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Advanced Logic Functions in Microsoft Excel SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Advanced Logic Functions in Microsoft Excel


The purpose of this technical note is to introduce and illustrate the use of Microsoft Excel's built-in advanced logic functions. Excel's advanced logic functions add logical capabilities to normal descriptive statistics functions. The note includes practice exercises and their solutions, and a supporting Excel workbook for students.

Authors :: Kyle Maclean, Lauren E. Cipriano, Gregory S. Zaric, John Lyons

Topics :: Technology & Operations

Tags :: Business models, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Advanced Logic Functions in Microsoft Excel" written by Kyle Maclean, Lauren E. Cipriano, Gregory S. Zaric, John Lyons includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Functions Excel's facing as an external strategic factors. Some of the topics covered in Advanced Logic Functions in Microsoft Excel case study are - Strategic Management Strategies, Business models and Technology & Operations.


Some of the macro environment factors that can be used to understand the Advanced Logic Functions in Microsoft Excel casestudy better are - – digital marketing is dominated by two big players Facebook and Google, increasing commodity prices, there is backlash against globalization, central banks are concerned over increasing inflation, talent flight as more people leaving formal jobs, there is increasing trade war between United States & China, banking and financial system is disrupted by Bitcoin and other crypto currencies, wage bills are increasing, technology disruption, etc



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Introduction to SWOT Analysis of Advanced Logic Functions in Microsoft Excel


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Advanced Logic Functions in Microsoft Excel case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Functions Excel's, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Functions Excel's operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Advanced Logic Functions in Microsoft Excel can be done for the following purposes –
1. Strategic planning using facts provided in Advanced Logic Functions in Microsoft Excel case study
2. Improving business portfolio management of Functions Excel's
3. Assessing feasibility of the new initiative in Technology & Operations field.
4. Making a Technology & Operations topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Functions Excel's




Strengths Advanced Logic Functions in Microsoft Excel | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Functions Excel's in Advanced Logic Functions in Microsoft Excel Harvard Business Review case study are -

Cross disciplinary teams

– Horizontal connected teams at the Functions Excel's are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Ability to lead change in Technology & Operations field

– Functions Excel's is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Functions Excel's in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

High brand equity

– Functions Excel's has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Functions Excel's to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Diverse revenue streams

– Functions Excel's is present in almost all the verticals within the industry. This has provided firm in Advanced Logic Functions in Microsoft Excel case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Learning organization

- Functions Excel's is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Functions Excel's is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Advanced Logic Functions in Microsoft Excel Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Sustainable margins compare to other players in Technology & Operations industry

– Advanced Logic Functions in Microsoft Excel firm has clearly differentiated products in the market place. This has enabled Functions Excel's to fetch slight price premium compare to the competitors in the Technology & Operations industry. The sustainable margins have also helped Functions Excel's to invest into research and development (R&D) and innovation.

Strong track record of project management

– Functions Excel's is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Successful track record of launching new products

– Functions Excel's has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Functions Excel's has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Innovation driven organization

– Functions Excel's is one of the most innovative firm in sector. Manager in Advanced Logic Functions in Microsoft Excel Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Digital Transformation in Technology & Operations segment

- digital transformation varies from industry to industry. For Functions Excel's digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Functions Excel's has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Low bargaining power of suppliers

– Suppliers of Functions Excel's in the sector have low bargaining power. Advanced Logic Functions in Microsoft Excel has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Functions Excel's to manage not only supply disruptions but also source products at highly competitive prices.

Organizational Resilience of Functions Excel's

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Functions Excel's does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.






Weaknesses Advanced Logic Functions in Microsoft Excel | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Advanced Logic Functions in Microsoft Excel are -

Interest costs

– Compare to the competition, Functions Excel's has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Lack of clear differentiation of Functions Excel's products

– To increase the profitability and margins on the products, Functions Excel's needs to provide more differentiated products than what it is currently offering in the marketplace.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Advanced Logic Functions in Microsoft Excel HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Functions Excel's has relatively successful track record of launching new products.

