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Student Who Was Missing-in-Action SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Student Who Was Missing-in-Action


Assistant Professor Sam Benson was about to end the class session portion of his course with only student projects remaining. Then, he received a phone call from a student, George McHenry, who had missed 11 of 20 sessions. McHenry wanted to know what he needed to do to salvage his standing in the section so that he would be given a category-III grade and not a category-IV grade and avoid review by the Academic Performance Committee (perhaps jeopardizing his chances for graduation). In his first year of teaching, Benson didn't know how to handle the situation and received conflicting advice from senior faculty colleagues. Teaching purpose: Presents an actual situation and challenges the reader to arrive at an appropriate solution. The reader will have to consider short-term and long-term consequences of the decision that is chosen, with careful consideration concerning the reader's own philosophy about the division of responsibility in the learning process and the role of punitive measures to motivate and punish.

Authors :: Steven J. Spear

Topics :: Organizational Development

Tags :: Motivating people, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Student Who Was Missing-in-Action" written by Steven J. Spear includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Benson Mchenry facing as an external strategic factors. Some of the topics covered in Student Who Was Missing-in-Action case study are - Strategic Management Strategies, Motivating people and Organizational Development.


Some of the macro environment factors that can be used to understand the Student Who Was Missing-in-Action casestudy better are - – increasing inequality as vast percentage of new income is going to the top 1%, banking and financial system is disrupted by Bitcoin and other crypto currencies, technology disruption, geopolitical disruptions, challanges to central banks by blockchain based private currencies, central banks are concerned over increasing inflation, competitive advantages are harder to sustain because of technology dispersion, customer relationship management is fast transforming because of increasing concerns over data privacy, wage bills are increasing, etc



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Introduction to SWOT Analysis of Student Who Was Missing-in-Action


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Student Who Was Missing-in-Action case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Benson Mchenry, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Benson Mchenry operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Student Who Was Missing-in-Action can be done for the following purposes –
1. Strategic planning using facts provided in Student Who Was Missing-in-Action case study
2. Improving business portfolio management of Benson Mchenry
3. Assessing feasibility of the new initiative in Organizational Development field.
4. Making a Organizational Development topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Benson Mchenry




Strengths Student Who Was Missing-in-Action | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Benson Mchenry in Student Who Was Missing-in-Action Harvard Business Review case study are -

Sustainable margins compare to other players in Organizational Development industry

– Student Who Was Missing-in-Action firm has clearly differentiated products in the market place. This has enabled Benson Mchenry to fetch slight price premium compare to the competitors in the Organizational Development industry. The sustainable margins have also helped Benson Mchenry to invest into research and development (R&D) and innovation.

Analytics focus

– Benson Mchenry is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Steven J. Spear can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Innovation driven organization

– Benson Mchenry is one of the most innovative firm in sector. Manager in Student Who Was Missing-in-Action Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Operational resilience

– The operational resilience strategy in the Student Who Was Missing-in-Action Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

High brand equity

– Benson Mchenry has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Benson Mchenry to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Successful track record of launching new products

– Benson Mchenry has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Benson Mchenry has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Strong track record of project management

– Benson Mchenry is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Ability to lead change in Organizational Development field

– Benson Mchenry is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Benson Mchenry in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Diverse revenue streams

– Benson Mchenry is present in almost all the verticals within the industry. This has provided firm in Student Who Was Missing-in-Action case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

High switching costs

– The high switching costs that Benson Mchenry has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Organizational Resilience of Benson Mchenry

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Benson Mchenry does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Effective Research and Development (R&D)

– Benson Mchenry has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Student Who Was Missing-in-Action - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.






Weaknesses Student Who Was Missing-in-Action | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Student Who Was Missing-in-Action are -

Capital Spending Reduction

– Even during the low interest decade, Benson Mchenry has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.

High cash cycle compare to competitors

Benson Mchenry has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

High bargaining power of channel partners

– Because of the regulatory requirements, Steven J. Spear suggests that, Benson Mchenry is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Lack of clear differentiation of Benson Mchenry products

– To increase the profitability and margins on the products, Benson Mchenry needs to provide more differentiated products than what it is currently offering in the marketplace.

No frontier risks strategy

– After analyzing the HBR case study Student Who Was Missing-in-Action, it seems that company is thinking about the frontier risks that can impact Organizational Development strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Increasing silos among functional specialists

– The organizational structure of Benson Mchenry is dominated by functional specialists. It is not different from other players in the Organizational Development segment. Benson Mchenry needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Benson Mchenry to focus more on services rather than just following the product oriented approach.

Interest costs

– Compare to the competition, Benson Mchenry has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Student Who Was Missing-in-Action, it seems that the employees of Benson Mchenry don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Products dominated business model

– Even though Benson Mchenry has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Student Who Was Missing-in-Action should strive to include more intangible value offerings along with its core products and services.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Benson Mchenry is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Student Who Was Missing-in-Action can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Need for greater diversity

– Benson Mchenry has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.




Opportunities Student Who Was Missing-in-Action | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Student Who Was Missing-in-Action are -

Building a culture of innovation

– managers at Benson Mchenry can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Organizational Development segment.

Using analytics as competitive advantage

– Benson Mchenry has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Student Who Was Missing-in-Action - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Benson Mchenry to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Benson Mchenry can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Benson Mchenry in the consumer business. Now Benson Mchenry can target international markets with far fewer capital restrictions requirements than the existing system.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Benson Mchenry to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Benson Mchenry to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Benson Mchenry to hire the very best people irrespective of their geographical location.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Benson Mchenry can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Better consumer reach

– The expansion of the 5G network will help Benson Mchenry to increase its market reach. Benson Mchenry will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Benson Mchenry in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Organizational Development segment, and it will provide faster access to the consumers.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Organizational Development industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Benson Mchenry can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Benson Mchenry can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Organizational Development industry, but it has also influenced the consumer preferences. Benson Mchenry can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Benson Mchenry can use these opportunities to build new business models that can help the communities that Benson Mchenry operates in. Secondly it can use opportunities from government spending in Organizational Development sector.

Creating value in data economy

– The success of analytics program of Benson Mchenry has opened avenues for new revenue streams for the organization in the industry. This can help Benson Mchenry to build a more holistic ecosystem as suggested in the Student Who Was Missing-in-Action case study. Benson Mchenry can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.




Threats Student Who Was Missing-in-Action External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Student Who Was Missing-in-Action are -

Easy access to finance

– Easy access to finance in Organizational Development field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Benson Mchenry can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Technology acceleration in Forth Industrial Revolution

– Benson Mchenry has witnessed rapid integration of technology during Covid-19 in the Organizational Development industry. As one of the leading players in the industry, Benson Mchenry needs to keep up with the evolution of technology in the Organizational Development sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

High dependence on third party suppliers

– Benson Mchenry high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Regulatory challenges

– Benson Mchenry needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Organizational Development industry regulations.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Benson Mchenry needs to understand the core reasons impacting the Organizational Development industry. This will help it in building a better workplace.

Stagnating economy with rate increase

– Benson Mchenry can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Benson Mchenry will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Shortening product life cycle

– it is one of the major threat that Benson Mchenry is facing in Organizational Development sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Benson Mchenry with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Benson Mchenry can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Student Who Was Missing-in-Action .

Increasing wage structure of Benson Mchenry

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Benson Mchenry.




Weighted SWOT Analysis of Student Who Was Missing-in-Action Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Student Who Was Missing-in-Action needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Student Who Was Missing-in-Action is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Student Who Was Missing-in-Action is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Student Who Was Missing-in-Action is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Benson Mchenry needs to make to build a sustainable competitive advantage.



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