Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Sales & Marketing
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee
Swot Analysis of "Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee" written by Rosabeth Moss Kanter, Matthew Bird includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Milwaukee Garman facing as an external strategic factors. Some of the topics covered in Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee case study are - Strategic Management Strategies, Growth strategy and Sales & Marketing.
Some of the macro environment factors that can be used to understand the Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee casestudy better are - – cloud computing is disrupting traditional business models, digital marketing is dominated by two big players Facebook and Google, increasing government debt because of Covid-19 spendings, increasing commodity prices, increasing household debt because of falling income levels, there is backlash against globalization, customer relationship management is fast transforming because of increasing concerns over data privacy,
banking and financial system is disrupted by Bitcoin and other crypto currencies, increasing transportation and logistics costs, etc
Introduction to SWOT Analysis of Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Milwaukee Garman, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Milwaukee Garman operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee can be done for the following purposes –
1. Strategic planning using facts provided in Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee case study
2. Improving business portfolio management of Milwaukee Garman
3. Assessing feasibility of the new initiative in Sales & Marketing field.
4. Making a Sales & Marketing topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Milwaukee Garman
Strengths Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Milwaukee Garman in Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee Harvard Business Review case study are -
Low bargaining power of suppliers
– Suppliers of Milwaukee Garman in the sector have low bargaining power. Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Milwaukee Garman to manage not only supply disruptions but also source products at highly competitive prices.
Effective Research and Development (R&D)
– Milwaukee Garman has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.
Organizational Resilience of Milwaukee Garman
– The covid-19 pandemic has put organizational resilience at the centre of everthing that Milwaukee Garman does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.
Sustainable margins compare to other players in Sales & Marketing industry
– Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee firm has clearly differentiated products in the market place. This has enabled Milwaukee Garman to fetch slight price premium compare to the competitors in the Sales & Marketing industry. The sustainable margins have also helped Milwaukee Garman to invest into research and development (R&D) and innovation.
Analytics focus
– Milwaukee Garman is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Rosabeth Moss Kanter, Matthew Bird can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Digital Transformation in Sales & Marketing segment
- digital transformation varies from industry to industry. For Milwaukee Garman digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Milwaukee Garman has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Cross disciplinary teams
– Horizontal connected teams at the Milwaukee Garman are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.
Superior customer experience
– The customer experience strategy of Milwaukee Garman in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Ability to lead change in Sales & Marketing field
– Milwaukee Garman is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Milwaukee Garman in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.
Strong track record of project management
– Milwaukee Garman is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
Training and development
– Milwaukee Garman has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.
High brand equity
– Milwaukee Garman has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Milwaukee Garman to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Weaknesses Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee are -
Products dominated business model
– Even though Milwaukee Garman has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee should strive to include more intangible value offerings along with its core products and services.
Skills based hiring
– The stress on hiring functional specialists at Milwaukee Garman has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.
No frontier risks strategy
– After analyzing the HBR case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee, it seems that company is thinking about the frontier risks that can impact Sales & Marketing strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.
Workers concerns about automation
– As automation is fast increasing in the segment, Milwaukee Garman needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Lack of clear differentiation of Milwaukee Garman products
– To increase the profitability and margins on the products, Milwaukee Garman needs to provide more differentiated products than what it is currently offering in the marketplace.
High bargaining power of channel partners
– Because of the regulatory requirements, Rosabeth Moss Kanter, Matthew Bird suggests that, Milwaukee Garman is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
High cash cycle compare to competitors
Milwaukee Garman has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.
Interest costs
– Compare to the competition, Milwaukee Garman has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.
Slow decision making process
– As mentioned earlier in the report, Milwaukee Garman has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Milwaukee Garman even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.
High dependence on existing supply chain
– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Milwaukee Garman supply chain. Even after few cautionary changes mentioned in the HBR case study - Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee, it is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Milwaukee Garman vulnerable to further global disruptions in South East Asia.
Low market penetration in new markets
– Outside its home market of Milwaukee Garman, firm in the HBR case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.
Opportunities Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee are -
Leveraging digital technologies
– Milwaukee Garman can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Low interest rates
– Even though inflation is raising its head in most developed economies, Milwaukee Garman can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.
Better consumer reach
– The expansion of the 5G network will help Milwaukee Garman to increase its market reach. Milwaukee Garman will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Manufacturing automation
– Milwaukee Garman can use the latest technology developments to improve its manufacturing and designing process in Sales & Marketing segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Milwaukee Garman can use these opportunities to build new business models that can help the communities that Milwaukee Garman operates in. Secondly it can use opportunities from government spending in Sales & Marketing sector.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Sales & Marketing industry, but it has also influenced the consumer preferences. Milwaukee Garman can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Sales & Marketing industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Milwaukee Garman can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Milwaukee Garman can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Redefining models of collaboration and team work
– As explained in the weaknesses section, Milwaukee Garman is facing challenges because of the dominance of functional experts in the organization. Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.
Harnessing reconfiguration of the global supply chains
– As the trade war between US and China heats up in the coming years, Milwaukee Garman can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.
Creating value in data economy
– The success of analytics program of Milwaukee Garman has opened avenues for new revenue streams for the organization in the industry. This can help Milwaukee Garman to build a more holistic ecosystem as suggested in the Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee case study. Milwaukee Garman can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.
Lowering marketing communication costs
– 5G expansion will open new opportunities for Milwaukee Garman in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Sales & Marketing segment, and it will provide faster access to the consumers.
Using analytics as competitive advantage
– Milwaukee Garman has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Milwaukee Garman to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.
Reforming the budgeting process
- By establishing new metrics that will be used to evaluate both existing and potential projects Milwaukee Garman can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.
Threats Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee are -
Easy access to finance
– Easy access to finance in Sales & Marketing field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Milwaukee Garman can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.
Stagnating economy with rate increase
– Milwaukee Garman can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Milwaukee Garman with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
New competition
– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Milwaukee Garman in the Sales & Marketing sector and impact the bottomline of the organization.
Increasing wage structure of Milwaukee Garman
– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Milwaukee Garman.
Learning curve for new practices
– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee, Milwaukee Garman may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Sales & Marketing .
Regulatory challenges
– Milwaukee Garman needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Sales & Marketing industry regulations.
Environmental challenges
– Milwaukee Garman needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Milwaukee Garman can take advantage of this fund but it will also bring new competitors in the Sales & Marketing industry.
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Milwaukee Garman will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Milwaukee Garman can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee .
Shortening product life cycle
– it is one of the major threat that Milwaukee Garman is facing in Sales & Marketing sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
High dependence on third party suppliers
– Milwaukee Garman high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Consumer confidence and its impact on Milwaukee Garman demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Weighted SWOT Analysis of Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Milwaukee (B4): David Garman, Dean, School of Freshwater Sciences, University of Wisconsin-Milwaukee is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Milwaukee Garman needs to make to build a sustainable competitive advantage.
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