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HECO Capital Trust III Pref (HE_pu) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for HECO Capital Trust III Pref (United States)


Based on various researches at Oak Spring University , HECO Capital Trust III Pref is operating in a macro-environment that has been destablized by – wage bills are increasing, increasing inequality as vast percentage of new income is going to the top 1%, challanges to central banks by blockchain based private currencies, geopolitical disruptions, increasing transportation and logistics costs, increasing household debt because of falling income levels, there is backlash against globalization, cloud computing is disrupting traditional business models, supply chains are disrupted by pandemic , etc



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Introduction to SWOT Analysis of HECO Capital Trust III Pref


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that HECO Capital Trust III Pref can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the HECO Capital Trust III Pref, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which HECO Capital Trust III Pref operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of HECO Capital Trust III Pref can be done for the following purposes –
1. Strategic planning of HECO Capital Trust III Pref
2. Improving business portfolio management of HECO Capital Trust III Pref
3. Assessing feasibility of the new initiative in United States
4. Making a sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of HECO Capital Trust III Pref




Strengths of HECO Capital Trust III Pref | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of HECO Capital Trust III Pref are -

Sustainable margins compare to other players in industry

– HECO Capital Trust III Pref has clearly differentiated products in the market place. This has enabled HECO Capital Trust III Pref to fetch slight price premium compare to the competitors in the industry. The sustainable margins have also helped HECO Capital Trust III Pref to invest into research and development (R&D) and innovation.

Operational resilience

– The operational resilience strategy of HECO Capital Trust III Pref comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Organizational Resilience of HECO Capital Trust III Pref

– The covid-19 pandemic has put organizational resilience at the centre of everthing HECO Capital Trust III Pref does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

High switching costs

– The high switching costs that HECO Capital Trust III Pref has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

High brand equity

– HECO Capital Trust III Pref has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled HECO Capital Trust III Pref to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Ability to lead change in

– HECO Capital Trust III Pref is one of the leading players in the industry in United States. Over the years it has not only transformed the business landscape in the industry in United States but also across the existing markets. The ability to lead change has enabled HECO Capital Trust III Pref in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Cross disciplinary teams

– Horizontal connected teams at the HECO Capital Trust III Pref are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Effective Research and Development (R&D)

– HECO Capital Trust III Pref has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – HECO Capital Trust III Pref staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Ability to recruit top talent

– HECO Capital Trust III Pref is one of the leading players in the industry in United States. It is in a position to attract the best talent available in United States. The firm has a robust talent identification program that helps in identifying the brightest.

Digital Transformation in industry

- digital transformation varies from industry to industry. For HECO Capital Trust III Pref digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. HECO Capital Trust III Pref has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Strong track record of project management in the industry

– HECO Capital Trust III Pref is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Analytics focus

– HECO Capital Trust III Pref is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure of United States is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.






Weaknesses of HECO Capital Trust III Pref | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of HECO Capital Trust III Pref are -

High bargaining power of channel partners in industry

– because of the regulatory requirements in United States, HECO Capital Trust III Pref is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Interest costs

– Compare to the competition, HECO Capital Trust III Pref has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Employees’ less understanding of HECO Capital Trust III Pref strategy

– From the outside it seems that the employees of HECO Capital Trust III Pref don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Aligning sales with marketing

– From the outside it seems that HECO Capital Trust III Pref needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department at HECO Capital Trust III Pref can leverage the sales team experience to cultivate customer relationships as HECO Capital Trust III Pref is planning to shift buying processes online.

Workers concerns about automation

– As automation is fast increasing in the industry, HECO Capital Trust III Pref needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, HECO Capital Trust III Pref is slow explore the new channels of communication. These new channels of communication can help HECO Capital Trust III Pref to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Products dominated business model

– Even though HECO Capital Trust III Pref has some of the most successful models in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. HECO Capital Trust III Pref should strive to include more intangible value offerings along with its core products and services.

