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Chocolate Remedies: A Healthy Twist SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Chocolate Remedies: A Healthy Twist


Chocolate Remedies tells the story of an African American couple working together to build their own retail business specializing in sales of high-quality, hand-made, chocolate truffles. The case follows their path as they launch two coffee shops that fail after five years of slow growth and limited revenue, leaving them in debt. The couple returns to corporate positions and rebuilds their financial security. Next, they decide to invest their savings to develop a retail chocolate business. They establish a retail location but watch sales plummet after the first year, leading them to move to a new location and seek a business model that will bring them success. The case addresses the following topics. a?? The factors involved, personal as well as financial, in the decision to build rather than buy a business. a?? The relationship linking market research and analysis, to their choice of location, as it impacts the success of a retail business. a?? The importance of product lines, sales channels, and accurate financial monitoring in crafting a business model that produces revenues and profits.

Authors :: Dennis Ceru, Beth Goldstein

Topics :: Innovation & Entrepreneurship

Tags :: Financial management, Marketing, Sales, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Chocolate Remedies: A Healthy Twist" written by Dennis Ceru, Beth Goldstein includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Chocolate A facing as an external strategic factors. Some of the topics covered in Chocolate Remedies: A Healthy Twist case study are - Strategic Management Strategies, Financial management, Marketing, Sales and Innovation & Entrepreneurship.


Some of the macro environment factors that can be used to understand the Chocolate Remedies: A Healthy Twist casestudy better are - – increasing inequality as vast percentage of new income is going to the top 1%, there is backlash against globalization, banking and financial system is disrupted by Bitcoin and other crypto currencies, supply chains are disrupted by pandemic , increasing commodity prices, wage bills are increasing, increasing government debt because of Covid-19 spendings, increasing household debt because of falling income levels, central banks are concerned over increasing inflation, etc



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Introduction to SWOT Analysis of Chocolate Remedies: A Healthy Twist


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Chocolate Remedies: A Healthy Twist case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Chocolate A, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Chocolate A operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Chocolate Remedies: A Healthy Twist can be done for the following purposes –
1. Strategic planning using facts provided in Chocolate Remedies: A Healthy Twist case study
2. Improving business portfolio management of Chocolate A
3. Assessing feasibility of the new initiative in Innovation & Entrepreneurship field.
4. Making a Innovation & Entrepreneurship topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Chocolate A




Strengths Chocolate Remedies: A Healthy Twist | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Chocolate A in Chocolate Remedies: A Healthy Twist Harvard Business Review case study are -

Ability to lead change in Innovation & Entrepreneurship field

– Chocolate A is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Chocolate A in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Low bargaining power of suppliers

– Suppliers of Chocolate A in the sector have low bargaining power. Chocolate Remedies: A Healthy Twist has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Chocolate A to manage not only supply disruptions but also source products at highly competitive prices.

Diverse revenue streams

– Chocolate A is present in almost all the verticals within the industry. This has provided firm in Chocolate Remedies: A Healthy Twist case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Cross disciplinary teams

– Horizontal connected teams at the Chocolate A are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Strong track record of project management

– Chocolate A is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Learning organization

- Chocolate A is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Chocolate A is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Chocolate Remedies: A Healthy Twist Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Innovation driven organization

– Chocolate A is one of the most innovative firm in sector. Manager in Chocolate Remedies: A Healthy Twist Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Successful track record of launching new products

– Chocolate A has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Chocolate A has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Digital Transformation in Innovation & Entrepreneurship segment

- digital transformation varies from industry to industry. For Chocolate A digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Chocolate A has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

High switching costs

– The high switching costs that Chocolate A has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Operational resilience

– The operational resilience strategy in the Chocolate Remedies: A Healthy Twist Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Organizational Resilience of Chocolate A

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Chocolate A does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.






Weaknesses Chocolate Remedies: A Healthy Twist | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Chocolate Remedies: A Healthy Twist are -

Products dominated business model

– Even though Chocolate A has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Chocolate Remedies: A Healthy Twist should strive to include more intangible value offerings along with its core products and services.

