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Chesapeake Energy Pf (CHKDG) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Chesapeake Energy Pf (United States)


Based on various researches at Oak Spring University , Chesapeake Energy Pf is operating in a macro-environment that has been destablized by – competitive advantages are harder to sustain because of technology dispersion, increasing energy prices, challanges to central banks by blockchain based private currencies, supply chains are disrupted by pandemic , technology disruption, digital marketing is dominated by two big players Facebook and Google, increasing commodity prices, geopolitical disruptions, increasing government debt because of Covid-19 spendings, etc



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Introduction to SWOT Analysis of Chesapeake Energy Pf


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Chesapeake Energy Pf can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Chesapeake Energy Pf, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Chesapeake Energy Pf operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Chesapeake Energy Pf can be done for the following purposes –
1. Strategic planning of Chesapeake Energy Pf
2. Improving business portfolio management of Chesapeake Energy Pf
3. Assessing feasibility of the new initiative in United States
4. Making a sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Chesapeake Energy Pf




Strengths of Chesapeake Energy Pf | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Chesapeake Energy Pf are -

Low bargaining power of suppliers

– Suppliers of Chesapeake Energy Pf in the sector have low bargaining power. Chesapeake Energy Pf has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Chesapeake Energy Pf to manage not only supply disruptions but also source products at highly competitive prices.

Effective Research and Development (R&D)

– Chesapeake Energy Pf has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – Chesapeake Energy Pf staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Diverse revenue streams

– Chesapeake Energy Pf is present in almost all the verticals within the industry. This has provided Chesapeake Energy Pf a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Successful track record of launching new products

– Chesapeake Energy Pf has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Chesapeake Energy Pf has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Learning organization

- Chesapeake Energy Pf is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Chesapeake Energy Pf is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Chesapeake Energy Pf emphasize – knowledge, initiative, and innovation.

Highly skilled collaborators

– Chesapeake Energy Pf has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive industry. Secondly the value chain collaborators of Chesapeake Energy Pf have helped the firm to develop new products and bring them quickly to the marketplace.

Sustainable margins compare to other players in industry

– Chesapeake Energy Pf has clearly differentiated products in the market place. This has enabled Chesapeake Energy Pf to fetch slight price premium compare to the competitors in the industry. The sustainable margins have also helped Chesapeake Energy Pf to invest into research and development (R&D) and innovation.

Superior customer experience

– The customer experience strategy of Chesapeake Energy Pf in industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Operational resilience

– The operational resilience strategy of Chesapeake Energy Pf comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Digital Transformation in industry

- digital transformation varies from industry to industry. For Chesapeake Energy Pf digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Chesapeake Energy Pf has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Strong track record of project management in the industry

– Chesapeake Energy Pf is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Ability to lead change in

– Chesapeake Energy Pf is one of the leading players in the industry in United States. Over the years it has not only transformed the business landscape in the industry in United States but also across the existing markets. The ability to lead change has enabled Chesapeake Energy Pf in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.






Weaknesses of Chesapeake Energy Pf | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Chesapeake Energy Pf are -

Aligning sales with marketing

– From the outside it seems that Chesapeake Energy Pf needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department at Chesapeake Energy Pf can leverage the sales team experience to cultivate customer relationships as Chesapeake Energy Pf is planning to shift buying processes online.

Ability to respond to the competition

– As the decision making is very deliberative at Chesapeake Energy Pf, in the dynamic environment of industry it has struggled to respond to the nimble upstart competition. Chesapeake Energy Pf has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

High operating costs

– Compare to the competitors, Chesapeake Energy Pf has high operating costs in the industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Chesapeake Energy Pf lucrative customers.

No frontier risks strategy

– From the 10K / annual statement of Chesapeake Energy Pf, it seems that company is thinking out the frontier risks that can impact industry. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Lack of clear differentiation of Chesapeake Energy Pf products

– To increase the profitability and margins on the products, Chesapeake Energy Pf needs to provide more differentiated products than what it is currently offering in the marketplace.

