Pokemon: Gotta Catch 'Em All, Spanish Version SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
Sales & Marketing
Strategy / MBA Resources
Case Study SWOT Analysis Solution
Case Study Description of Pokemon: Gotta Catch 'Em All, Spanish Version
To maximize their effectiveness, color cases should be printed in color.Pokemon, the colloquial name given to a collection of 150 fantastic, animal-inspired creatures with organic powers and the capacity to evolve, are the stars of video games, trading card games, and TV cartoons. Conceived in Japan in 1996, Pokemon quickly became that nation's favorite toy phenomenon, and attracted the attention of Nintendo of America, which, in February 1998, purchased all intellectual rights to everything bearing the Pokemon name outside Asia. Launched in September 1998, Pokemon quickly took the United States by storm, single-handedly resuscitating Nintendo's lagging video game sales and earning stature as one of the top three licensing success stories by year-end 1999 (on worldwide sales of $7 billion and U.S. sales of $1.2 billion). How did management at Nintendo and licensing partner 4Kids Entertainment accomplish this and, perhaps more importantly, can they sustain (and perhaps grow) Pokemon's success over time? Is Pokemon just a passing fad to be "milked," or can it be managed as a sustainable brand franchise? Was Pokemon's success simply a fluke, an unpredictable function of mere good fortune, or is sound brand strategy and planning the cause? Includes color exhibits.
Swot Analysis of "Pokemon: Gotta Catch 'Em All, Spanish Version" written by Susan Fournier includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Pokemon Pokemon's facing as an external strategic factors. Some of the topics covered in Pokemon: Gotta Catch 'Em All, Spanish Version case study are - Strategic Management Strategies, Cross-cultural management, Ethics, Generational issues, Intellectual property and Sales & Marketing.
Some of the macro environment factors that can be used to understand the Pokemon: Gotta Catch 'Em All, Spanish Version casestudy better are - – increasing inequality as vast percentage of new income is going to the top 1%, increasing commodity prices, there is increasing trade war between United States & China, increasing transportation and logistics costs, increasing energy prices, digital marketing is dominated by two big players Facebook and Google, challanges to central banks by blockchain based private currencies,
increasing government debt because of Covid-19 spendings, banking and financial system is disrupted by Bitcoin and other crypto currencies, etc
Introduction to SWOT Analysis of Pokemon: Gotta Catch 'Em All, Spanish Version
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Pokemon: Gotta Catch 'Em All, Spanish Version case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Pokemon Pokemon's, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Pokemon Pokemon's operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of Pokemon: Gotta Catch 'Em All, Spanish Version can be done for the following purposes –
1. Strategic planning using facts provided in Pokemon: Gotta Catch 'Em All, Spanish Version case study
2. Improving business portfolio management of Pokemon Pokemon's
3. Assessing feasibility of the new initiative in Sales & Marketing field.
4. Making a Sales & Marketing topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Pokemon Pokemon's
Strengths Pokemon: Gotta Catch 'Em All, Spanish Version | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Pokemon Pokemon's in Pokemon: Gotta Catch 'Em All, Spanish Version Harvard Business Review case study are -
Operational resilience
– The operational resilience strategy in the Pokemon: Gotta Catch 'Em All, Spanish Version Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.
Innovation driven organization
– Pokemon Pokemon's is one of the most innovative firm in sector. Manager in Pokemon: Gotta Catch 'Em All, Spanish Version Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
High switching costs
– The high switching costs that Pokemon Pokemon's has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Sustainable margins compare to other players in Sales & Marketing industry
– Pokemon: Gotta Catch 'Em All, Spanish Version firm has clearly differentiated products in the market place. This has enabled Pokemon Pokemon's to fetch slight price premium compare to the competitors in the Sales & Marketing industry. The sustainable margins have also helped Pokemon Pokemon's to invest into research and development (R&D) and innovation.
Superior customer experience
– The customer experience strategy of Pokemon Pokemon's in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
High brand equity
– Pokemon Pokemon's has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Pokemon Pokemon's to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Diverse revenue streams
– Pokemon Pokemon's is present in almost all the verticals within the industry. This has provided firm in Pokemon: Gotta Catch 'Em All, Spanish Version case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
Ability to lead change in Sales & Marketing field
– Pokemon Pokemon's is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Pokemon Pokemon's in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.
Learning organization
- Pokemon Pokemon's is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Pokemon Pokemon's is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Pokemon: Gotta Catch 'Em All, Spanish Version Harvard Business Review case study emphasize – knowledge, initiative, and innovation.
Strong track record of project management
– Pokemon Pokemon's is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.
Digital Transformation in Sales & Marketing segment
- digital transformation varies from industry to industry. For Pokemon Pokemon's digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Pokemon Pokemon's has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Low bargaining power of suppliers
– Suppliers of Pokemon Pokemon's in the sector have low bargaining power. Pokemon: Gotta Catch 'Em All, Spanish Version has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Pokemon Pokemon's to manage not only supply disruptions but also source products at highly competitive prices.
Weaknesses Pokemon: Gotta Catch 'Em All, Spanish Version | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of Pokemon: Gotta Catch 'Em All, Spanish Version are -
No frontier risks strategy
– After analyzing the HBR case study Pokemon: Gotta Catch 'Em All, Spanish Version, it seems that company is thinking about the frontier risks that can impact Sales & Marketing strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.
