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Sticks Kebob Shop Noncustomer Survey Results SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Sticks Kebob Shop Noncustomer Survey Results


Handout for case UV7031.

Authors :: Rajkumar Venkatesan

Topics :: Sales & Marketing

Tags :: Market research, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Sticks Kebob Shop Noncustomer Survey Results" written by Rajkumar Venkatesan includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Uv7031 Kebob facing as an external strategic factors. Some of the topics covered in Sticks Kebob Shop Noncustomer Survey Results case study are - Strategic Management Strategies, Market research and Sales & Marketing.


Some of the macro environment factors that can be used to understand the Sticks Kebob Shop Noncustomer Survey Results casestudy better are - – geopolitical disruptions, there is increasing trade war between United States & China, increasing government debt because of Covid-19 spendings, increasing energy prices, there is backlash against globalization, talent flight as more people leaving formal jobs, central banks are concerned over increasing inflation, increasing inequality as vast percentage of new income is going to the top 1%, banking and financial system is disrupted by Bitcoin and other crypto currencies, etc



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Introduction to SWOT Analysis of Sticks Kebob Shop Noncustomer Survey Results


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Sticks Kebob Shop Noncustomer Survey Results case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Uv7031 Kebob, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Uv7031 Kebob operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Sticks Kebob Shop Noncustomer Survey Results can be done for the following purposes –
1. Strategic planning using facts provided in Sticks Kebob Shop Noncustomer Survey Results case study
2. Improving business portfolio management of Uv7031 Kebob
3. Assessing feasibility of the new initiative in Sales & Marketing field.
4. Making a Sales & Marketing topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Uv7031 Kebob




Strengths Sticks Kebob Shop Noncustomer Survey Results | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Uv7031 Kebob in Sticks Kebob Shop Noncustomer Survey Results Harvard Business Review case study are -

Operational resilience

– The operational resilience strategy in the Sticks Kebob Shop Noncustomer Survey Results Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Digital Transformation in Sales & Marketing segment

- digital transformation varies from industry to industry. For Uv7031 Kebob digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Uv7031 Kebob has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Strong track record of project management

– Uv7031 Kebob is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Analytics focus

– Uv7031 Kebob is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Rajkumar Venkatesan can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Highly skilled collaborators

– Uv7031 Kebob has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Sticks Kebob Shop Noncustomer Survey Results HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Low bargaining power of suppliers

– Suppliers of Uv7031 Kebob in the sector have low bargaining power. Sticks Kebob Shop Noncustomer Survey Results has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Uv7031 Kebob to manage not only supply disruptions but also source products at highly competitive prices.

Superior customer experience

– The customer experience strategy of Uv7031 Kebob in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

High brand equity

– Uv7031 Kebob has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Uv7031 Kebob to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Learning organization

- Uv7031 Kebob is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Uv7031 Kebob is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Sticks Kebob Shop Noncustomer Survey Results Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Training and development

– Uv7031 Kebob has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Sticks Kebob Shop Noncustomer Survey Results Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Organizational Resilience of Uv7031 Kebob

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Uv7031 Kebob does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Sustainable margins compare to other players in Sales & Marketing industry

– Sticks Kebob Shop Noncustomer Survey Results firm has clearly differentiated products in the market place. This has enabled Uv7031 Kebob to fetch slight price premium compare to the competitors in the Sales & Marketing industry. The sustainable margins have also helped Uv7031 Kebob to invest into research and development (R&D) and innovation.






Weaknesses Sticks Kebob Shop Noncustomer Survey Results | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Sticks Kebob Shop Noncustomer Survey Results are -

Capital Spending Reduction

– Even during the low interest decade, Uv7031 Kebob has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.

