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Chu Kong Petroleum and Natural Gas (1938) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Chu Kong Petroleum and Natural Gas (Hong Kong)


Based on various researches at Oak Spring University , Chu Kong Petroleum and Natural Gas is operating in a macro-environment that has been destablized by – increasing energy prices, supply chains are disrupted by pandemic , digital marketing is dominated by two big players Facebook and Google, talent flight as more people leaving formal jobs, technology disruption, cloud computing is disrupting traditional business models, increasing household debt because of falling income levels, banking and financial system is disrupted by Bitcoin and other crypto currencies, increasing inequality as vast percentage of new income is going to the top 1%, etc



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Introduction to SWOT Analysis of Chu Kong Petroleum and Natural Gas


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Chu Kong Petroleum and Natural Gas can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Chu Kong Petroleum and Natural Gas, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Chu Kong Petroleum and Natural Gas operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Chu Kong Petroleum and Natural Gas can be done for the following purposes –
1. Strategic planning of Chu Kong Petroleum and Natural Gas
2. Improving business portfolio management of Chu Kong Petroleum and Natural Gas
3. Assessing feasibility of the new initiative in Hong Kong
4. Making a Constr. - Supplies & Fixtures sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Chu Kong Petroleum and Natural Gas




Strengths of Chu Kong Petroleum and Natural Gas | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Chu Kong Petroleum and Natural Gas are -

Low bargaining power of suppliers

– Suppliers of Chu Kong Petroleum and Natural Gas in the Capital Goods sector have low bargaining power. Chu Kong Petroleum and Natural Gas has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Chu Kong Petroleum and Natural Gas to manage not only supply disruptions but also source products at highly competitive prices.

Diverse revenue streams

– Chu Kong Petroleum and Natural Gas is present in almost all the verticals within the Constr. - Supplies & Fixtures industry. This has provided Chu Kong Petroleum and Natural Gas a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Ability to recruit top talent

– Chu Kong Petroleum and Natural Gas is one of the leading players in the Constr. - Supplies & Fixtures industry in Hong Kong. It is in a position to attract the best talent available in Hong Kong. The firm has a robust talent identification program that helps in identifying the brightest.

Training and development

– Chu Kong Petroleum and Natural Gas has one of the best training and development program in Capital Goods industry. The effectiveness of the training programs can be measured in – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Digital Transformation in Constr. - Supplies & Fixtures industry

- digital transformation varies from industry to industry. For Chu Kong Petroleum and Natural Gas digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Chu Kong Petroleum and Natural Gas has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Cross disciplinary teams

– Horizontal connected teams at the Chu Kong Petroleum and Natural Gas are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Learning organization

- Chu Kong Petroleum and Natural Gas is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Chu Kong Petroleum and Natural Gas is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Chu Kong Petroleum and Natural Gas emphasize – knowledge, initiative, and innovation.

Highly skilled collaborators

– Chu Kong Petroleum and Natural Gas has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive Constr. - Supplies & Fixtures industry. Secondly the value chain collaborators of Chu Kong Petroleum and Natural Gas have helped the firm to develop new products and bring them quickly to the marketplace.

Sustainable margins compare to other players in Constr. - Supplies & Fixtures industry

– Chu Kong Petroleum and Natural Gas has clearly differentiated products in the market place. This has enabled Chu Kong Petroleum and Natural Gas to fetch slight price premium compare to the competitors in the Constr. - Supplies & Fixtures industry. The sustainable margins have also helped Chu Kong Petroleum and Natural Gas to invest into research and development (R&D) and innovation.

High brand equity

– Chu Kong Petroleum and Natural Gas has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Chu Kong Petroleum and Natural Gas to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Organizational Resilience of Chu Kong Petroleum and Natural Gas

– The covid-19 pandemic has put organizational resilience at the centre of everthing Chu Kong Petroleum and Natural Gas does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Innovation driven organization

– Chu Kong Petroleum and Natural Gas is one of the most innovative firm in Constr. - Supplies & Fixtures sector.






Weaknesses of Chu Kong Petroleum and Natural Gas | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Chu Kong Petroleum and Natural Gas are -

Employees’ less understanding of Chu Kong Petroleum and Natural Gas strategy

– From the outside it seems that the employees of Chu Kong Petroleum and Natural Gas don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

High dependence on Chu Kong Petroleum and Natural Gas ‘s star products

– The top 2 products and services of Chu Kong Petroleum and Natural Gas still accounts for major business revenue. This dependence on star products in Constr. - Supplies & Fixtures industry has resulted into insufficient focus on developing new products, even though Chu Kong Petroleum and Natural Gas has relatively successful track record of launching new products.

High cash cycle compare to competitors

Chu Kong Petroleum and Natural Gas has a high cash cycle compare to other players in the Constr. - Supplies & Fixtures industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Aligning sales with marketing

– From the outside it seems that Chu Kong Petroleum and Natural Gas needs to have more collaboration between its sales team and marketing team. Sales professionals in the Constr. - Supplies & Fixtures industry have deep experience in developing customer relationships. Marketing department at Chu Kong Petroleum and Natural Gas can leverage the sales team experience to cultivate customer relationships as Chu Kong Petroleum and Natural Gas is planning to shift buying processes online.