High bargaining power of channel partners

– Because of the regulatory requirements, Dennis Ceru, Beth Goldstein suggests that, Chocolate A is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Interest costs

– Compare to the competition, Chocolate A has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Workers concerns about automation

– As automation is fast increasing in the segment, Chocolate A needs to come up with a strategy to reduce the workers concern regarding automation. Without a clear strategy, it could lead to disruption and uncertainty within the organization.

Slow to strategic competitive environment developments

– As Chocolate Remedies: A Healthy Twist HBR case study mentions - Chocolate A takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.

High cash cycle compare to competitors

Chocolate A has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Increasing silos among functional specialists

– The organizational structure of Chocolate A is dominated by functional specialists. It is not different from other players in the Innovation & Entrepreneurship segment. Chocolate A needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help Chocolate A to focus more on services rather than just following the product oriented approach.

Low market penetration in new markets

– Outside its home market of Chocolate A, firm in the HBR case study Chocolate Remedies: A Healthy Twist needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Slow decision making process

– As mentioned earlier in the report, Chocolate A has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Chocolate A even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Chocolate A is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Chocolate Remedies: A Healthy Twist can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Need for greater diversity

– Chocolate A has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.




Opportunities Chocolate Remedies: A Healthy Twist | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Chocolate Remedies: A Healthy Twist are -

Developing new processes and practices

– Chocolate A can develop new processes and procedures in Innovation & Entrepreneurship industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Chocolate A can use these opportunities to build new business models that can help the communities that Chocolate A operates in. Secondly it can use opportunities from government spending in Innovation & Entrepreneurship sector.

Low interest rates

– Even though inflation is raising its head in most developed economies, Chocolate A can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Better consumer reach

– The expansion of the 5G network will help Chocolate A to increase its market reach. Chocolate A will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Creating value in data economy

– The success of analytics program of Chocolate A has opened avenues for new revenue streams for the organization in the industry. This can help Chocolate A to build a more holistic ecosystem as suggested in the Chocolate Remedies: A Healthy Twist case study. Chocolate A can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Chocolate A can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Learning at scale

– Online learning technologies has now opened space for Chocolate A to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Innovation & Entrepreneurship industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Chocolate A can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Chocolate A can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Loyalty marketing

– Chocolate A has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Leveraging digital technologies

– Chocolate A can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Buying journey improvements

– Chocolate A can improve the customer journey of consumers in the industry by using analytics and artificial intelligence. Chocolate Remedies: A Healthy Twist suggest that firm can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Chocolate A to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Chocolate A to hire the very best people irrespective of their geographical location.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Chocolate A can explore opportunities that can attract volunteers and are consistent with its mission and vision.




Threats Chocolate Remedies: A Healthy Twist External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Chocolate Remedies: A Healthy Twist are -

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Chocolate A in the Innovation & Entrepreneurship industry. The Innovation & Entrepreneurship industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Chocolate Remedies: A Healthy Twist, Chocolate A may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Innovation & Entrepreneurship .

Easy access to finance

– Easy access to finance in Innovation & Entrepreneurship field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Chocolate A can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Increasing wage structure of Chocolate A

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Chocolate A.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Chocolate A needs to understand the core reasons impacting the Innovation & Entrepreneurship industry. This will help it in building a better workplace.

Stagnating economy with rate increase

– Chocolate A can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Technology acceleration in Forth Industrial Revolution

– Chocolate A has witnessed rapid integration of technology during Covid-19 in the Innovation & Entrepreneurship industry. As one of the leading players in the industry, Chocolate A needs to keep up with the evolution of technology in the Innovation & Entrepreneurship sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Chocolate A in the Innovation & Entrepreneurship sector and impact the bottomline of the organization.

Consumer confidence and its impact on Chocolate A demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Environmental challenges

– Chocolate A needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Chocolate A can take advantage of this fund but it will also bring new competitors in the Innovation & Entrepreneurship industry.

Regulatory challenges

– Chocolate A needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Innovation & Entrepreneurship industry regulations.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Chocolate A with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.




Weighted SWOT Analysis of Chocolate Remedies: A Healthy Twist Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Chocolate Remedies: A Healthy Twist needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Chocolate Remedies: A Healthy Twist is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Chocolate Remedies: A Healthy Twist is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Chocolate Remedies: A Healthy Twist is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Chocolate A needs to make to build a sustainable competitive advantage.



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