Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Organizational Development
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century
The (B) case, second in a series of five, follows the (A) case which laid out the case for change in the context of the Telegraph's 150-plus-year history and concluded with the senior management's decision to start the change process with the editorial organization and to do so with a change of location from London's Docklands to a former trading floor by Victoria station in Central London. The (B) case describes the changes that would be necessary in the Telegraph's editorial function.
Swot Analysis of "Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century" written by Anirudh Dhebar includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Editorial Telegraph's facing as an external strategic factors. Some of the topics covered in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century case study are - Strategic Management Strategies, Change management, Competition, Customers, Leadership, Technology and Organizational Development.
Some of the macro environment factors that can be used to understand the Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century casestudy better are - – increasing commodity prices, banking and financial system is disrupted by Bitcoin and other crypto currencies, cloud computing is disrupting traditional business models, central banks are concerned over increasing inflation, geopolitical disruptions, increasing transportation and logistics costs, technology disruption,
supply chains are disrupted by pandemic , increasing energy prices, etc
Introduction to SWOT Analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Editorial Telegraph's, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Editorial Telegraph's operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century can be done for the following purposes –
1. Strategic planning using facts provided in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century case study
2. Improving business portfolio management of Editorial Telegraph's
3. Assessing feasibility of the new initiative in Organizational Development field.
4. Making a Organizational Development topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Editorial Telegraph's
Strengths Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Editorial Telegraph's in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century Harvard Business Review case study are -
Effective Research and Development (R&D)
– Editorial Telegraph's has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.
Digital Transformation in Organizational Development segment
- digital transformation varies from industry to industry. For Editorial Telegraph's digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Editorial Telegraph's has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Superior customer experience
– The customer experience strategy of Editorial Telegraph's in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Strong track record of project management
– Editorial Telegraph's is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
Analytics focus
– Editorial Telegraph's is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Anirudh Dhebar can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Cross disciplinary teams
– Horizontal connected teams at the Editorial Telegraph's are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
Sustainable margins compare to other players in Organizational Development industry
– Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century firm has clearly differentiated products in the market place. This has enabled Editorial Telegraph's to fetch slight price premium compare to the competitors in the Organizational Development industry. The sustainable margins have also helped Editorial Telegraph's to invest into research and development (R&D) and innovation.
High switching costs
– The high switching costs that Editorial Telegraph's has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Diverse revenue streams
– Editorial Telegraph's is present in almost all the verticals within the industry. This has provided firm in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Ability to recruit top talent
– Editorial Telegraph's is one of the leading recruiters in the industry. Managers in the Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.
Successful track record of launching new products
– Editorial Telegraph's has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Editorial Telegraph's has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
High brand equity
– Editorial Telegraph's has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Editorial Telegraph's to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Weaknesses Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century are -
Slow to harness new channels of communication
– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Editorial Telegraph's is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.
High bargaining power of channel partners
– Because of the regulatory requirements, Anirudh Dhebar suggests that, Editorial Telegraph's is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
Slow to strategic competitive environment developments
– As Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century HBR case study mentions - Editorial Telegraph's takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.
Capital Spending Reduction
– Even during the low interest decade, Editorial Telegraph's has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.
High dependence on star products
– The top 2 products and services of the firm as mentioned in the Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Editorial Telegraph's has relatively successful track record of launching new products.
High cash cycle compare to competitors
Editorial Telegraph's has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.
Increasing silos among functional specialists
– The organizational structure of Editorial Telegraph's is dominated by functional specialists. It is not different from other players in the Organizational Development segment. Editorial Telegraph's needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Editorial Telegraph's to focus more on services rather than just following the product oriented approach.
Workers concerns about automation
– As automation is fast increasing in the segment, Editorial Telegraph's needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Aligning sales with marketing
– It come across in the case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century can leverage the sales team experience to cultivate customer relationships as Editorial Telegraph's is planning to shift buying processes online.
Products dominated business model
– Even though Editorial Telegraph's has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century should strive to include more intangible value offerings along with its core products and services.
Ability to respond to the competition
– As the decision making is very deliberative, highlighted in the case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century, in the dynamic environment Editorial Telegraph's has struggled to respond to the nimble upstart competition. Editorial Telegraph's has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.
Opportunities Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century are -
Manufacturing automation
– Editorial Telegraph's can use the latest technology developments to improve its manufacturing and designing process in Organizational Development segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.
Creating value in data economy
– The success of analytics program of Editorial Telegraph's has opened avenues for new revenue streams for the organization in the industry. This can help Editorial Telegraph's to build a more holistic ecosystem as suggested in the Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century case study. Editorial Telegraph's can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Organizational Development industry, but it has also influenced the consumer preferences. Editorial Telegraph's can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Better consumer reach
– The expansion of the 5G network will help Editorial Telegraph's to increase its market reach. Editorial Telegraph's will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Organizational Development industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Editorial Telegraph's can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Editorial Telegraph's can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Leveraging digital technologies
– Editorial Telegraph's can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Developing new processes and practices
– Editorial Telegraph's can develop new processes and procedures in Organizational Development industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Learning at scale
– Online learning technologies has now opened space for Editorial Telegraph's to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Reforming the budgeting process
- By establishing new metrics that will be used to evaluate both existing and potential projects Editorial Telegraph's can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Editorial Telegraph's to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Editorial Telegraph's to hire the very best people irrespective of their geographical location.
Low interest rates
– Even though inflation is raising its head in most developed economies, Editorial Telegraph's can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.
Buying journey improvements
– Editorial Telegraph's can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.
Use of Bitcoin and other crypto currencies for transactions
– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Editorial Telegraph's in the consumer business. Now Editorial Telegraph's can target international markets with far fewer capital restrictions requirements than the existing system.
Threats Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century are -
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Editorial Telegraph's with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Increasing wage structure of Editorial Telegraph's
– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Editorial Telegraph's.
Stagnating economy with rate increase
– Editorial Telegraph's can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Consumer confidence and its impact on Editorial Telegraph's demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Editorial Telegraph's in the Organizational Development industry. The Organizational Development industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Editorial Telegraph's business can come under increasing regulations regarding data privacy, data security, etc.
Regulatory challenges
– Editorial Telegraph's needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Organizational Development industry regulations.
Environmental challenges
– Editorial Telegraph's needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Editorial Telegraph's can take advantage of this fund but it will also bring new competitors in the Organizational Development industry.
Learning curve for new practices
– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century, Editorial Telegraph's may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Organizational Development .
Aging population
– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Editorial Telegraph's can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century .
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Editorial Telegraph's needs to understand the core reasons impacting the Organizational Development industry. This will help it in building a better workplace.
Shortening product life cycle
– it is one of the major threat that Editorial Telegraph's is facing in Organizational Development sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Weighted SWOT Analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (B), Editorial Change - Taking the Telegraph into the 21st Century is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Editorial Telegraph's needs to make to build a sustainable competitive advantage.
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