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Cypress Semiconductors (B): Vision, Values, But No Killer Software SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Cypress Semiconductors (B): Vision, Values, But No Killer Software


Supplements the (A) case.

Authors :: Charles A. O'Reilly, David Caldwell

Topics :: Organizational Development

Tags :: Competitive strategy, Human resource management, Innovation, Leadership, Managing people, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Cypress Semiconductors (B): Vision, Values, But No Killer Software" written by Charles A. O'Reilly, David Caldwell includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Cypress Killer facing as an external strategic factors. Some of the topics covered in Cypress Semiconductors (B): Vision, Values, But No Killer Software case study are - Strategic Management Strategies, Competitive strategy, Human resource management, Innovation, Leadership, Managing people and Organizational Development.


Some of the macro environment factors that can be used to understand the Cypress Semiconductors (B): Vision, Values, But No Killer Software casestudy better are - – increasing inequality as vast percentage of new income is going to the top 1%, there is backlash against globalization, challanges to central banks by blockchain based private currencies, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing energy prices, wage bills are increasing, increasing government debt because of Covid-19 spendings, geopolitical disruptions, increasing transportation and logistics costs, etc



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Introduction to SWOT Analysis of Cypress Semiconductors (B): Vision, Values, But No Killer Software


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Cypress Semiconductors (B): Vision, Values, But No Killer Software case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Cypress Killer, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Cypress Killer operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Cypress Semiconductors (B): Vision, Values, But No Killer Software can be done for the following purposes –
1. Strategic planning using facts provided in Cypress Semiconductors (B): Vision, Values, But No Killer Software case study
2. Improving business portfolio management of Cypress Killer
3. Assessing feasibility of the new initiative in Organizational Development field.
4. Making a Organizational Development topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Cypress Killer




Strengths Cypress Semiconductors (B): Vision, Values, But No Killer Software | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Cypress Killer in Cypress Semiconductors (B): Vision, Values, But No Killer Software Harvard Business Review case study are -

Organizational Resilience of Cypress Killer

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Cypress Killer does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Ability to recruit top talent

– Cypress Killer is one of the leading recruiters in the industry. Managers in the Cypress Semiconductors (B): Vision, Values, But No Killer Software are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.

Cross disciplinary teams

– Horizontal connected teams at the Cypress Killer are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Superior customer experience

– The customer experience strategy of Cypress Killer in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Successful track record of launching new products

– Cypress Killer has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Cypress Killer has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Highly skilled collaborators

– Cypress Killer has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Cypress Semiconductors (B): Vision, Values, But No Killer Software HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Strong track record of project management

– Cypress Killer is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Training and development

– Cypress Killer has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Cypress Semiconductors (B): Vision, Values, But No Killer Software Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Analytics focus

– Cypress Killer is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Charles A. O'Reilly, David Caldwell can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Digital Transformation in Organizational Development segment

- digital transformation varies from industry to industry. For Cypress Killer digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Cypress Killer has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Effective Research and Development (R&D)

– Cypress Killer has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Cypress Semiconductors (B): Vision, Values, But No Killer Software - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Operational resilience

– The operational resilience strategy in the Cypress Semiconductors (B): Vision, Values, But No Killer Software Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.






Weaknesses Cypress Semiconductors (B): Vision, Values, But No Killer Software | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Cypress Semiconductors (B): Vision, Values, But No Killer Software are -

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study Cypress Semiconductors (B): Vision, Values, But No Killer Software, is just above the industry average. Cypress Killer needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Cypress Semiconductors (B): Vision, Values, But No Killer Software, it seems that the employees of Cypress Killer don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Low market penetration in new markets

– Outside its home market of Cypress Killer, firm in the HBR case study Cypress Semiconductors (B): Vision, Values, But No Killer Software needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Cypress Semiconductors (B): Vision, Values, But No Killer Software HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Cypress Killer has relatively successful track record of launching new products.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Cypress Killer is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Cypress Semiconductors (B): Vision, Values, But No Killer Software can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Cypress Semiconductors (B): Vision, Values, But No Killer Software, in the dynamic environment Cypress Killer has struggled to respond to the nimble upstart competition. Cypress Killer has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Cypress Killer supply chain. Even after few cautionary changes mentioned in the HBR case study - Cypress Semiconductors (B): Vision, Values, But No Killer Software, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Cypress Killer vulnerable to further global disruptions in South East Asia.