Slow decision making process

– As mentioned earlier in the report, Chu Kong Petroleum and Natural Gas has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the Constr. - Supplies & Fixtures industry over the last five years. Chu Kong Petroleum and Natural Gas even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Interest costs

– Compare to the competition, Chu Kong Petroleum and Natural Gas has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Increasing silos among functional specialists

– The organizational structure of Chu Kong Petroleum and Natural Gas is dominated by functional specialists. It is not different from other players in the Constr. - Supplies & Fixtures industry, but Chu Kong Petroleum and Natural Gas needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Chu Kong Petroleum and Natural Gas to focus more on services in the Constr. - Supplies & Fixtures industry rather than just following the product oriented approach.

High operating costs

– Compare to the competitors, Chu Kong Petroleum and Natural Gas has high operating costs in the Constr. - Supplies & Fixtures industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Chu Kong Petroleum and Natural Gas lucrative customers.

Slow to strategic competitive environment developments

– As Chu Kong Petroleum and Natural Gas is one of the leading players in the Constr. - Supplies & Fixtures industry, it takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the Constr. - Supplies & Fixtures industry in last five years.

Need for greater diversity

– Chu Kong Petroleum and Natural Gas has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Workers concerns about automation

– As automation is fast increasing in the Constr. - Supplies & Fixtures industry, Chu Kong Petroleum and Natural Gas needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.




Chu Kong Petroleum and Natural Gas Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Chu Kong Petroleum and Natural Gas are -

Building a culture of innovation

– managers at Chu Kong Petroleum and Natural Gas can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Constr. - Supplies & Fixtures industry.

Developing new processes and practices

– Chu Kong Petroleum and Natural Gas can develop new processes and procedures in Constr. - Supplies & Fixtures industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Chu Kong Petroleum and Natural Gas can use these opportunities to build new business models that can help the communities that Chu Kong Petroleum and Natural Gas operates in. Secondly it can use opportunities from government spending in Constr. - Supplies & Fixtures sector.

Low interest rates

– Even though inflation is raising its head in most developed economies, Chu Kong Petroleum and Natural Gas can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Chu Kong Petroleum and Natural Gas to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Chu Kong Petroleum and Natural Gas can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Chu Kong Petroleum and Natural Gas can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Creating value in data economy

– The success of analytics program of Chu Kong Petroleum and Natural Gas has opened avenues for new revenue streams for the organization in Constr. - Supplies & Fixtures industry. This can help Chu Kong Petroleum and Natural Gas to build a more holistic ecosystem for Chu Kong Petroleum and Natural Gas products in the Constr. - Supplies & Fixtures industry by providing – data insight services, data privacy related products, data based consulting services, etc.

Leveraging digital technologies

– Chu Kong Petroleum and Natural Gas can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Learning at scale

– Online learning technologies has now opened space for Chu Kong Petroleum and Natural Gas to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Use of Bitcoin and other crypto currencies for transactions in Constr. - Supplies & Fixtures industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Chu Kong Petroleum and Natural Gas in the Constr. - Supplies & Fixtures industry. Now Chu Kong Petroleum and Natural Gas can target international markets with far fewer capital restrictions requirements than the existing system.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Chu Kong Petroleum and Natural Gas in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Constr. - Supplies & Fixtures industry, and it will provide faster access to the consumers.

Changes in consumer behavior post Covid-19

– consumer behavior has changed in the Constr. - Supplies & Fixtures industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Chu Kong Petroleum and Natural Gas can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Chu Kong Petroleum and Natural Gas can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.




Threats Chu Kong Petroleum and Natural Gas External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Chu Kong Petroleum and Natural Gas are -

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Constr. - Supplies & Fixtures industry are lowering. It can presents Chu Kong Petroleum and Natural Gas with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Constr. - Supplies & Fixtures sector.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Chu Kong Petroleum and Natural Gas.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Chu Kong Petroleum and Natural Gas will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Chu Kong Petroleum and Natural Gas in the Constr. - Supplies & Fixtures sector and impact the bottomline of the organization.

Easy access to finance

– Easy access to finance in Constr. - Supplies & Fixtures industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Chu Kong Petroleum and Natural Gas can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Stagnating economy with rate increase

– Chu Kong Petroleum and Natural Gas can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Constr. - Supplies & Fixtures industry.

Environmental challenges

– Chu Kong Petroleum and Natural Gas needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Chu Kong Petroleum and Natural Gas can take advantage of this fund but it will also bring new competitors in the Constr. - Supplies & Fixtures industry.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Regulatory challenges

– Chu Kong Petroleum and Natural Gas needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Constr. - Supplies & Fixtures industry regulations.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Chu Kong Petroleum and Natural Gas needs to understand the core reasons impacting the Constr. - Supplies & Fixtures industry. This will help it in building a better workplace.

Shortening product life cycle

– it is one of the major threat that Chu Kong Petroleum and Natural Gas is facing in Constr. - Supplies & Fixtures sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Chu Kong Petroleum and Natural Gas in Constr. - Supplies & Fixtures industry. The Constr. - Supplies & Fixtures industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.




Weighted SWOT Analysis of Chu Kong Petroleum and Natural Gas Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Chu Kong Petroleum and Natural Gas needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Chu Kong Petroleum and Natural Gas is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Chu Kong Petroleum and Natural Gas is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Chu Kong Petroleum and Natural Gas to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Chu Kong Petroleum and Natural Gas needs to make to build a sustainable competitive advantage.



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