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It's How You Frame it: Transformational Leadership and the Meaning of Work SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of It's How You Frame it: Transformational Leadership and the Meaning of Work


Transformational leadership has emerged as one of the most important approaches for understanding and influencing employee effectiveness. Inherent in this approach is the belief that transformational leaders inspire employees to greater levels of motivation and performance. Recent evidence has shown that this effect is accomplished by managing the meaning of work for employees, yet it is often unclear exactly how leaders may influence perceptions of work for their employees. Consequently, in this article, we present behavioral and verbal cues leaders may use to enact positive change in their employees.

Authors :: Timothy P. Munyon, Dean J. Cleavenger

Topics :: Leadership & Managing People

Tags :: Human resource management, Influence, Leadership, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "It's How You Frame it: Transformational Leadership and the Meaning of Work" written by Timothy P. Munyon, Dean J. Cleavenger includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Transformational Meaning facing as an external strategic factors. Some of the topics covered in It's How You Frame it: Transformational Leadership and the Meaning of Work case study are - Strategic Management Strategies, Human resource management, Influence, Leadership and Leadership & Managing People.


Some of the macro environment factors that can be used to understand the It's How You Frame it: Transformational Leadership and the Meaning of Work casestudy better are - – increasing household debt because of falling income levels, challanges to central banks by blockchain based private currencies, increasing government debt because of Covid-19 spendings, there is backlash against globalization, banking and financial system is disrupted by Bitcoin and other crypto currencies, there is increasing trade war between United States & China, cloud computing is disrupting traditional business models, digital marketing is dominated by two big players Facebook and Google, increasing inequality as vast percentage of new income is going to the top 1%, etc



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Introduction to SWOT Analysis of It's How You Frame it: Transformational Leadership and the Meaning of Work


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in It's How You Frame it: Transformational Leadership and the Meaning of Work case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Transformational Meaning, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Transformational Meaning operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of It's How You Frame it: Transformational Leadership and the Meaning of Work can be done for the following purposes –
1. Strategic planning using facts provided in It's How You Frame it: Transformational Leadership and the Meaning of Work case study
2. Improving business portfolio management of Transformational Meaning
3. Assessing feasibility of the new initiative in Leadership & Managing People field.
4. Making a Leadership & Managing People topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Transformational Meaning




Strengths It's How You Frame it: Transformational Leadership and the Meaning of Work | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Transformational Meaning in It's How You Frame it: Transformational Leadership and the Meaning of Work Harvard Business Review case study are -

Cross disciplinary teams

– Horizontal connected teams at the Transformational Meaning are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Superior customer experience

– The customer experience strategy of Transformational Meaning in the segment is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Innovation driven organization

– Transformational Meaning is one of the most innovative firm in sector. Manager in It's How You Frame it: Transformational Leadership and the Meaning of Work Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Diverse revenue streams

– Transformational Meaning is present in almost all the verticals within the industry. This has provided firm in It's How You Frame it: Transformational Leadership and the Meaning of Work case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Organizational Resilience of Transformational Meaning

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Transformational Meaning does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Successful track record of launching new products

– Transformational Meaning has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Transformational Meaning has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Highly skilled collaborators

– Transformational Meaning has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in It's How You Frame it: Transformational Leadership and the Meaning of Work HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Learning organization

- Transformational Meaning is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Transformational Meaning is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in It's How You Frame it: Transformational Leadership and the Meaning of Work Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Operational resilience

– The operational resilience strategy in the It's How You Frame it: Transformational Leadership and the Meaning of Work Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Low bargaining power of suppliers

– Suppliers of Transformational Meaning in the sector have low bargaining power. It's How You Frame it: Transformational Leadership and the Meaning of Work has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Transformational Meaning to manage not only supply disruptions but also source products at highly competitive prices.

Training and development

– Transformational Meaning has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in It's How You Frame it: Transformational Leadership and the Meaning of Work Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Strong track record of project management

– Transformational Meaning is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.






