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Hunter Maritime Acquisition (HUNTU) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Hunter Maritime Acquisition (United States)


Based on various researches at Oak Spring University , Hunter Maritime Acquisition is operating in a macro-environment that has been destablized by – increasing inequality as vast percentage of new income is going to the top 1%, digital marketing is dominated by two big players Facebook and Google, cloud computing is disrupting traditional business models, increasing transportation and logistics costs, supply chains are disrupted by pandemic , competitive advantages are harder to sustain because of technology dispersion, customer relationship management is fast transforming because of increasing concerns over data privacy, challanges to central banks by blockchain based private currencies, geopolitical disruptions, etc



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Introduction to SWOT Analysis of Hunter Maritime Acquisition


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Hunter Maritime Acquisition can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Hunter Maritime Acquisition, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Hunter Maritime Acquisition operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Hunter Maritime Acquisition can be done for the following purposes –
1. Strategic planning of Hunter Maritime Acquisition
2. Improving business portfolio management of Hunter Maritime Acquisition
3. Assessing feasibility of the new initiative in United States
4. Making a Misc. Financial Services sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Hunter Maritime Acquisition




Strengths of Hunter Maritime Acquisition | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Hunter Maritime Acquisition are -

Strong track record of project management in the Misc. Financial Services industry

– Hunter Maritime Acquisition is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Highly skilled collaborators

– Hunter Maritime Acquisition has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive Misc. Financial Services industry. Secondly the value chain collaborators of Hunter Maritime Acquisition have helped the firm to develop new products and bring them quickly to the marketplace.

Effective Research and Development (R&D)

– Hunter Maritime Acquisition has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – Hunter Maritime Acquisition staying ahead in the Misc. Financial Services industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

Analytics focus

– Hunter Maritime Acquisition is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the Misc. Financial Services industry. The technology infrastructure of United States is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Learning organization

- Hunter Maritime Acquisition is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Hunter Maritime Acquisition is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders at Hunter Maritime Acquisition emphasize – knowledge, initiative, and innovation.

Ability to lead change in Misc. Financial Services

– Hunter Maritime Acquisition is one of the leading players in the Misc. Financial Services industry in United States. Over the years it has not only transformed the business landscape in the Misc. Financial Services industry in United States but also across the existing markets. The ability to lead change has enabled Hunter Maritime Acquisition in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Innovation driven organization

– Hunter Maritime Acquisition is one of the most innovative firm in Misc. Financial Services sector.

Ability to recruit top talent

– Hunter Maritime Acquisition is one of the leading players in the Misc. Financial Services industry in United States. It is in a position to attract the best talent available in United States. The firm has a robust talent identification program that helps in identifying the brightest.

Low bargaining power of suppliers

– Suppliers of Hunter Maritime Acquisition in the Financial sector have low bargaining power. Hunter Maritime Acquisition has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Hunter Maritime Acquisition to manage not only supply disruptions but also source products at highly competitive prices.

Sustainable margins compare to other players in Misc. Financial Services industry

– Hunter Maritime Acquisition has clearly differentiated products in the market place. This has enabled Hunter Maritime Acquisition to fetch slight price premium compare to the competitors in the Misc. Financial Services industry. The sustainable margins have also helped Hunter Maritime Acquisition to invest into research and development (R&D) and innovation.

Operational resilience

– The operational resilience strategy of Hunter Maritime Acquisition comprises – understanding the underlying the factors in the Misc. Financial Services industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Diverse revenue streams

– Hunter Maritime Acquisition is present in almost all the verticals within the Misc. Financial Services industry. This has provided Hunter Maritime Acquisition a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.






Weaknesses of Hunter Maritime Acquisition | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Hunter Maritime Acquisition are -

High bargaining power of channel partners in Misc. Financial Services industry

– because of the regulatory requirements in United States, Hunter Maritime Acquisition is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the Misc. Financial Services industry.

Compensation and incentives

– The revenue per employee of Hunter Maritime Acquisition is just above the Misc. Financial Services industry average. It needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Need for greater diversity

– Hunter Maritime Acquisition has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

Aligning sales with marketing

– From the outside it seems that Hunter Maritime Acquisition needs to have more collaboration between its sales team and marketing team. Sales professionals in the Misc. Financial Services industry have deep experience in developing customer relationships. Marketing department at Hunter Maritime Acquisition can leverage the sales team experience to cultivate customer relationships as Hunter Maritime Acquisition is planning to shift buying processes online.

Ability to respond to the competition

– As the decision making is very deliberative at Hunter Maritime Acquisition, in the dynamic environment of Misc. Financial Services industry it has struggled to respond to the nimble upstart competition. Hunter Maritime Acquisition has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of Hunter Maritime Acquisition supply chain. Even after few cautionary changes, Hunter Maritime Acquisition is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left Hunter Maritime Acquisition vulnerable to further global disruptions in South East Asia.

