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DELIXI XINJIANG Transport (603032) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for DELIXI XINJIANG Transport (China)


Based on various researches at Oak Spring University , DELIXI XINJIANG Transport is operating in a macro-environment that has been destablized by – there is increasing trade war between United States & China, increasing transportation and logistics costs, customer relationship management is fast transforming because of increasing concerns over data privacy, geopolitical disruptions, increasing inequality as vast percentage of new income is going to the top 1%, talent flight as more people leaving formal jobs, competitive advantages are harder to sustain because of technology dispersion, wage bills are increasing, cloud computing is disrupting traditional business models, etc



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Introduction to SWOT Analysis of DELIXI XINJIANG Transport


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that DELIXI XINJIANG Transport can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the DELIXI XINJIANG Transport, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which DELIXI XINJIANG Transport operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of DELIXI XINJIANG Transport can be done for the following purposes –
1. Strategic planning of DELIXI XINJIANG Transport
2. Improving business portfolio management of DELIXI XINJIANG Transport
3. Assessing feasibility of the new initiative in China
4. Making a Misc. Transportation sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of DELIXI XINJIANG Transport




Strengths of DELIXI XINJIANG Transport | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of DELIXI XINJIANG Transport are -

Ability to recruit top talent

– DELIXI XINJIANG Transport is one of the leading players in the Misc. Transportation industry in China. It is in a position to attract the best talent available in China. The firm has a robust talent identification program that helps in identifying the brightest.

Sustainable margins compare to other players in Misc. Transportation industry

– DELIXI XINJIANG Transport has clearly differentiated products in the market place. This has enabled DELIXI XINJIANG Transport to fetch slight price premium compare to the competitors in the Misc. Transportation industry. The sustainable margins have also helped DELIXI XINJIANG Transport to invest into research and development (R&D) and innovation.

Diverse revenue streams

– DELIXI XINJIANG Transport is present in almost all the verticals within the Misc. Transportation industry. This has provided DELIXI XINJIANG Transport a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Cross disciplinary teams

– Horizontal connected teams at the DELIXI XINJIANG Transport are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Ability to lead change in Misc. Transportation

– DELIXI XINJIANG Transport is one of the leading players in the Misc. Transportation industry in China. Over the years it has not only transformed the business landscape in the Misc. Transportation industry in China but also across the existing markets. The ability to lead change has enabled DELIXI XINJIANG Transport in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Successful track record of launching new products

– DELIXI XINJIANG Transport has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. DELIXI XINJIANG Transport has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Operational resilience

– The operational resilience strategy of DELIXI XINJIANG Transport comprises – understanding the underlying the factors in the Misc. Transportation industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Effective Research and Development (R&D)

– DELIXI XINJIANG Transport has innovation driven culture where significant part of the revenues are spent on the research and development activities. This has resulted in – DELIXI XINJIANG Transport staying ahead in the Misc. Transportation industry in terms of – new product launches, superior customer experience, highly competitive pricing strategies, and great returns to the shareholders.

High brand equity

– DELIXI XINJIANG Transport has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled DELIXI XINJIANG Transport to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Organizational Resilience of DELIXI XINJIANG Transport

– The covid-19 pandemic has put organizational resilience at the centre of everthing DELIXI XINJIANG Transport does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Superior customer experience

– The customer experience strategy of DELIXI XINJIANG Transport in Misc. Transportation industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Analytics focus

– DELIXI XINJIANG Transport is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the Misc. Transportation industry. The technology infrastructure of China is also helping it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.






Weaknesses of DELIXI XINJIANG Transport | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of DELIXI XINJIANG Transport are -

Aligning sales with marketing

– From the outside it seems that DELIXI XINJIANG Transport needs to have more collaboration between its sales team and marketing team. Sales professionals in the Misc. Transportation industry have deep experience in developing customer relationships. Marketing department at DELIXI XINJIANG Transport can leverage the sales team experience to cultivate customer relationships as DELIXI XINJIANG Transport is planning to shift buying processes online.

High dependence on existing supply chain

– The disruption in the global supply chains because of the Covid-19 pandemic and blockage of the Suez Canal illustrated the fragile nature of DELIXI XINJIANG Transport supply chain. Even after few cautionary changes, DELIXI XINJIANG Transport is still heavily dependent upon the existing supply chain. The existing supply chain though brings in cost efficiencies but it has left DELIXI XINJIANG Transport vulnerable to further global disruptions in South East Asia.

Slow decision making process

– As mentioned earlier in the report, DELIXI XINJIANG Transport has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the Misc. Transportation industry over the last five years. DELIXI XINJIANG Transport even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Products dominated business model

– Even though DELIXI XINJIANG Transport has some of the most successful models in the Misc. Transportation industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. DELIXI XINJIANG Transport should strive to include more intangible value offerings along with its core products and services.

