking operations' top leaders. The program had multiple parts: 1) Using an analytics model based on the employee opinion survey to rank all managers in the division based on effectiveness; 2) Dividing all managers into four effectiveness cohorts (roughly in quartiles); 3) Identifying the managers most in need of, and most likely to benefit from, manager effectiveness training; and 4) creating and carrying out action plans. The action plans included formal coaching by each of the targeted managers' managers (the most effective intervention), feedback, and formal training. The case concludes as the bank waits for the results of the next employee opinion survey to gauge how effective its management improvement programs were. The companion case, "Royal Bank of Canada: Transforming Managers (B)," discusses the results of the programs.
Swot Analysis of "Royal Bank of Canada: Transforming Managers (A)" written by Kathryn Shaw, Debra Schifrin includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Managers Intervention facing as an external strategic factors. Some of the topics covered in Royal Bank of Canada: Transforming Managers (A) case study are - Strategic Management Strategies, Change management, Compensation, Human resource management, Organizational culture and Leadership & Managing People.
Some of the macro environment factors that can be used to understand the Royal Bank of Canada: Transforming Managers (A) casestudy better are - – central banks are concerned over increasing inflation, there is backlash against globalization, geopolitical disruptions, technology disruption, increasing energy prices, talent flight as more people leaving formal jobs, challanges to central banks by blockchain based private currencies,
increasing transportation and logistics costs, competitive advantages are harder to sustain because of technology dispersion, etc
Introduction to SWOT Analysis of Royal Bank of Canada: Transforming Managers (A)
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Royal Bank of Canada: Transforming Managers (A) case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Managers Intervention, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Managers Intervention operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Royal Bank of Canada: Transforming Managers (A) can be done for the following purposes –
1. Strategic planning using facts provided in Royal Bank of Canada: Transforming Managers (A) case study
2. Improving business portfolio management of Managers Intervention
3. Assessing feasibility of the new initiative in Leadership & Managing People field.
4. Making a Leadership & Managing People topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Managers Intervention
Strengths Royal Bank of Canada: Transforming Managers (A) | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Managers Intervention in Royal Bank of Canada: Transforming Managers (A) Harvard Business Review case study are -
Cross disciplinary teams
– Horizontal connected teams at the Managers Intervention are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
Innovation driven organization
– Managers Intervention is one of the most innovative firm in sector. Manager in Royal Bank of Canada: Transforming Managers (A) Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Ability to recruit top talent
– Managers Intervention is one of the leading recruiters in the industry. Managers in the Royal Bank of Canada: Transforming Managers (A) are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.
Learning organization
- Managers Intervention is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Managers Intervention is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Royal Bank of Canada: Transforming Managers (A) Harvard Business Review case study emphasize – knowledge, initiative, and innovation.
Digital Transformation in Leadership & Managing People segment
- digital transformation varies from industry to industry. For Managers Intervention digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Managers Intervention has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Superior customer experience
– The customer experience strategy of Managers Intervention in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Strong track record of project management
– Managers Intervention is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
Organizational Resilience of Managers Intervention
– The covid-19 pandemic has put organizational resilience at the centre of everthing that Managers Intervention does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.
Sustainable margins compare to other players in Leadership & Managing People industry
– Royal Bank of Canada: Transforming Managers (A) firm has clearly differentiated products in the market place. This has enabled Managers Intervention to fetch slight price premium compare to the competitors in the Leadership & Managing People industry. The sustainable margins have also helped Managers Intervention to invest into research and development (R&D) and innovation.
Successful track record of launching new products
– Managers Intervention has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Managers Intervention has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
Diverse revenue streams
– Managers Intervention is present in almost all the verticals within the industry. This has provided firm in Royal Bank of Canada: Transforming Managers (A) case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Low bargaining power of suppliers
– Suppliers of Managers Intervention in the sector have low bargaining power. Royal Bank of Canada: Transforming Managers (A) has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Managers Intervention to manage not only supply disruptions but also source products at highly competitive prices.
Weaknesses Royal Bank of Canada: Transforming Managers (A) | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Royal Bank of Canada: Transforming Managers (A) are -
Slow to strategic competitive environment developments
– As Royal Bank of Canada: Transforming Managers (A) HBR case study mentions - Managers Intervention takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.
Compensation and incentives
– The revenue per employee as mentioned in the HBR case study Royal Bank of Canada: Transforming Managers (A), is just above the industry average. Managers Intervention needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.
