PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
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Case Study Description of PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager
Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager for product #PON403.Two-party, two-issue scoreable negotiation between an office building owner and commercial tenant over the terms of a lease for parking spaces. Super Computer Corp. just signed its second three-year lease for office space at 100 Blue Chip Street. This office building, managed by Prime Properties, houses the regional offices of several global corporations. Tenga Tenier (Super Computer's office manager) and Rom Rosok (Prime Properties' property manager for 100 Blue Chip Street) are about to enter their annual negotiation over parking spaces. There is an executive parking lot underneath the office building, but this lot is not large enough to accommodate all of the building's tenants. Prime Properties offers a limited number of "executive" parking spaces in the underground lot, and a larger number of "satellite" parking spaces in a lot that is about ten minutes' walking distance from the building. Because Prime Properties charges the same lease price for executive and satellite parking spaces, tenants want to lease as few satellite and as many executive spaces as possible, while Prime Properties wants to lease as many satellite and as few executive spaces as possible. Tenga and Ron must negotiate an agreement on two issues: how many parking spaces will Super Computer lease, and how many of those spaces will be in the executive parking lot underneath the office building? Their scores will depend on the final agreement on each of these issues. This is a role play case.
Swot Analysis of "PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager" written by Lawrence Susskind includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Spaces Parking facing as an external strategic factors. Some of the topics covered in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager case study are - Strategic Management Strategies, Negotiations and Strategy & Execution.
Some of the macro environment factors that can be used to understand the PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager casestudy better are - – competitive advantages are harder to sustain because of technology dispersion, increasing household debt because of falling income levels, increasing commodity prices, challanges to central banks by blockchain based private currencies, customer relationship management is fast transforming because of increasing concerns over data privacy, talent flight as more people leaving formal jobs, banking and financial system is disrupted by Bitcoin and other crypto currencies,
supply chains are disrupted by pandemic , there is increasing trade war between United States & China, etc
Introduction to SWOT Analysis of PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager
SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Spaces Parking, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Spaces Parking operates in.
According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.
SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix
SWOT analysis of PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager can be done for the following purposes –
1. Strategic planning using facts provided in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager case study
2. Improving business portfolio management of Spaces Parking
3. Assessing feasibility of the new initiative in Strategy & Execution field.
4. Making a Strategy & Execution topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Spaces Parking
Strengths PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The strengths of Spaces Parking in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager Harvard Business Review case study are -
Training and development
– Spaces Parking has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.
Highly skilled collaborators
– Spaces Parking has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.
Learning organization
- Spaces Parking is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Spaces Parking is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager Harvard Business Review case study emphasize – knowledge, initiative, and innovation.
High switching costs
– The high switching costs that Spaces Parking has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.
Superior customer experience
– The customer experience strategy of Spaces Parking in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.
Effective Research and Development (R&D)
– Spaces Parking has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in, as mentioned in case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager - staying ahead in the industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.
Innovation driven organization
– Spaces Parking is one of the most innovative firm in sector. Manager in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.
Ability to recruit top talent
– Spaces Parking is one of the leading recruiters in the industry. Managers in the PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.
Diverse revenue streams
– Spaces Parking is present in almost all the verticals within the industry. This has provided firm in PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.
High brand equity
– Spaces Parking has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Spaces Parking to keep acquiring new customers and building profitable relationship with both the new and loyal customers.
Digital Transformation in Strategy & Execution segment
- digital transformation varies from industry to industry. For Spaces Parking digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Spaces Parking has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.
Analytics focus
– Spaces Parking is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Lawrence Susskind can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.
Weaknesses PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The weaknesses of PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager are -
High operating costs
– Compare to the competitors, firm in the HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Spaces Parking 's lucrative customers.
High dependence on star products
– The top 2 products and services of the firm as mentioned in the PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Spaces Parking has relatively successful track record of launching new products.
Compensation and incentives
– The revenue per employee as mentioned in the HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager, is just above the industry average. Spaces Parking needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.
Workers concerns about automation
– As automation is fast increasing in the segment, Spaces Parking needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.
Skills based hiring
– The stress on hiring functional specialists at Spaces Parking has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.
High cash cycle compare to competitors
Spaces Parking has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.
