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CBRE Clarion Global Real Estateome (IGR) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for CBRE Clarion Global Real Estateome (United States)


Based on various researches at Oak Spring University , CBRE Clarion Global Real Estateome is operating in a macro-environment that has been destablized by – increasing government debt because of Covid-19 spendings, geopolitical disruptions, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing energy prices, increasing household debt because of falling income levels, challanges to central banks by blockchain based private currencies, increasing commodity prices, wage bills are increasing, increasing transportation and logistics costs, etc



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Introduction to SWOT Analysis of CBRE Clarion Global Real Estateome


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that CBRE Clarion Global Real Estateome can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the CBRE Clarion Global Real Estateome, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which CBRE Clarion Global Real Estateome operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of CBRE Clarion Global Real Estateome can be done for the following purposes –
1. Strategic planning of CBRE Clarion Global Real Estateome
2. Improving business portfolio management of CBRE Clarion Global Real Estateome
3. Assessing feasibility of the new initiative in United States
4. Making a Misc. Financial Services sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of CBRE Clarion Global Real Estateome




Strengths of CBRE Clarion Global Real Estateome | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of CBRE Clarion Global Real Estateome are -

Organizational Resilience of CBRE Clarion Global Real Estateome

– The covid-19 pandemic has put organizational resilience at the centre of everthing CBRE Clarion Global Real Estateome does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Effective Research and Development (R&D)

– CBRE Clarion Global Real Estateome has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – CBRE Clarion Global Real Estateome staying ahead in the Misc. Financial Services industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

High switching costs

– The high switching costs that CBRE Clarion Global Real Estateome has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Ability to lead change in Misc. Financial Services

– CBRE Clarion Global Real Estateome is one of the leading players in the Misc. Financial Services industry in United States. Over the years it has not only transformed the business landscape in the Misc. Financial Services industry in United States but also across the existing markets. The ability to lead change has enabled CBRE Clarion Global Real Estateome in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Operational resilience

– The operational resilience strategy of CBRE Clarion Global Real Estateome comprises – understanding the underlying the factors in the Misc. Financial Services industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Low bargaining power of suppliers

– Suppliers of CBRE Clarion Global Real Estateome in the Financial sector have low bargaining power. CBRE Clarion Global Real Estateome has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps CBRE Clarion Global Real Estateome to manage not only supply disruptions but also source products at highly competitive prices.

Strong track record of project management in the Misc. Financial Services industry

– CBRE Clarion Global Real Estateome is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Analytics focus

– CBRE Clarion Global Real Estateome is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the Misc. Financial Services industry. The technology infrastructure of United States is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Successful track record of launching new products

– CBRE Clarion Global Real Estateome has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. CBRE Clarion Global Real Estateome has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Ability to recruit top talent

– CBRE Clarion Global Real Estateome is one of the leading players in the Misc. Financial Services industry in United States. It is in a position to attract the best talent available in United States. The firm has a robust talent identification program that helps in identifying the brightest.

Digital Transformation in Misc. Financial Services industry

- digital transformation varies from industry to industry. For CBRE Clarion Global Real Estateome digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. CBRE Clarion Global Real Estateome has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Cross disciplinary teams

– Horizontal connected teams at the CBRE Clarion Global Real Estateome are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.






Weaknesses of CBRE Clarion Global Real Estateome | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of CBRE Clarion Global Real Estateome are -

Interest costs

– Compare to the competition, CBRE Clarion Global Real Estateome has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Slow to strategic competitive environment developments

– As CBRE Clarion Global Real Estateome is one of the leading players in the Misc. Financial Services industry, it takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the Misc. Financial Services industry in last five years.

No frontier risks strategy

– From the 10K / annual statement of CBRE Clarion Global Real Estateome, it seems that company is thinking out the frontier risks that can impact Misc. Financial Services industry. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Capital Spending Reduction

– Even during the low interest decade, CBRE Clarion Global Real Estateome has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the Misc. Financial Services industry using digital technology.

Aligning sales with marketing

– From the outside it seems that CBRE Clarion Global Real Estateome needs to have more collaboration between its sales team and marketing team. Sales professionals in the Misc. Financial Services industry have deep experience in developing customer relationships. Marketing department at CBRE Clarion Global Real Estateome can leverage the sales team experience to cultivate customer relationships as CBRE Clarion Global Real Estateome is planning to shift buying processes online.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, CBRE Clarion Global Real Estateome is slow explore the new channels of communication. These new channels of communication can help CBRE Clarion Global Real Estateome to provide better information regarding Misc. Financial Services products and services. It can also build an online community to further reach out to potential customers.

