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Shanghai Yaoji Playing Card A (2605) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Shanghai Yaoji Playing Card A (China)


Based on various researches at Oak Spring University , Shanghai Yaoji Playing Card A is operating in a macro-environment that has been destablized by – wage bills are increasing, competitive advantages are harder to sustain because of technology dispersion, cloud computing is disrupting traditional business models, central banks are concerned over increasing inflation, increasing transportation and logistics costs, challanges to central banks by blockchain based private currencies, digital marketing is dominated by two big players Facebook and Google, increasing inequality as vast percentage of new income is going to the top 1%, technology disruption, etc



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Introduction to SWOT Analysis of Shanghai Yaoji Playing Card A


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Shanghai Yaoji Playing Card A can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Shanghai Yaoji Playing Card A, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Shanghai Yaoji Playing Card A operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Shanghai Yaoji Playing Card A can be done for the following purposes –
1. Strategic planning of Shanghai Yaoji Playing Card A
2. Improving business portfolio management of Shanghai Yaoji Playing Card A
3. Assessing feasibility of the new initiative in China
4. Making a Casinos & Gaming sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Shanghai Yaoji Playing Card A




Strengths of Shanghai Yaoji Playing Card A | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Shanghai Yaoji Playing Card A are -

Sustainable margins compare to other players in Casinos & Gaming industry

– Shanghai Yaoji Playing Card A has clearly differentiated products in the market place. This has enabled Shanghai Yaoji Playing Card A to fetch slight price premium compare to the competitors in the Casinos & Gaming industry. The sustainable margins have also helped Shanghai Yaoji Playing Card A to invest into research and development (R&D) and innovation.

Superior customer experience

– The customer experience strategy of Shanghai Yaoji Playing Card A in Casinos & Gaming industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

High brand equity

– Shanghai Yaoji Playing Card A has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Shanghai Yaoji Playing Card A to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Low bargaining power of suppliers

– Suppliers of Shanghai Yaoji Playing Card A in the Services sector have low bargaining power. Shanghai Yaoji Playing Card A has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Shanghai Yaoji Playing Card A to manage not only supply disruptions but also source products at highly competitive prices.

Analytics focus

– Shanghai Yaoji Playing Card A is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the Casinos & Gaming industry. The technology infrastructure of China is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Cross disciplinary teams

– Horizontal connected teams at the Shanghai Yaoji Playing Card A are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Learning organization

- Shanghai Yaoji Playing Card A is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Shanghai Yaoji Playing Card A is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Shanghai Yaoji Playing Card A emphasize – knowledge, initiative, and innovation.

Organizational Resilience of Shanghai Yaoji Playing Card A

– The covid-19 pandemic has put organizational resilience at the centre of everthing Shanghai Yaoji Playing Card A does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Successful track record of launching new products

– Shanghai Yaoji Playing Card A has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Shanghai Yaoji Playing Card A has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Operational resilience

– The operational resilience strategy of Shanghai Yaoji Playing Card A comprises – understanding the underlying the factors in the Casinos & Gaming industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Diverse revenue streams

– Shanghai Yaoji Playing Card A is present in almost all the verticals within the Casinos & Gaming industry. This has provided Shanghai Yaoji Playing Card A a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Innovation driven organization

– Shanghai Yaoji Playing Card A is one of the most innovative firm in Casinos & Gaming sector.






Weaknesses of Shanghai Yaoji Playing Card A | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Shanghai Yaoji Playing Card A are -

High bargaining power of channel partners in Casinos & Gaming industry

– because of the regulatory requirements in China, Shanghai Yaoji Playing Card A is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the Casinos & Gaming industry.

Aligning sales with marketing

– From the outside it seems that Shanghai Yaoji Playing Card A needs to have more collaboration between its sales team and marketing team. Sales professionals in the Casinos & Gaming industry have deep experience in developing customer relationships. Marketing department at Shanghai Yaoji Playing Card A can leverage the sales team experience to cultivate customer relationships as Shanghai Yaoji Playing Card A is planning to shift buying processes online.

Low market penetration in new markets

– Outside its home market of China, Shanghai Yaoji Playing Card A needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

High dependence on Shanghai Yaoji Playing Card A ‘s star products

– The top 2 products and services of Shanghai Yaoji Playing Card A still accounts for major business revenue. This dependence on star products in Casinos & Gaming industry has resulted into insufficient focus on developing new products, even though Shanghai Yaoji Playing Card A has relatively successful track record of launching new products.

Products dominated business model

– Even though Shanghai Yaoji Playing Card A has some of the most successful models in the Casinos & Gaming industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. Shanghai Yaoji Playing Card A should strive to include more intangible value offerings along with its core products and services.