Increasing silos among functional specialists

– The organizational structure of Cypress Killer is dominated by functional specialists. It is not different from other players in the Organizational Development segment. Cypress Killer needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Cypress Killer to focus more on services rather than just following the product oriented approach.

No frontier risks strategy

– After analyzing the HBR case study Cypress Semiconductors (B): Vision, Values, But No Killer Software, it seems that company is thinking about the frontier risks that can impact Organizational Development strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Interest costs

– Compare to the competition, Cypress Killer has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

High bargaining power of channel partners

– Because of the regulatory requirements, Charles A. O'Reilly, David Caldwell suggests that, Cypress Killer is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.




Opportunities Cypress Semiconductors (B): Vision, Values, But No Killer Software | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Cypress Semiconductors (B): Vision, Values, But No Killer Software are -

Buying journey improvements

– Cypress Killer can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Cypress Semiconductors (B): Vision, Values, But No Killer Software suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Creating value in data economy

– The success of analytics program of Cypress Killer has opened avenues for new revenue streams for the organization in the industry. This can help Cypress Killer to build a more holistic ecosystem as suggested in the Cypress Semiconductors (B): Vision, Values, But No Killer Software case study. Cypress Killer can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Cypress Killer is facing challenges because of the dominance of functional experts in the organization. Cypress Semiconductors (B): Vision, Values, But No Killer Software case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Organizational Development industry, but it has also influenced the consumer preferences. Cypress Killer can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Building a culture of innovation

– managers at Cypress Killer can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Organizational Development segment.

Leveraging digital technologies

– Cypress Killer can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Cypress Killer can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Cypress Killer to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Cypress Killer to hire the very best people irrespective of their geographical location.

Low interest rates

– Even though inflation is raising its head in most developed economies, Cypress Killer can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Manufacturing automation

– Cypress Killer can use the latest technology developments to improve its manufacturing and designing process in Organizational Development segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Organizational Development industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Cypress Killer can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Cypress Killer can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Using analytics as competitive advantage

– Cypress Killer has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Cypress Semiconductors (B): Vision, Values, But No Killer Software - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Cypress Killer to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Loyalty marketing

– Cypress Killer has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.




Threats Cypress Semiconductors (B): Vision, Values, But No Killer Software External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Cypress Semiconductors (B): Vision, Values, But No Killer Software are -

Technology acceleration in Forth Industrial Revolution

– Cypress Killer has witnessed rapid integration of technology during Covid-19 in the Organizational Development industry. As one of the leading players in the industry, Cypress Killer needs to keep up with the evolution of technology in the Organizational Development sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

High dependence on third party suppliers

– Cypress Killer high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Cypress Semiconductors (B): Vision, Values, But No Killer Software, Cypress Killer may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Organizational Development .

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Cypress Killer will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Cypress Killer.

Shortening product life cycle

– it is one of the major threat that Cypress Killer is facing in Organizational Development sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Increasing wage structure of Cypress Killer

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Cypress Killer.

Consumer confidence and its impact on Cypress Killer demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Cypress Killer in the Organizational Development industry. The Organizational Development industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Stagnating economy with rate increase

– Cypress Killer can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Cypress Killer in the Organizational Development sector and impact the bottomline of the organization.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.




Weighted SWOT Analysis of Cypress Semiconductors (B): Vision, Values, But No Killer Software Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Cypress Semiconductors (B): Vision, Values, But No Killer Software needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Cypress Semiconductors (B): Vision, Values, But No Killer Software is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Cypress Semiconductors (B): Vision, Values, But No Killer Software is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Cypress Semiconductors (B): Vision, Values, But No Killer Software is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Cypress Killer needs to make to build a sustainable competitive advantage.



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