Low market penetration in new markets
– Outside its home market of Managers Intervention, firm in the HBR case study Royal Bank of Canada: Transforming Managers (A) needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.
Aligning sales with marketing
– It come across in the case study Royal Bank of Canada: Transforming Managers (A) that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Royal Bank of Canada: Transforming Managers (A) can leverage the sales team experience to cultivate customer relationships as Managers Intervention is planning to shift buying processes online.
High dependence on existing supply chain
– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Managers Intervention supply chain. Even after few cautionary changes mentioned in the HBR case study - Royal Bank of Canada: Transforming Managers (A), it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Managers Intervention vulnerable to further global disruptions in South East Asia.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study Royal Bank of Canada: Transforming Managers (A), it seems that the employees of Managers Intervention don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
High cash cycle compare to competitors
Managers Intervention has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.
Need for greater diversity
– Managers Intervention has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.
High bargaining power of channel partners
– Because of the regulatory requirements, Kathryn Shaw, Debra Schifrin suggests that, Managers Intervention is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
Capital Spending Reduction
– Even during the low interest decade, Managers Intervention has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.
High dependence on star products
– The top 2 products and services of the firm as mentioned in the Royal Bank of Canada: Transforming Managers (A) HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Managers Intervention has relatively successful track record of launching new products.
Opportunities Royal Bank of Canada: Transforming Managers (A) | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Royal Bank of Canada: Transforming Managers (A) are -
Reforming the budgeting process
- By establishing new metrics that will be used to evaluate both existing and potential projects Managers Intervention can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.
Developing new processes and practices
– Managers Intervention can develop new processes and procedures in Leadership & Managing People industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Managers Intervention to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Managers Intervention to hire the very best people irrespective of their geographical location.
Using analytics as competitive advantage
– Managers Intervention has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Royal Bank of Canada: Transforming Managers (A) - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Managers Intervention to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.
Buying journey improvements
– Managers Intervention can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Royal Bank of Canada: Transforming Managers (A) suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Managers Intervention to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Building a culture of innovation
– managers at Managers Intervention can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Leadership & Managing People segment.
Identify volunteer opportunities
– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Managers Intervention can explore opportunities that can attract volunteers and are consistent with its mission and vision.
Manufacturing automation
– Managers Intervention can use the latest technology developments to improve its manufacturing and designing process in Leadership & Managing People segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.
Learning at scale
– Online learning technologies has now opened space for Managers Intervention to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Leadership & Managing People industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Managers Intervention can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Managers Intervention can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Harnessing reconfiguration of the global supply chains
– As the trade war between US and China heats up in the coming years, Managers Intervention can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Royal Bank of Canada: Transforming Managers (A), to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Leadership & Managing People industry, but it has also influenced the consumer preferences. Managers Intervention can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Threats Royal Bank of Canada: Transforming Managers (A) External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Royal Bank of Canada: Transforming Managers (A) are -
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Managers Intervention can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Royal Bank of Canada: Transforming Managers (A) .
Shortening product life cycle
– it is one of the major threat that Managers Intervention is facing in Leadership & Managing People sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Managers Intervention in the Leadership & Managing People industry. The Leadership & Managing People industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
High dependence on third party suppliers
– Managers Intervention high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Managers Intervention business can come under increasing regulations regarding data privacy, data security, etc.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Managers Intervention with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Managers Intervention will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
Aging population
– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.
Technology acceleration in Forth Industrial Revolution
– Managers Intervention has witnessed rapid integration of technology during Covid-19 in the Leadership & Managing People industry. As one of the leading players in the industry, Managers Intervention needs to keep up with the evolution of technology in the Leadership & Managing People sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
Capital market disruption
– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Managers Intervention.
Regulatory challenges
– Managers Intervention needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Leadership & Managing People industry regulations.
Stagnating economy with rate increase
– Managers Intervention can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Environmental challenges
– Managers Intervention needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Managers Intervention can take advantage of this fund but it will also bring new competitors in the Leadership & Managing People industry.
Weighted SWOT Analysis of Royal Bank of Canada: Transforming Managers (A) Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Royal Bank of Canada: Transforming Managers (A) needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Royal Bank of Canada: Transforming Managers (A) is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Royal Bank of Canada: Transforming Managers (A) is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Royal Bank of Canada: Transforming Managers (A) is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Managers Intervention needs to make to build a sustainable competitive advantage.