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Quanzhou Huixin Micro credit (1577) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Quanzhou Huixin Micro credit (Hong Kong)


Based on various researches at Oak Spring University , Quanzhou Huixin Micro credit is operating in a macro-environment that has been destablized by – central banks are concerned over increasing inflation, digital marketing is dominated by two big players Facebook and Google, increasing energy prices, increasing transportation and logistics costs, increasing government debt because of Covid-19 spendings, customer relationship management is fast transforming because of increasing concerns over data privacy, talent flight as more people leaving formal jobs, there is backlash against globalization, competitive advantages are harder to sustain because of technology dispersion, etc



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Introduction to SWOT Analysis of Quanzhou Huixin Micro credit


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Quanzhou Huixin Micro credit can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Quanzhou Huixin Micro credit, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Quanzhou Huixin Micro credit operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Quanzhou Huixin Micro credit can be done for the following purposes –
1. Strategic planning of Quanzhou Huixin Micro credit
2. Improving business portfolio management of Quanzhou Huixin Micro credit
3. Assessing feasibility of the new initiative in Hong Kong
4. Making a Consumer Financial Services sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Quanzhou Huixin Micro credit




Strengths of Quanzhou Huixin Micro credit | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Quanzhou Huixin Micro credit are -

Ability to recruit top talent

– Quanzhou Huixin Micro credit is one of the leading players in the Consumer Financial Services industry in Hong Kong. It is in a position to attract the best talent available in Hong Kong. The firm has a robust talent identification program that helps in identifying the brightest.

Low bargaining power of suppliers

– Suppliers of Quanzhou Huixin Micro credit in the Financial sector have low bargaining power. Quanzhou Huixin Micro credit has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Quanzhou Huixin Micro credit to manage not only supply disruptions but also source products at highly competitive prices.

High switching costs

– The high switching costs that Quanzhou Huixin Micro credit has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

High brand equity

– Quanzhou Huixin Micro credit has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Quanzhou Huixin Micro credit to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Learning organization

- Quanzhou Huixin Micro credit is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Quanzhou Huixin Micro credit is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Quanzhou Huixin Micro credit emphasize – knowledge, initiative, and innovation.

Operational resilience

– The operational resilience strategy of Quanzhou Huixin Micro credit comprises – understanding the underlying the factors in the Consumer Financial Services industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Cross disciplinary teams

– Horizontal connected teams at the Quanzhou Huixin Micro credit are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Ability to lead change in Consumer Financial Services

– Quanzhou Huixin Micro credit is one of the leading players in the Consumer Financial Services industry in Hong Kong. Over the years it has not only transformed the business landscape in the Consumer Financial Services industry in Hong Kong but also across the existing markets. The ability to lead change has enabled Quanzhou Huixin Micro credit in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Training and development

– Quanzhou Huixin Micro credit has one of the best training and development program in Financial industry. The effectiveness of the training programs can be measured in – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Strong track record of project management in the Consumer Financial Services industry

– Quanzhou Huixin Micro credit is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Innovation driven organization

– Quanzhou Huixin Micro credit is one of the most innovative firm in Consumer Financial Services sector.

Superior customer experience

– The customer experience strategy of Quanzhou Huixin Micro credit in Consumer Financial Services industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.






Weaknesses of Quanzhou Huixin Micro credit | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Quanzhou Huixin Micro credit are -

Employees’ less understanding of Quanzhou Huixin Micro credit strategy

– From the outside it seems that the employees of Quanzhou Huixin Micro credit don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Products dominated business model

– Even though Quanzhou Huixin Micro credit has some of the most successful models in the Consumer Financial Services industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. Quanzhou Huixin Micro credit should strive to include more intangible value offerings along with its core products and services.

High dependence on Quanzhou Huixin Micro credit ‘s star products

– The top 2 products and services of Quanzhou Huixin Micro credit still accounts for major business revenue. This dependence on star products in Consumer Financial Services industry has resulted into insufficient focus on developing new products, even though Quanzhou Huixin Micro credit has relatively successful track record of launching new products.

Aligning sales with marketing

– From the outside it seems that Quanzhou Huixin Micro credit needs to have more collaboration between its sales team and marketing team. Sales professionals in the Consumer Financial Services industry have deep experience in developing customer relationships. Marketing department at Quanzhou Huixin Micro credit can leverage the sales team experience to cultivate customer relationships as Quanzhou Huixin Micro credit is planning to shift buying processes online.

