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Ruwwad and the Genesis of Community Development in the Arab World SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Ruwwad and the Genesis of Community Development in the Arab World


Ruwwad was a youth-centric community development organization aimed at empowering and supporting marginalized and underdeveloped communities in the Arab world. It had launched numerous programs revolving around three main components: 1) youth empowerment, 2) community empowerment, and 3) child development. Samar Dudin, regional head and program manager of Ruwwad, was reflecting on the key strengths, weaknesses, opportunities, and challenges that Ruwwad faced in its home operation so that she could present her recommendations to the board of directors (BOD) on Friday. Her main concern was to present to the BOD a reasoned plan on how to expand the Ruwwad model and how to strengthen the partnerships required to scale up the impact of the model in the future. Dima Jamali is affiliated with American University of Beirut.

Authors :: Dima Jamali

Topics :: Organizational Development

Tags :: , SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Ruwwad and the Genesis of Community Development in the Arab World" written by Dima Jamali includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Ruwwad Bod facing as an external strategic factors. Some of the topics covered in Ruwwad and the Genesis of Community Development in the Arab World case study are - Strategic Management Strategies, and Organizational Development.


Some of the macro environment factors that can be used to understand the Ruwwad and the Genesis of Community Development in the Arab World casestudy better are - – increasing government debt because of Covid-19 spendings, wage bills are increasing, talent flight as more people leaving formal jobs, increasing transportation and logistics costs, competitive advantages are harder to sustain because of technology dispersion, central banks are concerned over increasing inflation, increasing household debt because of falling income levels, increasing inequality as vast percentage of new income is going to the top 1%, challanges to central banks by blockchain based private currencies, etc



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Introduction to SWOT Analysis of Ruwwad and the Genesis of Community Development in the Arab World


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Ruwwad and the Genesis of Community Development in the Arab World case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Ruwwad Bod, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Ruwwad Bod operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Ruwwad and the Genesis of Community Development in the Arab World can be done for the following purposes –
1. Strategic planning using facts provided in Ruwwad and the Genesis of Community Development in the Arab World case study
2. Improving business portfolio management of Ruwwad Bod
3. Assessing feasibility of the new initiative in Organizational Development field.
4. Making a Organizational Development topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Ruwwad Bod




Strengths Ruwwad and the Genesis of Community Development in the Arab World | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Ruwwad Bod in Ruwwad and the Genesis of Community Development in the Arab World Harvard Business Review case study are -

High switching costs

– The high switching costs that Ruwwad Bod has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Learning organization

- Ruwwad Bod is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Ruwwad Bod is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Ruwwad and the Genesis of Community Development in the Arab World Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Organizational Resilience of Ruwwad Bod

– The covid-19 pandemic has put organizational resilience at the centre of everthing that Ruwwad Bod does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Digital Transformation in Organizational Development segment

- digital transformation varies from industry to industry. For Ruwwad Bod digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Ruwwad Bod has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Highly skilled collaborators

– Ruwwad Bod has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Ruwwad and the Genesis of Community Development in the Arab World HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Innovation driven organization

– Ruwwad Bod is one of the most innovative firm in sector. Manager in Ruwwad and the Genesis of Community Development in the Arab World Harvard Business Review case study can use Clayton Christensen Disruptive Innovation strategies to further increase the scale of innovtions in the organization.

Cross disciplinary teams

– Horizontal connected teams at the Ruwwad Bod are driving operational speed, building greater agility, and keeping the organization nimble to compete with new competitors. It helps are organization to ideate new ideas, and execute them swiftly in the marketplace.

Sustainable margins compare to other players in Organizational Development industry

– Ruwwad and the Genesis of Community Development in the Arab World firm has clearly differentiated products in the market place. This has enabled Ruwwad Bod to fetch slight price premium compare to the competitors in the Organizational Development industry. The sustainable margins have also helped Ruwwad Bod to invest into research and development (R&D) and innovation.

Diverse revenue streams

– Ruwwad Bod is present in almost all the verticals within the industry. This has provided firm in Ruwwad and the Genesis of Community Development in the Arab World case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Analytics focus

– Ruwwad Bod is putting a lot of focus on utilizing the power of analytics in business decision making. This has put it among the leading players in the industry. The technology infrastructure suggested by Dima Jamali can also help it to harness the power of analytics for – marketing optimization, demand forecasting, customer relationship management, inventory management, information sharing across the value chain etc.

Ability to lead change in Organizational Development field

– Ruwwad Bod is one of the leading players in its industry. Over the years it has not only transformed the business landscape in its segment but also across the whole industry. The ability to lead change has enabled Ruwwad Bod in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Operational resilience

– The operational resilience strategy in the Ruwwad and the Genesis of Community Development in the Arab World Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.






Weaknesses Ruwwad and the Genesis of Community Development in the Arab World | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Ruwwad and the Genesis of Community Development in the Arab World are -

Need for greater diversity

– Ruwwad Bod has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

High dependence on star products

– The top 2 products and services of the firm as mentioned in the Ruwwad and the Genesis of Community Development in the Arab World HBR case study still accounts for major business revenue. This dependence on star products in has resulted into insufficient focus on developing new products, even though Ruwwad Bod has relatively successful track record of launching new products.

Products dominated business model

– Even though Ruwwad Bod has some of the most successful products in the industry, this business model has made each new product launch extremely critical for continuous financial growth of the organization. firm in the HBR case study - Ruwwad and the Genesis of Community Development in the Arab World should strive to include more intangible value offerings along with its core products and services.

