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Chu Kong Petroleum and Natural Gas (1938) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Chu Kong Petroleum and Natural Gas (Hong Kong)


Based on various researches at Oak Spring University , Chu Kong Petroleum and Natural Gas is operating in a macro-environment that has been destablized by – talent flight as more people leaving formal jobs, there is backlash against globalization, supply chains are disrupted by pandemic , increasing commodity prices, technology disruption, wage bills are increasing, there is increasing trade war between United States & China, banking and financial system is disrupted by Bitcoin and other crypto currencies, increasing household debt because of falling income levels, etc



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Introduction to SWOT Analysis of Chu Kong Petroleum and Natural Gas


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Chu Kong Petroleum and Natural Gas can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Chu Kong Petroleum and Natural Gas, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Chu Kong Petroleum and Natural Gas operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Chu Kong Petroleum and Natural Gas can be done for the following purposes –
1. Strategic planning of Chu Kong Petroleum and Natural Gas
2. Improving business portfolio management of Chu Kong Petroleum and Natural Gas
3. Assessing feasibility of the new initiative in Hong Kong
4. Making a Constr. - Supplies & Fixtures sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Chu Kong Petroleum and Natural Gas




Strengths of Chu Kong Petroleum and Natural Gas | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Chu Kong Petroleum and Natural Gas are -

High switching costs

– The high switching costs that Chu Kong Petroleum and Natural Gas has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Cross disciplinary teams

– Horizontal connected teams at the Chu Kong Petroleum and Natural Gas are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Organizational Resilience of Chu Kong Petroleum and Natural Gas

– The covid-19 pandemic has put organizational resilience at the centre of everthing Chu Kong Petroleum and Natural Gas does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Training and development

– Chu Kong Petroleum and Natural Gas has one of the best training and development program in Capital Goods industry. The effectiveness of the training programs can be measured in – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Effective Research and Development (R&D)

– Chu Kong Petroleum and Natural Gas has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – Chu Kong Petroleum and Natural Gas staying ahead in the Constr. - Supplies & Fixtures industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Digital Transformation in Constr. - Supplies & Fixtures industry

- digital transformation varies from industry to industry. For Chu Kong Petroleum and Natural Gas digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Chu Kong Petroleum and Natural Gas has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Operational resilience

– The operational resilience strategy of Chu Kong Petroleum and Natural Gas comprises – understanding the underlying the factors in the Constr. - Supplies & Fixtures industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Strong track record of project management in the Constr. - Supplies & Fixtures industry

– Chu Kong Petroleum and Natural Gas is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

High brand equity

– Chu Kong Petroleum and Natural Gas has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Chu Kong Petroleum and Natural Gas to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Highly skilled collaborators

– Chu Kong Petroleum and Natural Gas has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive Constr. - Supplies & Fixtures industry. Secondly the value chain collaborators of Chu Kong Petroleum and Natural Gas have helped the firm to develop new products and bring them quickly to the marketplace.

Sustainable margins compare to other players in Constr. - Supplies & Fixtures industry

– Chu Kong Petroleum and Natural Gas has clearly differentiated products in the market place. This has enabled Chu Kong Petroleum and Natural Gas to fetch slight price premium compare to the competitors in the Constr. - Supplies & Fixtures industry. The sustainable margins have also helped Chu Kong Petroleum and Natural Gas to invest into research and development (R&D) and innovation.

Successful track record of launching new products

– Chu Kong Petroleum and Natural Gas has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Chu Kong Petroleum and Natural Gas has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.






Weaknesses of Chu Kong Petroleum and Natural Gas | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Chu Kong Petroleum and Natural Gas are -

Compensation and incentives

– The revenue per employee of Chu Kong Petroleum and Natural Gas is just above the Constr. - Supplies & Fixtures industry average. It needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Increasing silos among functional specialists

– The organizational structure of Chu Kong Petroleum and Natural Gas is dominated by functional specialists. It is not different from other players in the Constr. - Supplies & Fixtures industry, but Chu Kong Petroleum and Natural Gas needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Chu Kong Petroleum and Natural Gas to focus more on services in the Constr. - Supplies & Fixtures industry rather than just following the product oriented approach.

Aligning sales with marketing

– From the outside it seems that Chu Kong Petroleum and Natural Gas needs to have more collaboration between its sales team and marketing team. Sales professionals in the Constr. - Supplies & Fixtures industry have deep experience in developing customer relationships. Marketing department at Chu Kong Petroleum and Natural Gas can leverage the sales team experience to cultivate customer relationships as Chu Kong Petroleum and Natural Gas is planning to shift buying processes online.

Lack of clear differentiation of Chu Kong Petroleum and Natural Gas products

– To increase the profitability and margins on the products, Chu Kong Petroleum and Natural Gas needs to provide more differentiated products than what it is currently offering in the marketplace.

Capital Spending Reduction

– Even during the low interest decade, Chu Kong Petroleum and Natural Gas has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the Constr. - Supplies & Fixtures industry using digital technology.

High bargaining power of channel partners in Constr. - Supplies & Fixtures industry

– because of the regulatory requirements in Hong Kong, Chu Kong Petroleum and Natural Gas is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the Constr. - Supplies & Fixtures industry.

