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Cohen Steers Limited Duration Pref (LDP) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Cohen Steers Limited Duration Pref (United States)


Based on various researches at Oak Spring University , Cohen Steers Limited Duration Pref is operating in a macro-environment that has been destablized by – increasing inequality as vast percentage of new income is going to the top 1%, increasing energy prices, cloud computing is disrupting traditional business models, wage bills are increasing, supply chains are disrupted by pandemic , challanges to central banks by blockchain based private currencies, increasing transportation and logistics costs, increasing government debt because of Covid-19 spendings, talent flight as more people leaving formal jobs, etc



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Introduction to SWOT Analysis of Cohen Steers Limited Duration Pref


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Cohen Steers Limited Duration Pref can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Cohen Steers Limited Duration Pref, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Cohen Steers Limited Duration Pref operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Cohen Steers Limited Duration Pref can be done for the following purposes –
1. Strategic planning of Cohen Steers Limited Duration Pref
2. Improving business portfolio management of Cohen Steers Limited Duration Pref
3. Assessing feasibility of the new initiative in United States
4. Making a Misc. Financial Services sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Cohen Steers Limited Duration Pref




Strengths of Cohen Steers Limited Duration Pref | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Cohen Steers Limited Duration Pref are -

Analytics focus

– Cohen Steers Limited Duration Pref is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the Misc. Financial Services industry. The technology infrastructure of United States is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Cross disciplinary teams

– Horizontal connected teams at the Cohen Steers Limited Duration Pref are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Ability to recruit top talent

– Cohen Steers Limited Duration Pref is one of the leading players in the Misc. Financial Services industry in United States. It is in a position to attract the best talent available in United States. The firm has a robust talent identification program that helps in identifying the brightest.

Digital Transformation in Misc. Financial Services industry

- digital transformation varies from industry to industry. For Cohen Steers Limited Duration Pref digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Cohen Steers Limited Duration Pref has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Highly skilled collaborators

– Cohen Steers Limited Duration Pref has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive Misc. Financial Services industry. Secondly the value chain collaborators of Cohen Steers Limited Duration Pref have helped the firm to develop new products and bring them quickly to the marketplace.

Strong track record of project management in the Misc. Financial Services industry

– Cohen Steers Limited Duration Pref is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Superior customer experience

– The customer experience strategy of Cohen Steers Limited Duration Pref in Misc. Financial Services industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Organizational Resilience of Cohen Steers Limited Duration Pref

– The covid-19 pandemic has put organizational resilience at the centre of everthing Cohen Steers Limited Duration Pref does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Learning organization

- Cohen Steers Limited Duration Pref is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Cohen Steers Limited Duration Pref is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Cohen Steers Limited Duration Pref emphasize – knowledge, initiative, and innovation.

High brand equity

– Cohen Steers Limited Duration Pref has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Cohen Steers Limited Duration Pref to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Effective Research and Development (R&D)

– Cohen Steers Limited Duration Pref has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – Cohen Steers Limited Duration Pref staying ahead in the Misc. Financial Services industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Innovation driven organization

– Cohen Steers Limited Duration Pref is one of the most innovative firm in Misc. Financial Services sector.






Weaknesses of Cohen Steers Limited Duration Pref | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Cohen Steers Limited Duration Pref are -

Lack of clear differentiation of Cohen Steers Limited Duration Pref products

– To increase the profitability and margins on the products, Cohen Steers Limited Duration Pref needs to provide more differentiated products than what it is currently offering in the marketplace.

High cash cycle compare to competitors

Cohen Steers Limited Duration Pref has a high cash cycle compare to other players in the Misc. Financial Services industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Aligning sales with marketing

– From the outside it seems that Cohen Steers Limited Duration Pref needs to have more collaboration between its sales team and marketing team. Sales professionals in the Misc. Financial Services industry have deep experience in developing customer relationships. Marketing department at Cohen Steers Limited Duration Pref can leverage the sales team experience to cultivate customer relationships as Cohen Steers Limited Duration Pref is planning to shift buying processes online.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Cohen Steers Limited Duration Pref is slow explore the new channels of communication. These new channels of communication can help Cohen Steers Limited Duration Pref to provide better information regarding Misc. Financial Services products and services. It can also build an online community to further reach out to potential customers.

Skills based hiring in Misc. Financial Services industry

– The stress on hiring functional specialists at Cohen Steers Limited Duration Pref has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Cohen Steers Limited Duration Pref supply chain. Even after few cautionary changes, Cohen Steers Limited Duration Pref is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Cohen Steers Limited Duration Pref vulnerable to further global disruptions in South East Asia.

Slow to strategic competitive environment developments

– As Cohen Steers Limited Duration Pref is one of the leading players in the Misc. Financial Services industry, it takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the Misc. Financial Services industry in last five years.