Compensation and incentives

– The revenue per employee of DELIXI XINJIANG Transport is just above the Misc. Transportation industry average. It needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Employees’ less understanding of DELIXI XINJIANG Transport strategy

– From the outside it seems that the employees of DELIXI XINJIANG Transport don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Ability to respond to the competition

– As the decision making is very deliberative at DELIXI XINJIANG Transport, in the dynamic environment of Misc. Transportation industry it has struggled to respond to the nimble upstart competition. DELIXI XINJIANG Transport has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Slow to strategic competitive environment developments

– As DELIXI XINJIANG Transport is one of the leading players in the Misc. Transportation industry, it takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the Misc. Transportation industry in last five years.

High operating costs

– Compare to the competitors, DELIXI XINJIANG Transport has high operating costs in the Misc. Transportation industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract DELIXI XINJIANG Transport lucrative customers.

Capital Spending Reduction

– Even during the low interest decade, DELIXI XINJIANG Transport has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the Misc. Transportation industry using digital technology.

Skills based hiring in Misc. Transportation industry

– The stress on hiring functional specialists at DELIXI XINJIANG Transport has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.




DELIXI XINJIANG Transport Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of DELIXI XINJIANG Transport are -

Developing new processes and practices

– DELIXI XINJIANG Transport can develop new processes and procedures in Misc. Transportation industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, DELIXI XINJIANG Transport can use these opportunities to build new business models that can help the communities that DELIXI XINJIANG Transport operates in. Secondly it can use opportunities from government spending in Misc. Transportation sector.

Low interest rates

– Even though inflation is raising its head in most developed economies, DELIXI XINJIANG Transport can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Reforming the budgeting process

- By establishing new metrics that will be used to evaluate both existing and potential projects DELIXI XINJIANG Transport can not only reduce the costs of the project but also help it in integrating the projects with other processes within the organization.

Building a culture of innovation

– managers at DELIXI XINJIANG Transport can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Misc. Transportation industry.

Use of Bitcoin and other crypto currencies for transactions in Misc. Transportation industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for DELIXI XINJIANG Transport in the Misc. Transportation industry. Now DELIXI XINJIANG Transport can target international markets with far fewer capital restrictions requirements than the existing system.

Better consumer reach

– The expansion of the 5G network will help DELIXI XINJIANG Transport to increase its market reach. DELIXI XINJIANG Transport will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Loyalty marketing

– DELIXI XINJIANG Transport has focused on building a highly responsive customer relationship management platform. This platform is built on in-house data and driven by analytics and artificial intelligence. The customer analytics can help the organization to fine tune its loyalty marketing efforts, increase the wallet share of the organization, reduce wastage on mainstream advertising spending, build better pricing strategies using personalization, etc.

Using analytics as competitive advantage

– DELIXI XINJIANG Transport has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in Misc. Transportation sector. This continuous investment in analytics has enabled DELIXI XINJIANG Transport to build a competitive advantage using analytics. The analytics driven competitive advantage can help DELIXI XINJIANG Transport to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Creating value in data economy

– The success of analytics program of DELIXI XINJIANG Transport has opened avenues for new revenue streams for the organization in Misc. Transportation industry. This can help DELIXI XINJIANG Transport to build a more holistic ecosystem for DELIXI XINJIANG Transport products in the Misc. Transportation industry by providing – data insight services, data privacy related products, data based consulting services, etc.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help DELIXI XINJIANG Transport to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, DELIXI XINJIANG Transport can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help DELIXI XINJIANG Transport to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. DELIXI XINJIANG Transport can explore opportunities that can attract volunteers and are consistent with its mission and vision.




Threats DELIXI XINJIANG Transport External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of DELIXI XINJIANG Transport are -

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. DELIXI XINJIANG Transport needs to understand the core reasons impacting the Misc. Transportation industry. This will help it in building a better workplace.

Easy access to finance

– Easy access to finance in Misc. Transportation industry will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. DELIXI XINJIANG Transport can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Environmental challenges

– DELIXI XINJIANG Transport needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. DELIXI XINJIANG Transport can take advantage of this fund but it will also bring new competitors in the Misc. Transportation industry.

Increasing wage structure of DELIXI XINJIANG Transport

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of DELIXI XINJIANG Transport.

Consumer confidence and its impact on DELIXI XINJIANG Transport demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in Misc. Transportation industry and other sectors.

Shortening product life cycle

– it is one of the major threat that DELIXI XINJIANG Transport is facing in Misc. Transportation sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of DELIXI XINJIANG Transport business can come under increasing regulations regarding data privacy, data security, etc.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to Misc. Transportation industry are lowering. It can presents DELIXI XINJIANG Transport with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the Misc. Transportation sector.

Regulatory challenges

– DELIXI XINJIANG Transport needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Misc. Transportation industry regulations.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. DELIXI XINJIANG Transport will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, DELIXI XINJIANG Transport may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Misc. Transportation sector.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, DELIXI XINJIANG Transport can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate DELIXI XINJIANG Transport prominent markets.




Weighted SWOT Analysis of DELIXI XINJIANG Transport Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at DELIXI XINJIANG Transport needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of DELIXI XINJIANG Transport is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of DELIXI XINJIANG Transport is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of DELIXI XINJIANG Transport to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that DELIXI XINJIANG Transport needs to make to build a sustainable competitive advantage.



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