High operating costs

– Compare to the competitors, Chu Kong Petroleum and Natural Gas has high operating costs in the Constr. - Supplies & Fixtures industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Chu Kong Petroleum and Natural Gas lucrative customers.

Skills based hiring in Constr. - Supplies & Fixtures industry

– The stress on hiring functional specialists at Chu Kong Petroleum and Natural Gas has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

High cash cycle compare to competitors

Chu Kong Petroleum and Natural Gas has a high cash cycle compare to other players in the Constr. - Supplies & Fixtures industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Employees’ less understanding of Chu Kong Petroleum and Natural Gas strategy

– From the outside it seems that the employees of Chu Kong Petroleum and Natural Gas don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Chu Kong Petroleum and Natural Gas is slow explore the new channels of communication. These new channels of communication can help Chu Kong Petroleum and Natural Gas to provide better information regarding Constr. - Supplies & Fixtures products and services. It can also build an online community to further reach out to potential customers.




Chu Kong Petroleum and Natural Gas Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Chu Kong Petroleum and Natural Gas are -

Learning at scale

– Online learning technologies has now opened space for Chu Kong Petroleum and Natural Gas to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Chu Kong Petroleum and Natural Gas can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Chu Kong Petroleum and Natural Gas in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Constr. - Supplies & Fixtures industry, and it will provide faster access to the consumers.

Use of Bitcoin and other crypto currencies for transactions in Constr. - Supplies & Fixtures industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Chu Kong Petroleum and Natural Gas in the Constr. - Supplies & Fixtures industry. Now Chu Kong Petroleum and Natural Gas can target international markets with far fewer capital restrictions requirements than the existing system.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Chu Kong Petroleum and Natural Gas can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help Chu Kong Petroleum and Natural Gas to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Using analytics as competitive advantage

– Chu Kong Petroleum and Natural Gas has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in Constr. - Supplies & Fixtures sector. This continuous investment in analytics has enabled Chu Kong Petroleum and Natural Gas to build a competitive advantage using analytics. The analytics driven competitive advantage can help Chu Kong Petroleum and Natural Gas to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Loyalty marketing

– Chu Kong Petroleum and Natural Gas has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Better consumer reach

– The expansion of the 5G network will help Chu Kong Petroleum and Natural Gas to increase its market reach. Chu Kong Petroleum and Natural Gas will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Chu Kong Petroleum and Natural Gas can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Manufacturing automation

– Chu Kong Petroleum and Natural Gas can use the latest technology developments to improve its manufacturing and designing process in Constr. - Supplies & Fixtures sector. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Leveraging digital technologies

– Chu Kong Petroleum and Natural Gas can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Chu Kong Petroleum and Natural Gas to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Chu Kong Petroleum and Natural Gas to hire the very best people irrespective of their geographical location.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Chu Kong Petroleum and Natural Gas can use these opportunities to build new business models that can help the communities that Chu Kong Petroleum and Natural Gas operates in. Secondly it can use opportunities from government spending in Constr. - Supplies & Fixtures sector.




Threats Chu Kong Petroleum and Natural Gas External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Chu Kong Petroleum and Natural Gas are -

Easy access to finance

– Easy access to finance in Constr. - Supplies & Fixtures industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Chu Kong Petroleum and Natural Gas can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

High dependence on third party suppliers

– Chu Kong Petroleum and Natural Gas high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Chu Kong Petroleum and Natural Gas business can come under increasing regulations regarding data privacy, data security, etc.

Regulatory challenges

– Chu Kong Petroleum and Natural Gas needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Constr. - Supplies & Fixtures industry regulations.

Consumer confidence and its impact on Chu Kong Petroleum and Natural Gas demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Constr. - Supplies & Fixtures industry and other sectors.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Chu Kong Petroleum and Natural Gas in the Constr. - Supplies & Fixtures sector and impact the bottomline of the organization.

Increasing wage structure of Chu Kong Petroleum and Natural Gas

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Chu Kong Petroleum and Natural Gas.

Stagnating economy with rate increase

– Chu Kong Petroleum and Natural Gas can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Constr. - Supplies & Fixtures industry.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Environmental challenges

– Chu Kong Petroleum and Natural Gas needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Chu Kong Petroleum and Natural Gas can take advantage of this fund but it will also bring new competitors in the Constr. - Supplies & Fixtures industry.

Shortening product life cycle

– it is one of the major threat that Chu Kong Petroleum and Natural Gas is facing in Constr. - Supplies & Fixtures sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Chu Kong Petroleum and Natural Gas needs to understand the core reasons impacting the Constr. - Supplies & Fixtures industry. This will help it in building a better workplace.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Chu Kong Petroleum and Natural Gas in Constr. - Supplies & Fixtures industry. The Constr. - Supplies & Fixtures industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.




Weighted SWOT Analysis of Chu Kong Petroleum and Natural Gas Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Chu Kong Petroleum and Natural Gas needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Chu Kong Petroleum and Natural Gas is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Chu Kong Petroleum and Natural Gas is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Chu Kong Petroleum and Natural Gas to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Chu Kong Petroleum and Natural Gas needs to make to build a sustainable competitive advantage.



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