Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Organizational Development
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration
The (C) case, third in a series of five, characterizes the changes implemented in the Telegraph Media Group's editorial function as the group's senior management went about positioning the enterprise for a "giant stride in the media future." The case follows the (A) case, which laid out the case for change, and a follow-up (B) case, which described the editorial changes that necessary for the media group's transition from the 20th to the 21st century.
Swot Analysis of "Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration" written by Anirudh Dhebar includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Editorial Telegraph facing as an external strategic factors. Some of the topics covered in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration case study are - Strategic Management Strategies, Change management, Competition, Customers, Leadership, Technology and Organizational Development.
Some of the macro environment factors that can be used to understand the Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration casestudy better are - – central banks are concerned over increasing inflation, technology disruption, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing commodity prices, increasing government debt because of Covid-19 spendings, banking and financial system is disrupted by Bitcoin and other crypto currencies, there is increasing trade war between United States & China,
increasing inequality as vast percentage of new income is going to the top 1%, challanges to central banks by blockchain based private currencies, etc
Introduction to SWOT Analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Editorial Telegraph, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Editorial Telegraph operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration can be done for the following purposes –
1. Strategic planning using facts provided in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration case study
2. Improving business portfolio management of Editorial Telegraph
3. Assessing feasibility of the new initiative in Organizational Development field.
4. Making a Organizational Development topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Editorial Telegraph
Strengths Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Editorial Telegraph in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration Harvard Business Review case study are -
Low bargaining power of suppliers
– Suppliers of Editorial Telegraph in the sector have low bargaining power. Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Editorial Telegraph to manage not only supply disruptions but also source products at highly competitive prices.
High brand equity
– Editorial Telegraph has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Editorial Telegraph to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Strong track record of project management
– Editorial Telegraph is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
Digital Transformation in Organizational Development segment
- digital transformation varies from industry to industry. For Editorial Telegraph digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Editorial Telegraph has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Highly skilled collaborators
– Editorial Telegraph has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.
Superior customer experience
– The customer experience strategy of Editorial Telegraph in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Organizational Resilience of Editorial Telegraph
– The covid-19 pandemic has put organizational resilience at the centre of everthing that Editorial Telegraph does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.
High switching costs
– The high switching costs that Editorial Telegraph has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Diverse revenue streams
– Editorial Telegraph is present in almost all the verticals within the industry. This has provided firm in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Successful track record of launching new products
– Editorial Telegraph has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Editorial Telegraph has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.
Innovation driven organization
– Editorial Telegraph is one of the most innovative firm in sector. Manager in Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Ability to recruit top talent
– Editorial Telegraph is one of the leading recruiters in the industry. Managers in the Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.
Weaknesses Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration are -
Workers concerns about automation
– As automation is fast increasing in the segment, Editorial Telegraph needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Increasing silos among functional specialists
– The organizational structure of Editorial Telegraph is dominated by functional specialists. It is not different from other players in the Organizational Development segment. Editorial Telegraph needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Editorial Telegraph to focus more on services rather than just following the product oriented approach.
Slow to harness new channels of communication
– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Editorial Telegraph is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.
Low market penetration in new markets
– Outside its home market of Editorial Telegraph, firm in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.
Need for greater diversity
– Editorial Telegraph has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.
Skills based hiring
– The stress on hiring functional specialists at Editorial Telegraph has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.
Lack of clear differentiation of Editorial Telegraph products
– To increase the profitability and margins on the products, Editorial Telegraph needs to provide more differentiated products than what it is currently offering in the marketplace.
Compensation and incentives
– The revenue per employee as mentioned in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration, is just above the industry average. Editorial Telegraph needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.
High operating costs
– Compare to the competitors, firm in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Editorial Telegraph 's lucrative customers.
Interest costs
– Compare to the competition, Editorial Telegraph has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.
Capital Spending Reduction
– Even during the low interest decade, Editorial Telegraph has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.
Opportunities Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration are -
Loyalty marketing
– Editorial Telegraph has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.
Low interest rates
– Even though inflation is raising its head in most developed economies, Editorial Telegraph can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Organizational Development industry, but it has also influenced the consumer preferences. Editorial Telegraph can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Identify volunteer opportunities
– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Editorial Telegraph can explore opportunities that can attract volunteers and are consistent with its mission and vision.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Organizational Development industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Editorial Telegraph can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Editorial Telegraph can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Use of Bitcoin and other crypto currencies for transactions
– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Editorial Telegraph in the consumer business. Now Editorial Telegraph can target international markets with far fewer capital restrictions requirements than the existing system.
Leveraging digital technologies
– Editorial Telegraph can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Lowering marketing communication costs
– 5G expansion will open new opportunities for Editorial Telegraph in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Organizational Development segment, and it will provide faster access to the consumers.
Better consumer reach
– The expansion of the 5G network will help Editorial Telegraph to increase its market reach. Editorial Telegraph will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Editorial Telegraph to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Editorial Telegraph to hire the very best people irrespective of their geographical location.
Learning at scale
– Online learning technologies has now opened space for Editorial Telegraph to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Editorial Telegraph to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Harnessing reconfiguration of the global supply chains
– As the trade war between US and China heats up in the coming years, Editorial Telegraph can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.
Threats Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration are -
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Editorial Telegraph needs to understand the core reasons impacting the Organizational Development industry. This will help it in building a better workplace.
New competition
– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Editorial Telegraph in the Organizational Development sector and impact the bottomline of the organization.
Regulatory challenges
– Editorial Telegraph needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Organizational Development industry regulations.
Easy access to finance
– Easy access to finance in Organizational Development field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Editorial Telegraph can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.
Shortening product life cycle
– it is one of the major threat that Editorial Telegraph is facing in Organizational Development sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Consumer confidence and its impact on Editorial Telegraph demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Technology acceleration in Forth Industrial Revolution
– Editorial Telegraph has witnessed rapid integration of technology during Covid-19 in the Organizational Development industry. As one of the leading players in the industry, Editorial Telegraph needs to keep up with the evolution of technology in the Organizational Development sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Editorial Telegraph business can come under increasing regulations regarding data privacy, data security, etc.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Editorial Telegraph with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Editorial Telegraph will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
High dependence on third party suppliers
– Editorial Telegraph high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Technology disruption because of hacks, piracy etc
– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.
Environmental challenges
– Editorial Telegraph needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Editorial Telegraph can take advantage of this fund but it will also bring new competitors in the Organizational Development industry.
Weighted SWOT Analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Telegraph Media Group: The Newspaper Is Dead, Long Live the... (C), Editorial Change - The Key Word Is Integration is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Editorial Telegraph needs to make to build a sustainable competitive advantage.
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