Ability to respond to the competition

– As the decision making is very deliberative at CBRE Clarion Global Real Estateome, in the dynamic environment of Misc. Financial Services industry it has struggled to respond to the nimble upstart competition. CBRE Clarion Global Real Estateome has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Need for greater diversity

– CBRE Clarion Global Real Estateome has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Lack of clear differentiation of CBRE Clarion Global Real Estateome products

– To increase the profitability and margins on the products, CBRE Clarion Global Real Estateome needs to provide more differentiated products than what it is currently offering in the marketplace.

Employees’ less understanding of CBRE Clarion Global Real Estateome strategy

– From the outside it seems that the employees of CBRE Clarion Global Real Estateome don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Compensation and incentives

– The revenue per employee of CBRE Clarion Global Real Estateome is just above the Misc. Financial Services industry average. It needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.




CBRE Clarion Global Real Estateome Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of CBRE Clarion Global Real Estateome are -

Loyalty marketing

– CBRE Clarion Global Real Estateome has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, CBRE Clarion Global Real Estateome can use these opportunities to build new business models that can help the communities that CBRE Clarion Global Real Estateome operates in. Secondly it can use opportunities from government spending in Misc. Financial Services sector.

Building a culture of innovation

– managers at CBRE Clarion Global Real Estateome can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Misc. Financial Services industry.

Changes in consumer behavior post Covid-19

– consumer behavior has changed in the Misc. Financial Services industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. CBRE Clarion Global Real Estateome can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. CBRE Clarion Global Real Estateome can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Learning at scale

– Online learning technologies has now opened space for CBRE Clarion Global Real Estateome to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Low interest rates

– Even though inflation is raising its head in most developed economies, CBRE Clarion Global Real Estateome can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Redefining models of collaboration and team work

– As explained in the weaknesses section, CBRE Clarion Global Real Estateome is facing challenges because of the dominance of functional experts in the organization. CBRE Clarion Global Real Estateome can utilize new technology in the field of Misc. Financial Services industry to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Better consumer reach

– The expansion of the 5G network will help CBRE Clarion Global Real Estateome to increase its market reach. CBRE Clarion Global Real Estateome will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help CBRE Clarion Global Real Estateome to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. CBRE Clarion Global Real Estateome can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Manufacturing automation

– CBRE Clarion Global Real Estateome can use the latest technology developments to improve its manufacturing and designing process in Misc. Financial Services sector. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Leveraging digital technologies

– CBRE Clarion Global Real Estateome can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Developing new processes and practices

– CBRE Clarion Global Real Estateome can develop new processes and procedures in Misc. Financial Services industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.




Threats CBRE Clarion Global Real Estateome External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of CBRE Clarion Global Real Estateome are -

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, CBRE Clarion Global Real Estateome may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Misc. Financial Services sector.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, CBRE Clarion Global Real Estateome can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate CBRE Clarion Global Real Estateome prominent markets.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of CBRE Clarion Global Real Estateome.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Misc. Financial Services industry are lowering. It can presents CBRE Clarion Global Real Estateome with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Misc. Financial Services sector.

Consumer confidence and its impact on CBRE Clarion Global Real Estateome demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Misc. Financial Services industry and other sectors.

Regulatory challenges

– CBRE Clarion Global Real Estateome needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Misc. Financial Services industry regulations.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for CBRE Clarion Global Real Estateome in Misc. Financial Services industry. The Misc. Financial Services industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for CBRE Clarion Global Real Estateome in the Misc. Financial Services sector and impact the bottomline of the organization.

Environmental challenges

– CBRE Clarion Global Real Estateome needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. CBRE Clarion Global Real Estateome can take advantage of this fund but it will also bring new competitors in the Misc. Financial Services industry.

Technology acceleration in Forth Industrial Revolution

– CBRE Clarion Global Real Estateome has witnessed rapid integration of technology during Covid-19 in the Misc. Financial Services industry. As one of the leading players in the industry, CBRE Clarion Global Real Estateome needs to keep up with the evolution of technology in the Misc. Financial Services sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Easy access to finance

– Easy access to finance in Misc. Financial Services industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. CBRE Clarion Global Real Estateome can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.




Weighted SWOT Analysis of CBRE Clarion Global Real Estateome Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at CBRE Clarion Global Real Estateome needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of CBRE Clarion Global Real Estateome is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of CBRE Clarion Global Real Estateome is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of CBRE Clarion Global Real Estateome to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that CBRE Clarion Global Real Estateome needs to make to build a sustainable competitive advantage.



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