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Wal-Mart's Sustainable Product Index SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Wal-Mart's Sustainable Product Index


As part of an effort to radically transform the company, Wal-Mart's leaders undertake a number of sustainability initiatives, in particular the creation of a sustainable products index. If successful, the index will enable consumers to gauge the environmental impact of the products they decide to buy.

Authors :: Robert Crawford, N. Craig Smith

Topics :: Leadership & Managing People

Tags :: Sustainability, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Wal-Mart's Sustainable Product Index" written by Robert Crawford, N. Craig Smith includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Index Mart's facing as an external strategic factors. Some of the topics covered in Wal-Mart's Sustainable Product Index case study are - Strategic Management Strategies, Sustainability and Leadership & Managing People.


Some of the macro environment factors that can be used to understand the Wal-Mart's Sustainable Product Index casestudy better are - – there is increasing trade war between United States & China, increasing energy prices, banking and financial system is disrupted by Bitcoin and other crypto currencies, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing government debt because of Covid-19 spendings, talent flight as more people leaving formal jobs, increasing household debt because of falling income levels, digital marketing is dominated by two big players Facebook and Google, increasing commodity prices, etc



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Introduction to SWOT Analysis of Wal-Mart's Sustainable Product Index


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Wal-Mart's Sustainable Product Index case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Index Mart's, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Index Mart's operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Wal-Mart's Sustainable Product Index can be done for the following purposes –
1. Strategic planning using facts provided in Wal-Mart's Sustainable Product Index case study
2. Improving business portfolio management of Index Mart's
3. Assessing feasibility of the new initiative in Leadership & Managing People field.
4. Making a Leadership & Managing People topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Index Mart's




Strengths Wal-Mart's Sustainable Product Index | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Index Mart's in Wal-Mart's Sustainable Product Index Harvard Business Review case study are -

Diverse revenue streams

– Index Mart's is present in almost all the verticals within the industry. This has provided firm in Wal-Mart's Sustainable Product Index case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Successful track record of launching new products

– Index Mart's has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Index Mart's has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Low bargaining power of suppliers

– Suppliers of Index Mart's in the sector have low bargaining power. Wal-Mart's Sustainable Product Index has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Index Mart's to manage not only supply disruptions but also source products at highly competitive prices.

Strong track record of project management

– Index Mart's is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Sustainable margins compare to other players in Leadership & Managing People industry

– Wal-Mart's Sustainable Product Index firm has clearly differentiated products in the market place. This has enabled Index Mart's to fetch slight price premium compare to the competitors in the Leadership & Managing People industry. The sustainable margins have also helped Index Mart's to invest into research and development (R&D) and innovation.

Learning organization

- Index Mart's is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Index Mart's is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Wal-Mart's Sustainable Product Index Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Innovation driven organization

– Index Mart's is one of the most innovative firm in sector. Manager in Wal-Mart's Sustainable Product Index Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Superior customer experience

– The customer experience strategy of Index Mart's in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Ability to recruit top talent

– Index Mart's is one of the leading recruiters in the industry. Managers in the Wal-Mart's Sustainable Product Index are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Training and development

– Index Mart's has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Wal-Mart's Sustainable Product Index Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Analytics focus

– Index Mart's is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Robert Crawford, N. Craig Smith can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Operational resilience

– The operational resilience strategy in the Wal-Mart's Sustainable Product Index Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.






Weaknesses Wal-Mart's Sustainable Product Index | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Wal-Mart's Sustainable Product Index are -

Low market penetration in new markets

– Outside its home market of Index Mart's, firm in the HBR case study Wal-Mart's Sustainable Product Index needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Aligning sales with marketing

– It come across in the case study Wal-Mart's Sustainable Product Index that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Wal-Mart's Sustainable Product Index can leverage the sales team experience to cultivate customer relationships as Index Mart's is planning to shift buying processes online.