High cash cycle compare to competitors

Hunter Maritime Acquisition has a high cash cycle compare to other players in the Misc. Financial Services industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.

High operating costs

– Compare to the competitors, Hunter Maritime Acquisition has high operating costs in the Misc. Financial Services industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Hunter Maritime Acquisition lucrative customers.

Lack of clear differentiation of Hunter Maritime Acquisition products

– To increase the profitability and margins on the products, Hunter Maritime Acquisition needs to provide more differentiated products than what it is currently offering in the marketplace.

Employees’ less understanding of Hunter Maritime Acquisition strategy

– From the outside it seems that the employees of Hunter Maritime Acquisition don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

High dependence on Hunter Maritime Acquisition ‘s star products

– The top 2 products and services of Hunter Maritime Acquisition still accounts for major business revenue. This dependence on star products in Misc. Financial Services industry has resulted into insufficient focus on developing new products, even though Hunter Maritime Acquisition has relatively successful track record of launching new products.




Hunter Maritime Acquisition Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Hunter Maritime Acquisition are -

Low interest rates

– Even though inflation is raising its head in most developed economies, Hunter Maritime Acquisition can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Hunter Maritime Acquisition to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Hunter Maritime Acquisition can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Manufacturing automation

– Hunter Maritime Acquisition can use the latest technology developments to improve its manufacturing and designing process in Misc. Financial Services sector. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Leveraging digital technologies

– Hunter Maritime Acquisition can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Using analytics as competitive advantage

– Hunter Maritime Acquisition has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in Misc. Financial Services sector. This continuous investment in analytics has enabled Hunter Maritime Acquisition to build a competitive advantage using analytics. The analytics driven competitive advantage can help Hunter Maritime Acquisition to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Better consumer reach

– The expansion of the 5G network will help Hunter Maritime Acquisition to increase its market reach. Hunter Maritime Acquisition will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Misc. Financial Services industry, but it has also influenced the consumer preferences. Hunter Maritime Acquisition can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Creating value in data economy

– The success of analytics program of Hunter Maritime Acquisition has opened avenues for new revenue streams for the organization in Misc. Financial Services industry. This can help Hunter Maritime Acquisition to build a more holistic ecosystem for Hunter Maritime Acquisition products in the Misc. Financial Services industry by providing – data insight services, data privacy related products, data based consulting services, etc.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Hunter Maritime Acquisition is facing challenges because of the dominance of functional experts in the organization. Hunter Maritime Acquisition can utilize new technology in the field of Misc. Financial Services industry to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Loyalty marketing

– Hunter Maritime Acquisition has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Building a culture of innovation

– managers at Hunter Maritime Acquisition can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Misc. Financial Services industry.

Lowering marketing communication costs

– 5G expansion will open new opportunities for Hunter Maritime Acquisition in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Misc. Financial Services industry, and it will provide faster access to the consumers.




Threats Hunter Maritime Acquisition External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Hunter Maritime Acquisition are -

Environmental challenges

– Hunter Maritime Acquisition needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Hunter Maritime Acquisition can take advantage of this fund but it will also bring new competitors in the Misc. Financial Services industry.

Shortening product life cycle

– it is one of the major threat that Hunter Maritime Acquisition is facing in Misc. Financial Services sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Hunter Maritime Acquisition business can come under increasing regulations regarding data privacy, data security, etc.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Hunter Maritime Acquisition.

Increasing wage structure of Hunter Maritime Acquisition

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Hunter Maritime Acquisition.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Hunter Maritime Acquisition in Misc. Financial Services industry. The Misc. Financial Services industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Regulatory challenges

– Hunter Maritime Acquisition needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Misc. Financial Services industry regulations.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Hunter Maritime Acquisition can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate Hunter Maritime Acquisition prominent markets.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Hunter Maritime Acquisition in the Misc. Financial Services sector and impact the bottomline of the organization.

Stagnating economy with rate increase

– Hunter Maritime Acquisition can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the Misc. Financial Services industry.

Consumer confidence and its impact on Hunter Maritime Acquisition demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Misc. Financial Services industry and other sectors.

High dependence on third party suppliers

– Hunter Maritime Acquisition high dependence on third party suppliers can disrupt its processes and delivery mechanism. For example -the current troubles of car makers because of chip shortage is because the chip companies started producing chips for electronic companies rather than car manufacturers.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Misc. Financial Services industry are lowering. It can presents Hunter Maritime Acquisition with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Misc. Financial Services sector.




Weighted SWOT Analysis of Hunter Maritime Acquisition Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Hunter Maritime Acquisition needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Hunter Maritime Acquisition is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Hunter Maritime Acquisition is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Hunter Maritime Acquisition to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Hunter Maritime Acquisition needs to make to build a sustainable competitive advantage.



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