FII Memorial Office (FMOF11) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for FII Memorial Office (Brazil)

Based on various researches at Oak Spring University , FII Memorial Office is operating in a macro-environment that has been destablized by – cloud computing is disrupting traditional business models, customer relationship management is fast transforming because of increasing concerns over data privacy, digital marketing is dominated by two big players Facebook and Google, increasing inequality as vast percentage of new income is going to the top 1%, increasing commodity prices, central banks are concerned over increasing inflation, wage bills are increasing, increasing transportation and logistics costs, increasing energy prices, etc

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Introduction to SWOT Analysis of FII Memorial Office

SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that FII Memorial Office can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the FII Memorial Office, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which FII Memorial Office operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.

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SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix

SWOT analysis of FII Memorial Office can be done for the following purposes –
1. Strategic planning of FII Memorial Office
2. Improving business portfolio management of FII Memorial Office
3. Assessing feasibility of the new initiative in Brazil
4. Making a NA sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of FII Memorial Office

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Strengths of FII Memorial Office | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of FII Memorial Office are -

Digital Transformation in NA industry

- digital transformation varies from industry to industry. For FII Memorial Office digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. FII Memorial Office has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Learning organization

- FII Memorial Office is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at FII Memorial Office is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at FII Memorial Office emphasize – knowledge, initiative, and innovation.

High switching costs

– The high switching costs that FII Memorial Office has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Strong track record of project management in the NA industry

– FII Memorial Office is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Organizational Resilience of FII Memorial Office

– The covid-19 pandemic has put organizational resilience at the centre of everthing FII Memorial Office does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Superior customer experience

– The customer experience strategy of FII Memorial Office in NA industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Ability to recruit top talent

– FII Memorial Office is one of the leading players in the NA industry in Brazil. It is in a position to attract the best talent available in Brazil. The firm has a robust talent identification program that helps in identifying the brightest.

Ability to lead change in NA

– FII Memorial Office is one of the leading players in the NA industry in Brazil. Over the years it has not only transformed the business landscape in the NA industry in Brazil but also across the existing markets. The ability to lead change has enabled FII Memorial Office in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

High brand equity

– FII Memorial Office has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled FII Memorial Office to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Innovation driven organization

– FII Memorial Office is one of the most innovative firm in NA sector.

Effective Research and Development (R&D)

– FII Memorial Office has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – FII Memorial Office staying ahead in the NA industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Low bargaining power of suppliers

– Suppliers of FII Memorial Office in the NA sector have low bargaining power. FII Memorial Office has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps FII Memorial Office to manage not only supply disruptions but also source products at highly competitive prices.

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Weaknesses of FII Memorial Office | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of FII Memorial Office are -

High bargaining power of channel partners in NA industry

– because of the regulatory requirements in Brazil, FII Memorial Office is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the NA industry.

Increasing silos among functional specialists

– The organizational structure of FII Memorial Office is dominated by functional specialists. It is not different from other players in the NA industry, but FII Memorial Office needs to de-silo the office environment to harness the true potential of its workforce. Secondly the de-silo will also help FII Memorial Office to focus more on services in the NA industry rather than just following the product oriented approach.

Compensation and incentives

– The revenue per employee of FII Memorial Office is just above the NA industry average. It needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of FII Memorial Office supply chain. Even after few cautionary changes, FII Memorial Office is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left FII Memorial Office vulnerable to further global disruptions in South East Asia.

High operating costs

– Compare to the competitors, FII Memorial Office has high operating costs in the NA industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract FII Memorial Office lucrative customers.

No frontier risks strategy

– From the 10K / annual statement of FII Memorial Office, it seems that company is thinking out the frontier risks that can impact NA industry. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Slow to strategic competitive environment developments

– As FII Memorial Office is one of the leading players in the NA industry, it takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the NA industry in last five years.

Slow decision making process

– As mentioned earlier in the report, FII Memorial Office has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the NA industry over the last five years. FII Memorial Office even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Products dominated business model

– Even though FII Memorial Office has some of the most successful models in the NA industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. FII Memorial Office should strive to include more intangible value offerings along with its core products and services.

Low market penetration in new markets

– Outside its home market of Brazil, FII Memorial Office needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, FII Memorial Office is slow explore the new channels of communication. These new channels of communication can help FII Memorial Office to provide better information regarding NA products and services. It can also build an online community to further reach out to potential customers.

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FII Memorial Office Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The opportunities of FII Memorial Office are -

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects FII Memorial Office can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Using analytics as competitive advantage

– FII Memorial Office has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in NA sector. This continuous investment in analytics has enabled FII Memorial Office to build a competitive advantage using analytics. The analytics driven competitive advantage can help FII Memorial Office to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help FII Memorial Office to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Developing new processes and practices

– FII Memorial Office can develop new processes and procedures in NA industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Leveraging digital technologies

– FII Memorial Office can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for FII Memorial Office to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for FII Memorial Office to hire the very best people irrespective of their geographical location.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in NA industry, but it has also influenced the consumer preferences. FII Memorial Office can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Creating value in data economy

– The success of analytics program of FII Memorial Office has opened avenues for new revenue streams for the organization in NA industry. This can help FII Memorial Office to build a more holistic ecosystem for FII Memorial Office products in the NA industry by providing – data insight services, data privacy related products, data based consulting services, etc.

Changes in consumer behavior post Covid-19

– consumer behavior has changed in the NA industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. FII Memorial Office can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. FII Memorial Office can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Redefining models of collaboration and team work

– As explained in the weaknesses section, FII Memorial Office is facing challenges because of the dominance of functional experts in the organization. FII Memorial Office can utilize new technology in the field of NA industry to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Low interest rates

– Even though inflation is raising its head in most developed economies, FII Memorial Office can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Better consumer reach

– The expansion of the 5G network will help FII Memorial Office to increase its market reach. FII Memorial Office will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Use of Bitcoin and other crypto currencies for transactions in NA industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for FII Memorial Office in the NA industry. Now FII Memorial Office can target international markets with far fewer capital restrictions requirements than the existing system.

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Threats FII Memorial Office External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The threats of FII Memorial Office are -

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of FII Memorial Office.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to NA industry are lowering. It can presents FII Memorial Office with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the NA sector.

Regulatory challenges

– FII Memorial Office needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the NA industry regulations.

Consumer confidence and its impact on FII Memorial Office demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in NA industry and other sectors.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, FII Memorial Office can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate FII Memorial Office prominent markets.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. FII Memorial Office will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. FII Memorial Office needs to understand the core reasons impacting the NA industry. This will help it in building a better workplace.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, FII Memorial Office may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of NA sector.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Increasing wage structure of FII Memorial Office

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of FII Memorial Office.

Technology acceleration in Forth Industrial Revolution

– FII Memorial Office has witnessed rapid integration of technology during Covid-19 in the NA industry. As one of the leading players in the industry, FII Memorial Office needs to keep up with the evolution of technology in the NA sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of FII Memorial Office business can come under increasing regulations regarding data privacy, data security, etc.

Environmental challenges

– FII Memorial Office needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. FII Memorial Office can take advantage of this fund but it will also bring new competitors in the NA industry.

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Weighted SWOT Analysis of FII Memorial Office Template, Example

Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at FII Memorial Office needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of FII Memorial Office is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of FII Memorial Office is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of FII Memorial Office to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that FII Memorial Office needs to make to build a sustainable competitive advantage.

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