High operating costs

– Compare to the competitors, firm in the HBR case study Wal-Mart's Sustainable Product Index has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Index Mart's 's lucrative customers.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study Wal-Mart's Sustainable Product Index, is just above the industry average. Index Mart's needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Wal-Mart's Sustainable Product Index, it seems that the employees of Index Mart's don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Workers concerns about automation

– As automation is fast increasing in the segment, Index Mart's needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Increasing silos among functional specialists

– The organizational structure of Index Mart's is dominated by functional specialists. It is not different from other players in the Leadership & Managing People segment. Index Mart's needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Index Mart's to focus more on services rather than just following the product oriented approach.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Index Mart's is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Wal-Mart's Sustainable Product Index can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Products dominated business model

– Even though Index Mart's has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Wal-Mart's Sustainable Product Index should strive to include more intangible value offerings along with its core products and services.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Wal-Mart's Sustainable Product Index HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Index Mart's has relatively successful track record of launching new products.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Index Mart's supply chain. Even after few cautionary changes mentioned in the HBR case study - Wal-Mart's Sustainable Product Index, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Index Mart's vulnerable to further global disruptions in South East Asia.




Opportunities Wal-Mart's Sustainable Product Index | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Wal-Mart's Sustainable Product Index are -

Developing new processes and practices

– Index Mart's can develop new processes and procedures in Leadership & Managing People industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Buying journey improvements

– Index Mart's can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Wal-Mart's Sustainable Product Index suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Leveraging digital technologies

– Index Mart's can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Index Mart's to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Index Mart's to hire the very best people irrespective of their geographical location.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Leadership & Managing People industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Index Mart's can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Index Mart's can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Creating value in data economy

– The success of analytics program of Index Mart's has opened avenues for new revenue streams for the organization in the industry. This can help Index Mart's to build a more holistic ecosystem as suggested in the Wal-Mart's Sustainable Product Index case study. Index Mart's can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Index Mart's to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Low interest rates

– Even though inflation is raising its head in most developed economies, Index Mart's can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Index Mart's is facing challenges because of the dominance of functional experts in the organization. Wal-Mart's Sustainable Product Index case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Manufacturing automation

– Index Mart's can use the latest technology developments to improve its manufacturing and designing process in Leadership & Managing People segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Loyalty marketing

– Index Mart's has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Index Mart's in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Leadership & Managing People segment, and it will provide faster access to the consumers.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Index Mart's can use these opportunities to build new business models that can help the communities that Index Mart's operates in. Secondly it can use opportunities from government spending in Leadership & Managing People sector.




Threats Wal-Mart's Sustainable Product Index External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Wal-Mart's Sustainable Product Index are -

High dependence on third party suppliers

– Index Mart's high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Environmental challenges

– Index Mart's needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Index Mart's can take advantage of this fund but it will also bring new competitors in the Leadership & Managing People industry.

Easy access to finance

– Easy access to finance in Leadership & Managing People field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Index Mart's can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Technology acceleration in Forth Industrial Revolution

– Index Mart's has witnessed rapid integration of technology during Covid-19 in the Leadership & Managing People industry. As one of the leading players in the industry, Index Mart's needs to keep up with the evolution of technology in the Leadership & Managing People sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Index Mart's in the Leadership & Managing People sector and impact the bottomline of the organization.

Stagnating economy with rate increase

– Index Mart's can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Index Mart's with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Consumer confidence and its impact on Index Mart's demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Shortening product life cycle

– it is one of the major threat that Index Mart's is facing in Leadership & Managing People sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Regulatory challenges

– Index Mart's needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Leadership & Managing People industry regulations.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Index Mart's in the Leadership & Managing People industry. The Leadership & Managing People industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Index Mart's.




Weighted SWOT Analysis of Wal-Mart's Sustainable Product Index Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Wal-Mart's Sustainable Product Index needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Wal-Mart's Sustainable Product Index is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Wal-Mart's Sustainable Product Index is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Wal-Mart's Sustainable Product Index is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Index Mart's needs to make to build a sustainable competitive advantage.



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