Compensation and incentives

– The revenue per employee of Shanghai Yaoji Playing Card A is just above the Casinos & Gaming industry average. It needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Ability to respond to the competition

– As the decision making is very deliberative at Shanghai Yaoji Playing Card A, in the dynamic environment of Casinos & Gaming industry it has struggled to respond to the nimble upstart competition. Shanghai Yaoji Playing Card A has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Lack of clear differentiation of Shanghai Yaoji Playing Card A products

– To increase the profitability and margins on the products, Shanghai Yaoji Playing Card A needs to provide more differentiated products than what it is currently offering in the marketplace.

Need for greater diversity

– Shanghai Yaoji Playing Card A has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Workers concerns about automation

– As automation is fast increasing in the Casinos & Gaming industry, Shanghai Yaoji Playing Card A needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Shanghai Yaoji Playing Card A supply chain. Even after few cautionary changes, Shanghai Yaoji Playing Card A is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Shanghai Yaoji Playing Card A vulnerable to further global disruptions in South East Asia.




Shanghai Yaoji Playing Card A Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Shanghai Yaoji Playing Card A are -

Leveraging digital technologies

– Shanghai Yaoji Playing Card A can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Building a culture of innovation

– managers at Shanghai Yaoji Playing Card A can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Casinos & Gaming industry.

Using analytics as competitive advantage

– Shanghai Yaoji Playing Card A has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in Casinos & Gaming sector. This continuous investment in analytics has enabled Shanghai Yaoji Playing Card A to build a competitive advantage using analytics. The analytics driven competitive advantage can help Shanghai Yaoji Playing Card A to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Shanghai Yaoji Playing Card A can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help Shanghai Yaoji Playing Card A to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Shanghai Yaoji Playing Card A can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Shanghai Yaoji Playing Card A to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Shanghai Yaoji Playing Card A to hire the very best people irrespective of their geographical location.

Loyalty marketing

– Shanghai Yaoji Playing Card A has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Use of Bitcoin and other crypto currencies for transactions in Casinos & Gaming industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Shanghai Yaoji Playing Card A in the Casinos & Gaming industry. Now Shanghai Yaoji Playing Card A can target international markets with far fewer capital restrictions requirements than the existing system.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Casinos & Gaming industry, but it has also influenced the consumer preferences. Shanghai Yaoji Playing Card A can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Learning at scale

– Online learning technologies has now opened space for Shanghai Yaoji Playing Card A to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Low interest rates

– Even though inflation is raising its head in most developed economies, Shanghai Yaoji Playing Card A can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Buying journey improvements

– Shanghai Yaoji Playing Card A can improve the customer journey of consumers in the Casinos & Gaming industry by using analytics and artificial intelligence. It can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Shanghai Yaoji Playing Card A is facing challenges because of the dominance of functional experts in the organization. Shanghai Yaoji Playing Card A can utilize new technology in the field of Casinos & Gaming industry to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.




Threats Shanghai Yaoji Playing Card A External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Shanghai Yaoji Playing Card A are -

Environmental challenges

– Shanghai Yaoji Playing Card A needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Shanghai Yaoji Playing Card A can take advantage of this fund but it will also bring new competitors in the Casinos & Gaming industry.

Shortening product life cycle

– it is one of the major threat that Shanghai Yaoji Playing Card A is facing in Casinos & Gaming sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Shanghai Yaoji Playing Card A.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Stagnating economy with rate increase

– Shanghai Yaoji Playing Card A can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Casinos & Gaming industry.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Shanghai Yaoji Playing Card A in the Casinos & Gaming sector and impact the bottomline of the organization.

Easy access to finance

– Easy access to finance in Casinos & Gaming industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Shanghai Yaoji Playing Card A can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Increasing wage structure of Shanghai Yaoji Playing Card A

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Shanghai Yaoji Playing Card A.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Technology acceleration in Forth Industrial Revolution

– Shanghai Yaoji Playing Card A has witnessed rapid integration of technology during Covid-19 in the Casinos & Gaming industry. As one of the leading players in the industry, Shanghai Yaoji Playing Card A needs to keep up with the evolution of technology in the Casinos & Gaming sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Consumer confidence and its impact on Shanghai Yaoji Playing Card A demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Casinos & Gaming industry and other sectors.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Casinos & Gaming industry are lowering. It can presents Shanghai Yaoji Playing Card A with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Casinos & Gaming sector.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, Shanghai Yaoji Playing Card A may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Casinos & Gaming sector.




Weighted SWOT Analysis of Shanghai Yaoji Playing Card A Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Shanghai Yaoji Playing Card A needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Shanghai Yaoji Playing Card A is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Shanghai Yaoji Playing Card A is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Shanghai Yaoji Playing Card A to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Shanghai Yaoji Playing Card A needs to make to build a sustainable competitive advantage.



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