Increasing silos among functional specialists

– The organizational structure of Quanzhou Huixin Micro credit is dominated by functional specialists. It is not different from other players in the Consumer Financial Services industry, but Quanzhou Huixin Micro credit needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Quanzhou Huixin Micro credit to focus more on services in the Consumer Financial Services industry rather than just following the product oriented approach.

High cash cycle compare to competitors

Quanzhou Huixin Micro credit has a high cash cycle compare to other players in the Consumer Financial Services industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Quanzhou Huixin Micro credit is slow explore the new channels of communication. These new channels of communication can help Quanzhou Huixin Micro credit to provide better information regarding Consumer Financial Services products and services. It can also build an online community to further reach out to potential customers.

High operating costs

– Compare to the competitors, Quanzhou Huixin Micro credit has high operating costs in the Consumer Financial Services industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Quanzhou Huixin Micro credit lucrative customers.

Interest costs

– Compare to the competition, Quanzhou Huixin Micro credit has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Ability to respond to the competition

– As the decision making is very deliberative at Quanzhou Huixin Micro credit, in the dynamic environment of Consumer Financial Services industry it has struggled to respond to the nimble upstart competition. Quanzhou Huixin Micro credit has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Skills based hiring in Consumer Financial Services industry

– The stress on hiring functional specialists at Quanzhou Huixin Micro credit has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.




Quanzhou Huixin Micro credit Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Quanzhou Huixin Micro credit are -

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Quanzhou Huixin Micro credit to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Quanzhou Huixin Micro credit to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Quanzhou Huixin Micro credit to hire the very best people irrespective of their geographical location.

Low interest rates

– Even though inflation is raising its head in most developed economies, Quanzhou Huixin Micro credit can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Changes in consumer behavior post Covid-19

– consumer behavior has changed in the Consumer Financial Services industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Quanzhou Huixin Micro credit can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Quanzhou Huixin Micro credit can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Manufacturing automation

– Quanzhou Huixin Micro credit can use the latest technology developments to improve its manufacturing and designing process in Consumer Financial Services sector. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Consumer Financial Services industry, but it has also influenced the consumer preferences. Quanzhou Huixin Micro credit can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Quanzhou Huixin Micro credit can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Developing new processes and practices

– Quanzhou Huixin Micro credit can develop new processes and procedures in Consumer Financial Services industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Better consumer reach

– The expansion of the 5G network will help Quanzhou Huixin Micro credit to increase its market reach. Quanzhou Huixin Micro credit will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Leveraging digital technologies

– Quanzhou Huixin Micro credit can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Quanzhou Huixin Micro credit in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Consumer Financial Services industry, and it will provide faster access to the consumers.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Quanzhou Huixin Micro credit can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Quanzhou Huixin Micro credit can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help Quanzhou Huixin Micro credit to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.




Threats Quanzhou Huixin Micro credit External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Quanzhou Huixin Micro credit are -

Technology acceleration in Forth Industrial Revolution

– Quanzhou Huixin Micro credit has witnessed rapid integration of technology during Covid-19 in the Consumer Financial Services industry. As one of the leading players in the industry, Quanzhou Huixin Micro credit needs to keep up with the evolution of technology in the Consumer Financial Services sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Quanzhou Huixin Micro credit will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Easy access to finance

– Easy access to finance in Consumer Financial Services industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Quanzhou Huixin Micro credit can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Stagnating economy with rate increase

– Quanzhou Huixin Micro credit can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Consumer Financial Services industry.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Quanzhou Huixin Micro credit business can come under increasing regulations regarding data privacy, data security, etc.

Shortening product life cycle

– it is one of the major threat that Quanzhou Huixin Micro credit is facing in Consumer Financial Services sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Quanzhou Huixin Micro credit in Consumer Financial Services industry. The Consumer Financial Services industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Consumer Financial Services industry are lowering. It can presents Quanzhou Huixin Micro credit with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Consumer Financial Services sector.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Quanzhou Huixin Micro credit in the Consumer Financial Services sector and impact the bottomline of the organization.

Consumer confidence and its impact on Quanzhou Huixin Micro credit demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Consumer Financial Services industry and other sectors.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Quanzhou Huixin Micro credit can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate Quanzhou Huixin Micro credit prominent markets.




Weighted SWOT Analysis of Quanzhou Huixin Micro credit Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Quanzhou Huixin Micro credit needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Quanzhou Huixin Micro credit is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Quanzhou Huixin Micro credit is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Quanzhou Huixin Micro credit to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Quanzhou Huixin Micro credit needs to make to build a sustainable competitive advantage.



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