Need for greater diversity

– Uv7031 Kebob has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Products dominated business model

– Even though Uv7031 Kebob has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Sticks Kebob Shop Noncustomer Survey Results should strive to include more intangible value offerings along with its core products and services.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study Sticks Kebob Shop Noncustomer Survey Results, is just above the industry average. Uv7031 Kebob needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

No frontier risks strategy

– After analyzing the HBR case study Sticks Kebob Shop Noncustomer Survey Results, it seems that company is thinking about the frontier risks that can impact Sales & Marketing strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Skills based hiring

– The stress on hiring functional specialists at Uv7031 Kebob has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Sticks Kebob Shop Noncustomer Survey Results HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Uv7031 Kebob has relatively successful track record of launching new products.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Uv7031 Kebob supply chain. Even after few cautionary changes mentioned in the HBR case study - Sticks Kebob Shop Noncustomer Survey Results, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Uv7031 Kebob vulnerable to further global disruptions in South East Asia.

High operating costs

– Compare to the competitors, firm in the HBR case study Sticks Kebob Shop Noncustomer Survey Results has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Uv7031 Kebob 's lucrative customers.

Increasing silos among functional specialists

– The organizational structure of Uv7031 Kebob is dominated by functional specialists. It is not different from other players in the Sales & Marketing segment. Uv7031 Kebob needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Uv7031 Kebob to focus more on services rather than just following the product oriented approach.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Sticks Kebob Shop Noncustomer Survey Results, in the dynamic environment Uv7031 Kebob has struggled to respond to the nimble upstart competition. Uv7031 Kebob has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.




Opportunities Sticks Kebob Shop Noncustomer Survey Results | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Sticks Kebob Shop Noncustomer Survey Results are -

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Sales & Marketing industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Uv7031 Kebob can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Uv7031 Kebob can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Buying journey improvements

– Uv7031 Kebob can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Sticks Kebob Shop Noncustomer Survey Results suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Loyalty marketing

– Uv7031 Kebob has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Better consumer reach

– The expansion of the 5G network will help Uv7031 Kebob to increase its market reach. Uv7031 Kebob will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Low interest rates

– Even though inflation is raising its head in most developed economies, Uv7031 Kebob can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Uv7031 Kebob is facing challenges because of the dominance of functional experts in the organization. Sticks Kebob Shop Noncustomer Survey Results case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Building a culture of innovation

– managers at Uv7031 Kebob can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Sales & Marketing segment.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Uv7031 Kebob can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Sticks Kebob Shop Noncustomer Survey Results, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Uv7031 Kebob to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Uv7031 Kebob to hire the very best people irrespective of their geographical location.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Uv7031 Kebob in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Sales & Marketing segment, and it will provide faster access to the consumers.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Uv7031 Kebob to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Uv7031 Kebob can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Manufacturing automation

– Uv7031 Kebob can use the latest technology developments to improve its manufacturing and designing process in Sales & Marketing segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.




Threats Sticks Kebob Shop Noncustomer Survey Results External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Sticks Kebob Shop Noncustomer Survey Results are -

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Regulatory challenges

– Uv7031 Kebob needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Sales & Marketing industry regulations.

Technology acceleration in Forth Industrial Revolution

– Uv7031 Kebob has witnessed rapid integration of technology during Covid-19 in the Sales & Marketing industry. As one of the leading players in the industry, Uv7031 Kebob needs to keep up with the evolution of technology in the Sales & Marketing sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Increasing wage structure of Uv7031 Kebob

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Uv7031 Kebob.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Uv7031 Kebob needs to understand the core reasons impacting the Sales & Marketing industry. This will help it in building a better workplace.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Uv7031 Kebob can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Sticks Kebob Shop Noncustomer Survey Results .

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Uv7031 Kebob in the Sales & Marketing industry. The Sales & Marketing industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Stagnating economy with rate increase

– Uv7031 Kebob can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Consumer confidence and its impact on Uv7031 Kebob demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Uv7031 Kebob will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

High dependence on third party suppliers

– Uv7031 Kebob high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Easy access to finance

– Easy access to finance in Sales & Marketing field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Uv7031 Kebob can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.




Weighted SWOT Analysis of Sticks Kebob Shop Noncustomer Survey Results Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Sticks Kebob Shop Noncustomer Survey Results needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Sticks Kebob Shop Noncustomer Survey Results is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Sticks Kebob Shop Noncustomer Survey Results is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Sticks Kebob Shop Noncustomer Survey Results is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Uv7031 Kebob needs to make to build a sustainable competitive advantage.



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