Employees’ incomplete understanding of strategy
– From the instances in the HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager, it seems that the employees of Spaces Parking don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.
Low market penetration in new markets
– Outside its home market of Spaces Parking, firm in the HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.
Lack of clear differentiation of Spaces Parking products
– To increase the profitability and margins on the products, Spaces Parking needs to provide more differentiated products than what it is currently offering in the marketplace.
Need for greater diversity
– Spaces Parking has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.
Slow decision making process
– As mentioned earlier in the report, Spaces Parking has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Spaces Parking even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.
Opportunities PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The opportunities highlighted in the Harvard Business Review case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager are -
Remote work and new talent hiring opportunities
– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Spaces Parking to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Spaces Parking to hire the very best people irrespective of their geographical location.
Changes in consumer behavior post Covid-19
– Consumer behavior has changed in the Strategy & Execution industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Spaces Parking can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Spaces Parking can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.
Better consumer reach
– The expansion of the 5G network will help Spaces Parking to increase its market reach. Spaces Parking will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.
Developing new processes and practices
– Spaces Parking can develop new processes and procedures in Strategy & Execution industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.
Redefining models of collaboration and team work
– As explained in the weaknesses section, Spaces Parking is facing challenges because of the dominance of functional experts in the organization. PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.
Low interest rates
– Even though inflation is raising its head in most developed economies, Spaces Parking can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.
Increase in government spending
– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Spaces Parking can use these opportunities to build new business models that can help the communities that Spaces Parking operates in. Secondly it can use opportunities from government spending in Strategy & Execution sector.
Finding new ways to collaborate
– Covid-19 has not only transformed business models of companies in Strategy & Execution industry, but it has also influenced the consumer preferences. Spaces Parking can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.
Creating value in data economy
– The success of analytics program of Spaces Parking has opened avenues for new revenue streams for the organization in the industry. This can help Spaces Parking to build a more holistic ecosystem as suggested in the PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager case study. Spaces Parking can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.
Building a culture of innovation
– managers at Spaces Parking can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Strategy & Execution segment.
Leveraging digital technologies
– Spaces Parking can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.
Reconfiguring business model
– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Spaces Parking to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.
Learning at scale
– Online learning technologies has now opened space for Spaces Parking to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.
Threats PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis
The threats mentioned in the HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager are -
Increasing international competition and downward pressure on margins
– Apart from technology driven competitive advantage dilution, Spaces Parking can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager .
Instability in the European markets
– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Spaces Parking will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.
Consumer confidence and its impact on Spaces Parking demand
– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.
Backlash against dominant players
– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Spaces Parking business can come under increasing regulations regarding data privacy, data security, etc.
Capital market disruption
– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Spaces Parking.
High dependence on third party suppliers
– Spaces Parking high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.
Shortening product life cycle
– it is one of the major threat that Spaces Parking is facing in Strategy & Execution sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.
Increasing wage structure of Spaces Parking
– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Spaces Parking.
Regulatory challenges
– Spaces Parking needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Strategy & Execution industry regulations.
Technology acceleration in Forth Industrial Revolution
– Spaces Parking has witnessed rapid integration of technology during Covid-19 in the Strategy & Execution industry. As one of the leading players in the industry, Spaces Parking needs to keep up with the evolution of technology in the Strategy & Execution sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.
Environmental challenges
– Spaces Parking needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Spaces Parking can take advantage of this fund but it will also bring new competitors in the Strategy & Execution industry.
Easy access to finance
– Easy access to finance in Strategy & Execution field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Spaces Parking can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.
High level of anxiety and lack of motivation
– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Spaces Parking needs to understand the core reasons impacting the Strategy & Execution industry. This will help it in building a better workplace.
Weighted SWOT Analysis of PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager Template, Example
Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants.
We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –
First stage for doing weighted SWOT analysis of the case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.
Second stage for conducting weighted SWOT analysis of the Harvard case study PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.
Third stage of constructing weighted SWOT analysis of PARKING SPACES FOR SUPER COMPUTER - Confidential Instructions for Rom Rosok, 100 Blue Chip Street Property Manager is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Spaces Parking needs to make to build a sustainable competitive advantage.
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