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Sangsin Energy Display Precision (91580) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Sangsin Energy Display Precision (South Korea)


Based on various researches at Oak Spring University , Sangsin Energy Display Precision is operating in a macro-environment that has been destablized by – challanges to central banks by blockchain based private currencies, cloud computing is disrupting traditional business models, geopolitical disruptions, increasing transportation and logistics costs, customer relationship management is fast transforming because of increasing concerns over data privacy, banking and financial system is disrupted by Bitcoin and other crypto currencies, increasing government debt because of Covid-19 spendings, technology disruption, increasing energy prices, etc



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Introduction to SWOT Analysis of Sangsin Energy Display Precision


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Sangsin Energy Display Precision can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Sangsin Energy Display Precision, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Sangsin Energy Display Precision operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Sangsin Energy Display Precision can be done for the following purposes –
1. Strategic planning of Sangsin Energy Display Precision
2. Improving business portfolio management of Sangsin Energy Display Precision
3. Assessing feasibility of the new initiative in South Korea
4. Making a Electronic Instr. & Controls sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Sangsin Energy Display Precision




Strengths of Sangsin Energy Display Precision | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Sangsin Energy Display Precision are -

Digital Transformation in Electronic Instr. & Controls industry

- digital transformation varies from industry to industry. For Sangsin Energy Display Precision digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Sangsin Energy Display Precision has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Analytics focus

– Sangsin Energy Display Precision is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the Electronic Instr. & Controls industry. The technology infrastructure of South Korea is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Diverse revenue streams

– Sangsin Energy Display Precision is present in almost all the verticals within the Electronic Instr. & Controls industry. This has provided Sangsin Energy Display Precision a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Effective Research and Development (R&D)

– Sangsin Energy Display Precision has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – Sangsin Energy Display Precision staying ahead in the Electronic Instr. & Controls industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Organizational Resilience of Sangsin Energy Display Precision

– The covid-19 pandemic has put organizational resilience at the centre of everthing Sangsin Energy Display Precision does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Successful track record of launching new products

– Sangsin Energy Display Precision has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Sangsin Energy Display Precision has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Low bargaining power of suppliers

– Suppliers of Sangsin Energy Display Precision in the Technology sector have low bargaining power. Sangsin Energy Display Precision has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Sangsin Energy Display Precision to manage not only supply disruptions but also source products at highly competitive prices.

High brand equity

– Sangsin Energy Display Precision has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Sangsin Energy Display Precision to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Innovation driven organization

– Sangsin Energy Display Precision is one of the most innovative firm in Electronic Instr. & Controls sector.

Ability to lead change in Electronic Instr. & Controls

– Sangsin Energy Display Precision is one of the leading players in the Electronic Instr. & Controls industry in South Korea. Over the years it has not only transformed the business landscape in the Electronic Instr. & Controls industry in South Korea but also across the existing markets. The ability to lead change has enabled Sangsin Energy Display Precision in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Superior customer experience

– The customer experience strategy of Sangsin Energy Display Precision in Electronic Instr. & Controls industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Learning organization

- Sangsin Energy Display Precision is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Sangsin Energy Display Precision is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Sangsin Energy Display Precision emphasize – knowledge, initiative, and innovation.






Weaknesses of Sangsin Energy Display Precision | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Sangsin Energy Display Precision are -

Low market penetration in new markets

– Outside its home market of South Korea, Sangsin Energy Display Precision needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Interest costs

– Compare to the competition, Sangsin Energy Display Precision has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Lack of clear differentiation of Sangsin Energy Display Precision products

– To increase the profitability and margins on the products, Sangsin Energy Display Precision needs to provide more differentiated products than what it is currently offering in the marketplace.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Sangsin Energy Display Precision supply chain. Even after few cautionary changes, Sangsin Energy Display Precision is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Sangsin Energy Display Precision vulnerable to further global disruptions in South East Asia.

Need for greater diversity

– Sangsin Energy Display Precision has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Products dominated business model

– Even though Sangsin Energy Display Precision has some of the most successful models in the Electronic Instr. & Controls industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. Sangsin Energy Display Precision should strive to include more intangible value offerings along with its core products and services.

Workers concerns about automation

– As automation is fast increasing in the Electronic Instr. & Controls industry, Sangsin Energy Display Precision needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

High operating costs

– Compare to the competitors, Sangsin Energy Display Precision has high operating costs in the Electronic Instr. & Controls industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Sangsin Energy Display Precision lucrative customers.