Weaknesses It's How You Frame it: Transformational Leadership and the Meaning of Work | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of It's How You Frame it: Transformational Leadership and the Meaning of Work are -

High cash cycle compare to competitors

Transformational Meaning has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

Employees’ incomplete understanding of strategy

– From the instances in the HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work, it seems that the employees of Transformational Meaning don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Lack of clear differentiation of Transformational Meaning products

– To increase the profitability and margins on the products, Transformational Meaning needs to provide more differentiated products than what it is currently offering in the marketplace.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work, is just above the industry average. Transformational Meaning needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

No frontier risks strategy

– After analyzing the HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work, it seems that company is thinking about the frontier risks that can impact Leadership & Managing People strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Low market penetration in new markets

– Outside its home market of Transformational Meaning, firm in the HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

High bargaining power of channel partners

– Because of the regulatory requirements, Timothy P. Munyon, Dean J. Cleavenger suggests that, Transformational Meaning is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Slow to strategic competitive environment developments

– As It's How You Frame it: Transformational Leadership and the Meaning of Work HBR case study mentions - Transformational Meaning takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.

Need for greater diversity

– Transformational Meaning has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Interest costs

– Compare to the competition, Transformational Meaning has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the It's How You Frame it: Transformational Leadership and the Meaning of Work HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Transformational Meaning has relatively successful track record of launching new products.




Opportunities It's How You Frame it: Transformational Leadership and the Meaning of Work | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study It's How You Frame it: Transformational Leadership and the Meaning of Work are -

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Transformational Meaning can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, It's How You Frame it: Transformational Leadership and the Meaning of Work, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Loyalty marketing

– Transformational Meaning has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Transformational Meaning is facing challenges because of the dominance of functional experts in the organization. It's How You Frame it: Transformational Leadership and the Meaning of Work case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Manufacturing automation

– Transformational Meaning can use the latest technology developments to improve its manufacturing and designing process in Leadership & Managing People segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Leveraging digital technologies

– Transformational Meaning can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Transformational Meaning in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Leadership & Managing People segment, and it will provide faster access to the consumers.

Better consumer reach

– The expansion of the 5G network will help Transformational Meaning to increase its market reach. Transformational Meaning will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Transformational Meaning can use these opportunities to build new business models that can help the communities that Transformational Meaning operates in. Secondly it can use opportunities from government spending in Leadership & Managing People sector.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Leadership & Managing People industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Transformational Meaning can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Transformational Meaning can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Learning at scale

– Online learning technologies has now opened space for Transformational Meaning to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Transformational Meaning in the consumer business. Now Transformational Meaning can target international markets with far fewer capital restrictions requirements than the existing system.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects Transformational Meaning can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Using analytics as competitive advantage

– Transformational Meaning has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study It's How You Frame it: Transformational Leadership and the Meaning of Work - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Transformational Meaning to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.




Threats It's How You Frame it: Transformational Leadership and the Meaning of Work External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work are -

Stagnating economy with rate increase

– Transformational Meaning can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Transformational Meaning with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

High dependence on third party suppliers

– Transformational Meaning high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Transformational Meaning needs to understand the core reasons impacting the Leadership & Managing People industry. This will help it in building a better workplace.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Transformational Meaning can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work .

Technology acceleration in Forth Industrial Revolution

– Transformational Meaning has witnessed rapid integration of technology during Covid-19 in the Leadership & Managing People industry. As one of the leading players in the industry, Transformational Meaning needs to keep up with the evolution of technology in the Leadership & Managing People sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Increasing wage structure of Transformational Meaning

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Transformational Meaning.

Consumer confidence and its impact on Transformational Meaning demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Transformational Meaning.

Regulatory challenges

– Transformational Meaning needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Leadership & Managing People industry regulations.

Environmental challenges

– Transformational Meaning needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Transformational Meaning can take advantage of this fund but it will also bring new competitors in the Leadership & Managing People industry.

Easy access to finance

– Easy access to finance in Leadership & Managing People field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Transformational Meaning can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.




Weighted SWOT Analysis of It's How You Frame it: Transformational Leadership and the Meaning of Work Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study It's How You Frame it: Transformational Leadership and the Meaning of Work needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study It's How You Frame it: Transformational Leadership and the Meaning of Work is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study It's How You Frame it: Transformational Leadership and the Meaning of Work is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of It's How You Frame it: Transformational Leadership and the Meaning of Work is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Transformational Meaning needs to make to build a sustainable competitive advantage.



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