High cash cycle compare to competitors

HECO Capital Trust III Pref has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Slow decision making process

– As mentioned earlier in the report, HECO Capital Trust III Pref has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. HECO Capital Trust III Pref even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Increasing silos among functional specialists

– The organizational structure of HECO Capital Trust III Pref is dominated by functional specialists. It is not different from other players in the industry, but HECO Capital Trust III Pref needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help HECO Capital Trust III Pref to focus more on services in the industry rather than just following the product oriented approach.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of HECO Capital Trust III Pref supply chain. Even after few cautionary changes, HECO Capital Trust III Pref is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left HECO Capital Trust III Pref vulnerable to further global disruptions in South East Asia.




HECO Capital Trust III Pref Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of HECO Capital Trust III Pref are -

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in industry, but it has also influenced the consumer preferences. HECO Capital Trust III Pref can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Low interest rates

– Even though inflation is raising its head in most developed economies, HECO Capital Trust III Pref can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Using analytics as competitive advantage

– HECO Capital Trust III Pref has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in sector. This continuous investment in analytics has enabled HECO Capital Trust III Pref to build a competitive advantage using analytics. The analytics driven competitive advantage can help HECO Capital Trust III Pref to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Buying journey improvements

– HECO Capital Trust III Pref can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. It can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. HECO Capital Trust III Pref can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Better consumer reach

– The expansion of the 5G network will help HECO Capital Trust III Pref to increase its market reach. HECO Capital Trust III Pref will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Loyalty marketing

– HECO Capital Trust III Pref has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Building a culture of innovation

– managers at HECO Capital Trust III Pref can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the industry.

Redefining models of collaboration and team work

– As explained in the weaknesses section, HECO Capital Trust III Pref is facing challenges because of the dominance of functional experts in the organization. HECO Capital Trust III Pref can utilize new technology in the field of industry to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help HECO Capital Trust III Pref to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Developing new processes and practices

– HECO Capital Trust III Pref can develop new processes and procedures in industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, HECO Capital Trust III Pref can use these opportunities to build new business models that can help the communities that HECO Capital Trust III Pref operates in. Secondly it can use opportunities from government spending in sector.

Use of Bitcoin and other crypto currencies for transactions in industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for HECO Capital Trust III Pref in the industry. Now HECO Capital Trust III Pref can target international markets with far fewer capital restrictions requirements than the existing system.




Threats HECO Capital Trust III Pref External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of HECO Capital Trust III Pref are -

Regulatory challenges

– HECO Capital Trust III Pref needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the industry regulations.

Consumer confidence and its impact on HECO Capital Trust III Pref demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in industry and other sectors.

Technology acceleration in Forth Industrial Revolution

– HECO Capital Trust III Pref has witnessed rapid integration of technology during Covid-19 in the industry. As one of the leading players in the industry, HECO Capital Trust III Pref needs to keep up with the evolution of technology in the sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Shortening product life cycle

– it is one of the major threat that HECO Capital Trust III Pref is facing in sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Easy access to finance

– Easy access to finance in industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. HECO Capital Trust III Pref can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, HECO Capital Trust III Pref may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of sector.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. HECO Capital Trust III Pref needs to understand the core reasons impacting the industry. This will help it in building a better workplace.

Environmental challenges

– HECO Capital Trust III Pref needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. HECO Capital Trust III Pref can take advantage of this fund but it will also bring new competitors in the industry.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to industry are lowering. It can presents HECO Capital Trust III Pref with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Increasing wage structure of HECO Capital Trust III Pref

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of HECO Capital Trust III Pref.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. HECO Capital Trust III Pref will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, HECO Capital Trust III Pref can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate HECO Capital Trust III Pref prominent markets.




Weighted SWOT Analysis of HECO Capital Trust III Pref Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at HECO Capital Trust III Pref needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of HECO Capital Trust III Pref is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of HECO Capital Trust III Pref is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of HECO Capital Trust III Pref to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that HECO Capital Trust III Pref needs to make to build a sustainable competitive advantage.



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