High dependence on Sangsin Energy Display Precision ‘s star products

– The top 2 products and services of Sangsin Energy Display Precision still accounts for major business revenue. This dependence on star products in Electronic Instr. & Controls industry has resulted into insufficient focus on developing new products, even though Sangsin Energy Display Precision has relatively successful track record of launching new products.

Aligning sales with marketing

– From the outside it seems that Sangsin Energy Display Precision needs to have more collaboration between its sales team and marketing team. Sales professionals in the Electronic Instr. & Controls industry have deep experience in developing customer relationships. Marketing department at Sangsin Energy Display Precision can leverage the sales team experience to cultivate customer relationships as Sangsin Energy Display Precision is planning to shift buying processes online.

Ability to respond to the competition

– As the decision making is very deliberative at Sangsin Energy Display Precision, in the dynamic environment of Electronic Instr. & Controls industry it has struggled to respond to the nimble upstart competition. Sangsin Energy Display Precision has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.




Sangsin Energy Display Precision Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Sangsin Energy Display Precision are -

Better consumer reach

– The expansion of the 5G network will help Sangsin Energy Display Precision to increase its market reach. Sangsin Energy Display Precision will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Loyalty marketing

– Sangsin Energy Display Precision has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Sangsin Energy Display Precision can use these opportunities to build new business models that can help the communities that Sangsin Energy Display Precision operates in. Secondly it can use opportunities from government spending in Electronic Instr. & Controls sector.

Developing new processes and practices

– Sangsin Energy Display Precision can develop new processes and procedures in Electronic Instr. & Controls industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Buying journey improvements

– Sangsin Energy Display Precision can improve the customer journey of consumers in the Electronic Instr. & Controls industry by using analytics and artificial intelligence. It can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Creating value in data economy

– The success of analytics program of Sangsin Energy Display Precision has opened avenues for new revenue streams for the organization in Electronic Instr. & Controls industry. This can help Sangsin Energy Display Precision to build a more holistic ecosystem for Sangsin Energy Display Precision products in the Electronic Instr. & Controls industry by providing – data insight services, data privacy related products, data based consulting services, etc.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Sangsin Energy Display Precision can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Sangsin Energy Display Precision can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Sangsin Energy Display Precision to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Sangsin Energy Display Precision to hire the very best people irrespective of their geographical location.

Building a culture of innovation

– managers at Sangsin Energy Display Precision can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Electronic Instr. & Controls industry.

Low interest rates

– Even though inflation is raising its head in most developed economies, Sangsin Energy Display Precision can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Sangsin Energy Display Precision to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Electronic Instr. & Controls industry, but it has also influenced the consumer preferences. Sangsin Energy Display Precision can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.




Threats Sangsin Energy Display Precision External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Sangsin Energy Display Precision are -

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Sangsin Energy Display Precision.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Sangsin Energy Display Precision needs to understand the core reasons impacting the Electronic Instr. & Controls industry. This will help it in building a better workplace.

Consumer confidence and its impact on Sangsin Energy Display Precision demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Electronic Instr. & Controls industry and other sectors.

Regulatory challenges

– Sangsin Energy Display Precision needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Electronic Instr. & Controls industry regulations.

Stagnating economy with rate increase

– Sangsin Energy Display Precision can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Electronic Instr. & Controls industry.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Sangsin Energy Display Precision in the Electronic Instr. & Controls sector and impact the bottomline of the organization.

Shortening product life cycle

– it is one of the major threat that Sangsin Energy Display Precision is facing in Electronic Instr. & Controls sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Increasing wage structure of Sangsin Energy Display Precision

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Sangsin Energy Display Precision.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Electronic Instr. & Controls industry are lowering. It can presents Sangsin Energy Display Precision with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Electronic Instr. & Controls sector.

High dependence on third party suppliers

– Sangsin Energy Display Precision high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Sangsin Energy Display Precision will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Environmental challenges

– Sangsin Energy Display Precision needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Sangsin Energy Display Precision can take advantage of this fund but it will also bring new competitors in the Electronic Instr. & Controls industry.




Weighted SWOT Analysis of Sangsin Energy Display Precision Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Sangsin Energy Display Precision needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Sangsin Energy Display Precision is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Sangsin Energy Display Precision is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Sangsin Energy Display Precision to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Sangsin Energy Display Precision needs to make to build a sustainable competitive advantage.



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