High dependence on star products
– The top 2 products and services of the firm as mentioned in the Pokemon: Gotta Catch 'Em All, Spanish Version HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Pokemon Pokemon's has relatively successful track record of launching new products.
Slow decision making process
– As mentioned earlier in the report, Pokemon Pokemon's has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Pokemon Pokemon's even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.
Skills based hiring
– The stress on hiring functional specialists at Pokemon Pokemon's has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study Pokemon: Gotta Catch 'Em All, Spanish Version, it seems that the employees of Pokemon Pokemon's don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
Ability to respond to the competition
– As the decision making is very deliberative, highlighted in the case study Pokemon: Gotta Catch 'Em All, Spanish Version, in the dynamic environment Pokemon Pokemon's has struggled to respond to the nimble upstart competition. Pokemon Pokemon's has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.
Slow to strategic competitive environment developments
– As Pokemon: Gotta Catch 'Em All, Spanish Version HBR case study mentions - Pokemon Pokemon's takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.
Lack of clear differentiation of Pokemon Pokemon's products
– To increase the profitability and margins on the products, Pokemon Pokemon's needs to provide more differentiated products than what it is currently offering in the marketplace.
Need for greater diversity
– Pokemon Pokemon's has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.
Aligning sales with marketing
– It come across in the case study Pokemon: Gotta Catch 'Em All, Spanish Version that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Pokemon: Gotta Catch 'Em All, Spanish Version can leverage the sales team experience to cultivate customer relationships as Pokemon Pokemon's is planning to shift buying processes online.
High bargaining power of channel partners
– Because of the regulatory requirements, Susan Fournier suggests that, Pokemon Pokemon's is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.
Opportunities Pokemon: Gotta Catch 'Em All, Spanish Version | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study Pokemon: Gotta Catch 'Em All, Spanish Version are -
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Pokemon Pokemon's can use these opportunities to build new business models that can help the communities that Pokemon Pokemon's operates in. Secondly it can use opportunities from government spending in Sales & Marketing sector.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Pokemon Pokemon's to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Better consumer reach
– The expansion of the 5G network will help Pokemon Pokemon's to increase its market reach. Pokemon Pokemon's will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Manufacturing automation
– Pokemon Pokemon's can use the latest technology developments to improve its manufacturing and designing process in Sales & Marketing segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.
Loyalty marketing
– Pokemon Pokemon's has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Sales & Marketing industry, but it has also influenced the consumer preferences. Pokemon Pokemon's can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Sales & Marketing industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Pokemon Pokemon's can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Pokemon Pokemon's can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Learning at scale
– Online learning technologies has now opened space for Pokemon Pokemon's to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Redefining models of collaboration and team work
– As explained in the weaknesses section, Pokemon Pokemon's is facing challenges because of the dominance of functional experts in the organization. Pokemon: Gotta Catch 'Em All, Spanish Version case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.
Leveraging digital technologies
– Pokemon Pokemon's can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Developing new processes and practices
– Pokemon Pokemon's can develop new processes and procedures in Sales & Marketing industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Use of Bitcoin and other crypto currencies for transactions
– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Pokemon Pokemon's in the consumer business. Now Pokemon Pokemon's can target international markets with far fewer capital restrictions requirements than the existing system.
Reforming the budgeting process
- By establishing new metrics that will be used to evaluate both existing and potential projects Pokemon Pokemon's can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.
Threats Pokemon: Gotta Catch 'Em All, Spanish Version External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study Pokemon: Gotta Catch 'Em All, Spanish Version are -
New competition
– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Pokemon Pokemon's in the Sales & Marketing sector and impact the bottomline of the organization.
Shortening product life cycle
– it is one of the major threat that Pokemon Pokemon's is facing in Sales & Marketing sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Stagnating economy with rate increase
– Pokemon Pokemon's can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.
Aging population
– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Pokemon Pokemon's business can come under increasing regulations regarding data privacy, data security, etc.
Technology acceleration in Forth Industrial Revolution
– Pokemon Pokemon's has witnessed rapid integration of technology during Covid-19 in the Sales & Marketing industry. As one of the leading players in the industry, Pokemon Pokemon's needs to keep up with the evolution of technology in the Sales & Marketing sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Pokemon Pokemon's needs to understand the core reasons impacting the Sales & Marketing industry. This will help it in building a better workplace.
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Pokemon Pokemon's will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
Regulatory challenges
– Pokemon Pokemon's needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Sales & Marketing industry regulations.
Barriers of entry lowering
– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Pokemon Pokemon's with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.
Learning curve for new practices
– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Pokemon: Gotta Catch 'Em All, Spanish Version, Pokemon Pokemon's may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Sales & Marketing .
High dependence on third party suppliers
– Pokemon Pokemon's high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Trade war between China and United States
– The trade war between two of the biggest economies can hugely impact the opportunities for Pokemon Pokemon's in the Sales & Marketing industry. The Sales & Marketing industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.
Weighted SWOT Analysis of Pokemon: Gotta Catch 'Em All, Spanish Version Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Pokemon: Gotta Catch 'Em All, Spanish Version needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study Pokemon: Gotta Catch 'Em All, Spanish Version is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study Pokemon: Gotta Catch 'Em All, Spanish Version is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of Pokemon: Gotta Catch 'Em All, Spanish Version is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Pokemon Pokemon's needs to make to build a sustainable competitive advantage.