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Seattle Public Schools--1995-2002 (A): The Freedom Agenda SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Seattle Public Schools--1995-2002 (A): The Freedom Agenda


Describes efforts in Seattle Public Schools, under the leadership of Superintendent Joseph Olchefske, to replace the district's centralized budgeting process with school-level budgets. Olchefske's decentralization effort, referred to locally as the Freedom Agenda, allocated funding to schools on the basis of student enrollment and sought to give principals increased flexibility in managing resources, hiring staff, and designing education programs. The central aim of the Freedom Agenda was to equip principals and their leadership teams with the resources and authority they needed to implement educational programs tailored to individual student needs. Focuses significantly on the interaction of Olchefske's decentralization plan with the incentives and constraints that accompany public funding.

Authors :: Stig Leschly

Topics :: Leadership & Managing People

Tags :: Entrepreneurship, Leadership, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Seattle Public Schools--1995-2002 (A): The Freedom Agenda" written by Stig Leschly includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Olchefske's Freedom facing as an external strategic factors. Some of the topics covered in Seattle Public Schools--1995-2002 (A): The Freedom Agenda case study are - Strategic Management Strategies, Entrepreneurship, Leadership and Leadership & Managing People.


Some of the macro environment factors that can be used to understand the Seattle Public Schools--1995-2002 (A): The Freedom Agenda casestudy better are - – talent flight as more people leaving formal jobs, central banks are concerned over increasing inflation, banking and financial system is disrupted by Bitcoin and other crypto currencies, there is increasing trade war between United States & China, increasing government debt because of Covid-19 spendings, supply chains are disrupted by pandemic , wage bills are increasing, increasing household debt because of falling income levels, customer relationship management is fast transforming because of increasing concerns over data privacy, etc



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Introduction to SWOT Analysis of Seattle Public Schools--1995-2002 (A): The Freedom Agenda


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Seattle Public Schools--1995-2002 (A): The Freedom Agenda case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Olchefske's Freedom, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Olchefske's Freedom operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Seattle Public Schools--1995-2002 (A): The Freedom Agenda can be done for the following purposes –
1. Strategic planning using facts provided in Seattle Public Schools--1995-2002 (A): The Freedom Agenda case study
2. Improving business portfolio management of Olchefske's Freedom
3. Assessing feasibility of the new initiative in Leadership & Managing People field.
4. Making a Leadership & Managing People topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Olchefske's Freedom




Strengths Seattle Public Schools--1995-2002 (A): The Freedom Agenda | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Olchefske's Freedom in Seattle Public Schools--1995-2002 (A): The Freedom Agenda Harvard Business Review case study are -

Analytics focus

– Olchefske's Freedom is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Stig Leschly can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Digital Transformation in Leadership & Managing People segment

- digital transformation varies from industry to industry. For Olchefske's Freedom digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Olchefske's Freedom has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Organizational Resilience of Olchefske's Freedom

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Olchefske's Freedom does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Learning organization

- Olchefske's Freedom is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Olchefske's Freedom is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Seattle Public Schools--1995-2002 (A): The Freedom Agenda Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Superior customer experience

– The customer experience strategy of Olchefske's Freedom in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Training and development

– Olchefske's Freedom has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Seattle Public Schools--1995-2002 (A): The Freedom Agenda Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Innovation driven organization

– Olchefske's Freedom is one of the most innovative firm in sector. Manager in Seattle Public Schools--1995-2002 (A): The Freedom Agenda Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Strong track record of project management

– Olchefske's Freedom is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Highly skilled collaborators

– Olchefske's Freedom has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Seattle Public Schools--1995-2002 (A): The Freedom Agenda HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Diverse revenue streams

– Olchefske's Freedom is present in almost all the verticals within the industry. This has provided firm in Seattle Public Schools--1995-2002 (A): The Freedom Agenda case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Effective Research and Development (R&D)

– Olchefske's Freedom has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Sustainable margins compare to other players in Leadership & Managing People industry

– Seattle Public Schools--1995-2002 (A): The Freedom Agenda firm has clearly differentiated products in the market place. This has enabled Olchefske's Freedom to fetch slight price premium compare to the competitors in the Leadership & Managing People industry. The sustainable margins have also helped Olchefske's Freedom to invest into research and development (R&D) and innovation.