High operating costs

– Compare to the competitors, Cohen Steers Limited Duration Pref has high operating costs in the Misc. Financial Services industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Cohen Steers Limited Duration Pref lucrative customers.

Interest costs

– Compare to the competition, Cohen Steers Limited Duration Pref has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Low market penetration in new markets

– Outside its home market of United States, Cohen Steers Limited Duration Pref needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Increasing silos among functional specialists

– The organizational structure of Cohen Steers Limited Duration Pref is dominated by functional specialists. It is not different from other players in the Misc. Financial Services industry, but Cohen Steers Limited Duration Pref needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Cohen Steers Limited Duration Pref to focus more on services in the Misc. Financial Services industry rather than just following the product oriented approach.




Cohen Steers Limited Duration Pref Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Cohen Steers Limited Duration Pref are -

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Cohen Steers Limited Duration Pref can use these opportunities to build new business models that can help the communities that Cohen Steers Limited Duration Pref operates in. Secondly it can use opportunities from government spending in Misc. Financial Services sector.

Buying journey improvements

– Cohen Steers Limited Duration Pref can improve the customer journey of consumers in the Misc. Financial Services industry by using analytics and artificial intelligence. It can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Using analytics as competitive advantage

– Cohen Steers Limited Duration Pref has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in Misc. Financial Services sector. This continuous investment in analytics has enabled Cohen Steers Limited Duration Pref to build a competitive advantage using analytics. The analytics driven competitive advantage can help Cohen Steers Limited Duration Pref to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Building a culture of innovation

– managers at Cohen Steers Limited Duration Pref can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Misc. Financial Services industry.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Cohen Steers Limited Duration Pref is facing challenges because of the dominance of functional experts in the organization. Cohen Steers Limited Duration Pref can utilize new technology in the field of Misc. Financial Services industry to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Cohen Steers Limited Duration Pref in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Misc. Financial Services industry, and it will provide faster access to the consumers.

Learning at scale

– Online learning technologies has now opened space for Cohen Steers Limited Duration Pref to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Cohen Steers Limited Duration Pref to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Developing new processes and practices

– Cohen Steers Limited Duration Pref can develop new processes and procedures in Misc. Financial Services industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Cohen Steers Limited Duration Pref can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Cohen Steers Limited Duration Pref can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Cohen Steers Limited Duration Pref to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Cohen Steers Limited Duration Pref to hire the very best people irrespective of their geographical location.

Creating value in data economy

– The success of analytics program of Cohen Steers Limited Duration Pref has opened avenues for new revenue streams for the organization in Misc. Financial Services industry. This can help Cohen Steers Limited Duration Pref to build a more holistic ecosystem for Cohen Steers Limited Duration Pref products in the Misc. Financial Services industry by providing – data insight services, data privacy related products, data based consulting services, etc.




Threats Cohen Steers Limited Duration Pref External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Cohen Steers Limited Duration Pref are -

Stagnating economy with rate increase

– Cohen Steers Limited Duration Pref can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Misc. Financial Services industry.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Cohen Steers Limited Duration Pref in Misc. Financial Services industry. The Misc. Financial Services industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

High dependence on third party suppliers

– Cohen Steers Limited Duration Pref high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Cohen Steers Limited Duration Pref.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Misc. Financial Services industry are lowering. It can presents Cohen Steers Limited Duration Pref with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Misc. Financial Services sector.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Cohen Steers Limited Duration Pref in the Misc. Financial Services sector and impact the bottomline of the organization.

Environmental challenges

– Cohen Steers Limited Duration Pref needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Cohen Steers Limited Duration Pref can take advantage of this fund but it will also bring new competitors in the Misc. Financial Services industry.

Easy access to finance

– Easy access to finance in Misc. Financial Services industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Cohen Steers Limited Duration Pref can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Cohen Steers Limited Duration Pref will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Shortening product life cycle

– it is one of the major threat that Cohen Steers Limited Duration Pref is facing in Misc. Financial Services sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Cohen Steers Limited Duration Pref can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate Cohen Steers Limited Duration Pref prominent markets.

Regulatory challenges

– Cohen Steers Limited Duration Pref needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Misc. Financial Services industry regulations.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Cohen Steers Limited Duration Pref needs to understand the core reasons impacting the Misc. Financial Services industry. This will help it in building a better workplace.




Weighted SWOT Analysis of Cohen Steers Limited Duration Pref Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Cohen Steers Limited Duration Pref needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Cohen Steers Limited Duration Pref is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Cohen Steers Limited Duration Pref is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Cohen Steers Limited Duration Pref to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Cohen Steers Limited Duration Pref needs to make to build a sustainable competitive advantage.



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