Need for greater diversity

– Functions Excel's has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Products dominated business model

– Even though Functions Excel's has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Advanced Logic Functions in Microsoft Excel should strive to include more intangible value offerings along with its core products and services.

Low market penetration in new markets

– Outside its home market of Functions Excel's, firm in the HBR case study Advanced Logic Functions in Microsoft Excel needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Skills based hiring

– The stress on hiring functional specialists at Functions Excel's has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study Advanced Logic Functions in Microsoft Excel, it seems that the employees of Functions Excel's don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Workers concerns about automation

– As automation is fast increasing in the segment, Functions Excel's needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Increasing silos among functional specialists

– The organizational structure of Functions Excel's is dominated by functional specialists. It is not different from other players in the Technology & Operations segment. Functions Excel's needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Functions Excel's to focus more on services rather than just following the product oriented approach.

High cash cycle compare to competitors

Functions Excel's has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.




Opportunities Advanced Logic Functions in Microsoft Excel | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Advanced Logic Functions in Microsoft Excel are -

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Technology & Operations industry, but it has also influenced the consumer preferences. Functions Excel's can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Loyalty marketing

– Functions Excel's has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Functions Excel's can use these opportunities to build new business models that can help the communities that Functions Excel's operates in. Secondly it can use opportunities from government spending in Technology & Operations sector.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Technology & Operations industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Functions Excel's can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Functions Excel's can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Low interest rates

– Even though inflation is raising its head in most developed economies, Functions Excel's can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Functions Excel's to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Functions Excel's to hire the very best people irrespective of their geographical location.

Better consumer reach

– The expansion of the 5G network will help Functions Excel's to increase its market reach. Functions Excel's will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Functions Excel's in the consumer business. Now Functions Excel's can target international markets with far fewer capital restrictions requirements than the existing system.

Leveraging digital technologies

– Functions Excel's can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Functions Excel's can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Advanced Logic Functions in Microsoft Excel, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Creating value in data economy

– The success of analytics program of Functions Excel's has opened avenues for new revenue streams for the organization in the industry. This can help Functions Excel's to build a more holistic ecosystem as suggested in the Advanced Logic Functions in Microsoft Excel case study. Functions Excel's can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Functions Excel's in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Technology & Operations segment, and it will provide faster access to the consumers.

Buying journey improvements

– Functions Excel's can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Advanced Logic Functions in Microsoft Excel suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.




Threats Advanced Logic Functions in Microsoft Excel External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Advanced Logic Functions in Microsoft Excel are -

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Functions Excel's.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Functions Excel's business can come under increasing regulations regarding data privacy, data security, etc.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Functions Excel's in the Technology & Operations industry. The Technology & Operations industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Environmental challenges

– Functions Excel's needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Functions Excel's can take advantage of this fund but it will also bring new competitors in the Technology & Operations industry.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Functions Excel's needs to understand the core reasons impacting the Technology & Operations industry. This will help it in building a better workplace.

Technology acceleration in Forth Industrial Revolution

– Functions Excel's has witnessed rapid integration of technology during Covid-19 in the Technology & Operations industry. As one of the leading players in the industry, Functions Excel's needs to keep up with the evolution of technology in the Technology & Operations sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Consumer confidence and its impact on Functions Excel's demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Advanced Logic Functions in Microsoft Excel, Functions Excel's may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Technology & Operations .

Easy access to finance

– Easy access to finance in Technology & Operations field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Functions Excel's can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Functions Excel's will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Functions Excel's can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Advanced Logic Functions in Microsoft Excel .




Weighted SWOT Analysis of Advanced Logic Functions in Microsoft Excel Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Advanced Logic Functions in Microsoft Excel needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Advanced Logic Functions in Microsoft Excel is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Advanced Logic Functions in Microsoft Excel is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Advanced Logic Functions in Microsoft Excel is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Functions Excel's needs to make to build a sustainable competitive advantage.



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