Slow decision making process

– As mentioned earlier in the report, Ruwwad Bod has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Ruwwad Bod even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

No frontier risks strategy

– After analyzing the HBR case study Ruwwad and the Genesis of Community Development in the Arab World, it seems that company is thinking about the frontier risks that can impact Organizational Development strategy. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

High operating costs

– Compare to the competitors, firm in the HBR case study Ruwwad and the Genesis of Community Development in the Arab World has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Ruwwad Bod 's lucrative customers.

Compensation and incentives

– The revenue per employee as mentioned in the HBR case study Ruwwad and the Genesis of Community Development in the Arab World, is just above the industry average. Ruwwad Bod needs to redesign the compensation structure and incentives to increase the revenue per employees. Some of the steps that it can take are – hiring more specialists on project basis, etc.

Interest costs

– Compare to the competition, Ruwwad Bod has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Ruwwad and the Genesis of Community Development in the Arab World, in the dynamic environment Ruwwad Bod has struggled to respond to the nimble upstart competition. Ruwwad Bod has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Slow to strategic competitive environment developments

– As Ruwwad and the Genesis of Community Development in the Arab World HBR case study mentions - Ruwwad Bod takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the industry in last five years.

Low market penetration in new markets

– Outside its home market of Ruwwad Bod, firm in the HBR case study Ruwwad and the Genesis of Community Development in the Arab World needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.




Opportunities Ruwwad and the Genesis of Community Development in the Arab World | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Ruwwad and the Genesis of Community Development in the Arab World are -

Manufacturing automation

– Ruwwad Bod can use the latest technology developments to improve its manufacturing and designing process in Organizational Development segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Ruwwad Bod can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Ruwwad and the Genesis of Community Development in the Arab World, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Ruwwad Bod to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Ruwwad Bod to hire the very best people irrespective of their geographical location.

Using analytics as competitive advantage

– Ruwwad Bod has spent a significant amount of money and effort to integrate analytics and machine learning into its operations in the sector. This continuous investment in analytics has enabled, as illustrated in the Harvard case study Ruwwad and the Genesis of Community Development in the Arab World - to build a competitive advantage using analytics. The analytics driven competitive advantage can help Ruwwad Bod to build faster Go To Market strategies, better consumer insights, developing relevant product features, and building a highly efficient supply chain.

Leveraging digital technologies

– Ruwwad Bod can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Learning at scale

– Online learning technologies has now opened space for Ruwwad Bod to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Building a culture of innovation

– managers at Ruwwad Bod can make experimentation a productive activity and build a culture of innovation using approaches such as – mining transaction data, A/B testing of websites and selling platforms, engaging potential customers over various needs, and building on small ideas in the Organizational Development segment.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Organizational Development industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Ruwwad Bod can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Ruwwad Bod can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Developing new processes and practices

– Ruwwad Bod can develop new processes and procedures in Organizational Development industry using technology such as automation using artificial intelligence, real time transportation and products tracking, 3D modeling for concept development and new products pilot testing etc.

Better consumer reach

– The expansion of the 5G network will help Ruwwad Bod to increase its market reach. Ruwwad Bod will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Ruwwad Bod is facing challenges because of the dominance of functional experts in the organization. Ruwwad and the Genesis of Community Development in the Arab World case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Ruwwad Bod can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Organizational Development industry, but it has also influenced the consumer preferences. Ruwwad Bod can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.




Threats Ruwwad and the Genesis of Community Development in the Arab World External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Ruwwad and the Genesis of Community Development in the Arab World are -

Consumer confidence and its impact on Ruwwad Bod demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Regulatory challenges

– Ruwwad Bod needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Organizational Development industry regulations.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Ruwwad Bod needs to understand the core reasons impacting the Organizational Development industry. This will help it in building a better workplace.

Instability in the European markets

– European Union markets are facing three big challenges post Covid – expanded balance sheets, Brexit related business disruption, and aggressive Russia looking to distract the existing security mechanism. Ruwwad Bod will face different problems in different parts of Europe. For example it will face inflationary pressures in UK, France, and Germany, balance sheet expansion and demand challenges in Southern European countries, and geopolitical instability in the Eastern Europe.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Ruwwad Bod.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Increasing wage structure of Ruwwad Bod

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Ruwwad Bod.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Ruwwad and the Genesis of Community Development in the Arab World, Ruwwad Bod may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Organizational Development .

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Ruwwad Bod can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Ruwwad and the Genesis of Community Development in the Arab World .

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Ruwwad Bod in the Organizational Development industry. The Organizational Development industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Ruwwad Bod with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Environmental challenges

– Ruwwad Bod needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Ruwwad Bod can take advantage of this fund but it will also bring new competitors in the Organizational Development industry.

Shortening product life cycle

– it is one of the major threat that Ruwwad Bod is facing in Organizational Development sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.




Weighted SWOT Analysis of Ruwwad and the Genesis of Community Development in the Arab World Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Ruwwad and the Genesis of Community Development in the Arab World needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Ruwwad and the Genesis of Community Development in the Arab World is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Ruwwad and the Genesis of Community Development in the Arab World is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Ruwwad and the Genesis of Community Development in the Arab World is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Ruwwad Bod needs to make to build a sustainable competitive advantage.



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