Weaknesses Seattle Public Schools--1995-2002 (A): The Freedom Agenda | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Seattle Public Schools--1995-2002 (A): The Freedom Agenda are -

Need for greater diversity

– Olchefske's Freedom has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Workers concerns about automation

– As automation is fast increasing in the segment, Olchefske's Freedom needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda, is just above the industry average. Olchefske's Freedom needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda, it seems that the employees of Olchefske's Freedom don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

High operating costs

– Compare to the competitors, firm in the HBR case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Olchefske's Freedom 's lucrative customers.

Aligning sales with marketing

– It come across in the case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Seattle Public Schools--1995-2002 (A): The Freedom Agenda can leverage the sales team experience to cultivate customer relationships as Olchefske's Freedom is planning to shift buying processes online.

High bargaining power of channel partners

– Because of the regulatory requirements, Stig Leschly suggests that, Olchefske's Freedom is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Olchefske's Freedom is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Increasing silos among functional specialists

– The organizational structure of Olchefske's Freedom is dominated by functional specialists. It is not different from other players in the Leadership & Managing People segment. Olchefske's Freedom needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Olchefske's Freedom to focus more on services rather than just following the product oriented approach.

Interest costs

– Compare to the competition, Olchefske's Freedom has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Olchefske's Freedom supply chain. Even after few cautionary changes mentioned in the HBR case study - Seattle Public Schools--1995-2002 (A): The Freedom Agenda, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Olchefske's Freedom vulnerable to further global disruptions in South East Asia.




Opportunities Seattle Public Schools--1995-2002 (A): The Freedom Agenda | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda are -

Buying journey improvements

– Olchefske's Freedom can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Seattle Public Schools--1995-2002 (A): The Freedom Agenda suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Olchefske's Freedom to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Olchefske's Freedom to hire the very best people irrespective of their geographical location.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Leadership & Managing People industry, but it has also influenced the consumer preferences. Olchefske's Freedom can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Building a culture of innovation

– managers at Olchefske's Freedom can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Leadership & Managing People segment.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Olchefske's Freedom in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Leadership & Managing People segment, and it will provide faster access to the consumers.

Learning at scale

– Online learning technologies has now opened space for Olchefske's Freedom to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Olchefske's Freedom can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Olchefske's Freedom can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Creating value in data economy

– The success of analytics program of Olchefske's Freedom has opened avenues for new revenue streams for the organization in the industry. This can help Olchefske's Freedom to build a more holistic ecosystem as suggested in the Seattle Public Schools--1995-2002 (A): The Freedom Agenda case study. Olchefske's Freedom can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Olchefske's Freedom can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Seattle Public Schools--1995-2002 (A): The Freedom Agenda, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Loyalty marketing

– Olchefske's Freedom has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Olchefske's Freedom can use these opportunities to build new business models that can help the communities that Olchefske's Freedom operates in. Secondly it can use opportunities from government spending in Leadership & Managing People sector.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Olchefske's Freedom in the consumer business. Now Olchefske's Freedom can target international markets with far fewer capital restrictions requirements than the existing system.




Threats Seattle Public Schools--1995-2002 (A): The Freedom Agenda External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda are -

Shortening product life cycle

– it is one of the major threat that Olchefske's Freedom is facing in Leadership & Managing People sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda, Olchefske's Freedom may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Leadership & Managing People .

Stagnating economy with rate increase

– Olchefske's Freedom can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Technology acceleration in Forth Industrial Revolution

– Olchefske's Freedom has witnessed rapid integration of technology during Covid-19 in the Leadership & Managing People industry. As one of the leading players in the industry, Olchefske's Freedom needs to keep up with the evolution of technology in the Leadership & Managing People sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Easy access to finance

– Easy access to finance in Leadership & Managing People field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Olchefske's Freedom can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Olchefske's Freedom business can come under increasing regulations regarding data privacy, data security, etc.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Olchefske's Freedom will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

High dependence on third party suppliers

– Olchefske's Freedom high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Olchefske's Freedom.

Regulatory challenges

– Olchefske's Freedom needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Leadership & Managing People industry regulations.

Increasing wage structure of Olchefske's Freedom

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Olchefske's Freedom.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Olchefske's Freedom with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.




Weighted SWOT Analysis of Seattle Public Schools--1995-2002 (A): The Freedom Agenda Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Seattle Public Schools--1995-2002 (A): The Freedom Agenda is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Seattle Public Schools--1995-2002 (A): The Freedom Agenda is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Olchefske's Freedom needs to make to build a sustainable competitive advantage.



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