Increasing silos among functional specialists

– The organizational structure of Chesapeake Energy Pf is dominated by functional specialists. It is not different from other players in the industry, but Chesapeake Energy Pf needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Chesapeake Energy Pf to focus more on services in the industry rather than just following the product oriented approach.

Interest costs

– Compare to the competition, Chesapeake Energy Pf has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

High bargaining power of channel partners in industry

– because of the regulatory requirements in United States, Chesapeake Energy Pf is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Products dominated business model

– Even though Chesapeake Energy Pf has some of the most successful models in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. Chesapeake Energy Pf should strive to include more intangible value offerings along with its core products and services.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Chesapeake Energy Pf supply chain. Even after few cautionary changes, Chesapeake Energy Pf is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Chesapeake Energy Pf vulnerable to further global disruptions in South East Asia.

Employees’ less understanding of Chesapeake Energy Pf strategy

– From the outside it seems that the employees of Chesapeake Energy Pf don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.




Chesapeake Energy Pf Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Chesapeake Energy Pf are -

Buying journey improvements

– Chesapeake Energy Pf can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. It can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Use of Bitcoin and other crypto currencies for transactions in industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Chesapeake Energy Pf in the industry. Now Chesapeake Energy Pf can target international markets with far fewer capital restrictions requirements than the existing system.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Chesapeake Energy Pf can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Chesapeake Energy Pf can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help Chesapeake Energy Pf to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Low interest rates

– Even though inflation is raising its head in most developed economies, Chesapeake Energy Pf can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Leveraging digital technologies

– Chesapeake Energy Pf can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Using analytics as competitive advantage

– Chesapeake Energy Pf has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in sector. This continuous investment in analytics has enabled Chesapeake Energy Pf to build a competitive advantage using analytics. The analytics driven competitive advantage can help Chesapeake Energy Pf to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Developing new processes and practices

– Chesapeake Energy Pf can develop new processes and procedures in industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Chesapeake Energy Pf can use these opportunities to build new business models that can help the communities that Chesapeake Energy Pf operates in. Secondly it can use opportunities from government spending in sector.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Chesapeake Energy Pf to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Chesapeake Energy Pf can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Manufacturing automation

– Chesapeake Energy Pf can use the latest technology developments to improve its manufacturing and designing process in sector. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Chesapeake Energy Pf to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Chesapeake Energy Pf to hire the very best people irrespective of their geographical location.




Threats Chesapeake Energy Pf External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Chesapeake Energy Pf are -

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Chesapeake Energy Pf needs to understand the core reasons impacting the industry. This will help it in building a better workplace.

Consumer confidence and its impact on Chesapeake Energy Pf demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in industry and other sectors.

High dependence on third party suppliers

– Chesapeake Energy Pf high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Chesapeake Energy Pf business can come under increasing regulations regarding data privacy, data security, etc.

Technology acceleration in Forth Industrial Revolution

– Chesapeake Energy Pf has witnessed rapid integration of technology during Covid-19 in the industry. As one of the leading players in the industry, Chesapeake Energy Pf needs to keep up with the evolution of technology in the sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Chesapeake Energy Pf can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate Chesapeake Energy Pf prominent markets.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Chesapeake Energy Pf in industry. The industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Increasing wage structure of Chesapeake Energy Pf

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Chesapeake Energy Pf.

Shortening product life cycle

– it is one of the major threat that Chesapeake Energy Pf is facing in sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Environmental challenges

– Chesapeake Energy Pf needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Chesapeake Energy Pf can take advantage of this fund but it will also bring new competitors in the industry.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Chesapeake Energy Pf will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.




Weighted SWOT Analysis of Chesapeake Energy Pf Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Chesapeake Energy Pf needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Chesapeake Energy Pf is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Chesapeake Energy Pf is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Chesapeake Energy Pf to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Chesapeake Energy Pf needs to make to build a sustainable competitive advantage.



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