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Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

Case Study SWOT Analysis Solution

Case Study Description of Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond


To maximize their effectiveness, color cases should be printed in color.Anand Piramal and his team sought to "democratize healthcare" in India through the development of a new service delivery model. If Henry Ford could build and deliver cars to everyone in the United States, Piramal thought, then why can't India deliver healthcare to the 70% of its citizens who lack access to it? They began pilots in 2008 but soon ran into unexpected difficulties. After a second round of pilots in early 2010, they had to decide whether to proceed and if so how.

Authors :: Rosabeth Moss Kanter, Matthew Bird

Topics :: Leadership & Managing People

Tags :: Corporate governance, SWOT Analysis, SWOT Matrix, TOWS, Weighted SWOT Analysis

Swot Analysis of "Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond" written by Rosabeth Moss Kanter, Matthew Bird includes – strengths weakness that are internal strategic factors of the organization, and opportunities and threats that Piramal Pilots facing as an external strategic factors. Some of the topics covered in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond case study are - Strategic Management Strategies, Corporate governance and Leadership & Managing People.


Some of the macro environment factors that can be used to understand the Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond casestudy better are - – increasing household debt because of falling income levels, increasing energy prices, increasing commodity prices, increasing government debt because of Covid-19 spendings, technology disruption, digital marketing is dominated by two big players Facebook and Google, supply chains are disrupted by pandemic , wage bills are increasing, cloud computing is disrupting traditional business models, etc



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Introduction to SWOT Analysis of Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University , we believe that protagonist in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond case study can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Piramal Pilots, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Piramal Pilots operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond can be done for the following purposes –
1. Strategic planning using facts provided in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond case study
2. Improving business portfolio management of Piramal Pilots
3. Assessing feasibility of the new initiative in Leadership & Managing People field.
4. Making a Leadership & Managing People topic specific business decision
5. Set goals for the organization
6. Organizational restructuring of Piramal Pilots




Strengths Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Piramal Pilots in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond Harvard Business Review case study are -

Sustainable margins compare to other players in Leadership & Managing People industry

– Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond firm has clearly differentiated products in the market place. This has enabled Piramal Pilots to fetch slight price premium compare to the competitors in the Leadership & Managing People industry. The sustainable margins have also helped Piramal Pilots to invest into research and development (R&D) and innovation.

High brand equity

– Piramal Pilots has strong brand awareness and brand recognition among both - the exiting customers and potential new customers. Strong brand equity has enabled Piramal Pilots to keep acquiring new customers and building profitable relationship with both the new and loyal customers.

Successful track record of launching new products

– Piramal Pilots has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Piramal Pilots has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Highly skilled collaborators

– Piramal Pilots has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive segment. Secondly the value chain collaborators of the firm in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond HBR case study have helped the firm to develop new products and bring them quickly to the marketplace.

Diverse revenue streams

– Piramal Pilots is present in almost all the verticals within the industry. This has provided firm in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond case study a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Digital Transformation in Leadership & Managing People segment

- digital transformation varies from industry to industry. For Piramal Pilots digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Piramal Pilots has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.

Low bargaining power of suppliers

– Suppliers of Piramal Pilots in the sector have low bargaining power. Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond has further diversified its suppliers portfolio by building a robust supply chain across various countries. This helps Piramal Pilots to manage not only supply disruptions but also source products at highly competitive prices.

Strong track record of project management

– Piramal Pilots is known for sticking to its project targets. This enables the firm to manage – time, project costs, and have sustainable margins on the projects.

Training and development

– Piramal Pilots has one of the best training and development program in the industry. The effectiveness of the training programs can be measured in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond Harvard Business Review case study by analyzing – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Operational resilience

– The operational resilience strategy in the Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond Harvard Business Review case study comprises – understanding the underlying the factors in the industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Learning organization

- Piramal Pilots is a learning organization. It has inculcated three key characters of learning organization in its processes and operations – exploration, creativity, and expansiveness. The work place at Piramal Pilots is open place that encourages instructiveness, ideation, open minded discussions, and creativity. Employees and leaders in Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond Harvard Business Review case study emphasize – knowledge, initiative, and innovation.

Ability to recruit top talent

– Piramal Pilots is one of the leading recruiters in the industry. Managers in the Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond are in a position to attract the best talent available. The firm has a robust talent identification program that helps in identifying the brightest.






Weaknesses Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond are -

Ability to respond to the competition

– As the decision making is very deliberative, highlighted in the case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond, in the dynamic environment Piramal Pilots has struggled to respond to the nimble upstart competition. Piramal Pilots has reasonably good record with similar level competitors but it has struggled with new entrants taking away niches of its business.

Need for greater diversity

– Piramal Pilots has taken concrete steps on diversity, equity, and inclusion. But the efforts so far has resulted in limited success. It needs to expand the recruitment and selection process to hire more people from the minorities and underprivileged background.

High bargaining power of channel partners

– Because of the regulatory requirements, Rosabeth Moss Kanter, Matthew Bird suggests that, Piramal Pilots is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the industry.

Capital Spending Reduction

– Even during the low interest decade, Piramal Pilots has not been able to do capital spending to the tune of the competition. This has resulted into fewer innovations and company facing stiff competition from both existing competitors and new entrants who are disrupting the industry using digital technology.

High operating costs

– Compare to the competitors, firm in the HBR case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond has high operating costs in the. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Piramal Pilots 's lucrative customers.

Low market penetration in new markets

– Outside its home market of Piramal Pilots, firm in the HBR case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

Slow decision making process

– As mentioned earlier in the report, Piramal Pilots has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the industry over the last five years. Piramal Pilots even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Skills based hiring

– The stress on hiring functional specialists at Piramal Pilots has created an environment where the organization is dominated by functional specialists rather than management generalist. This has resulted into product oriented approach rather than marketing oriented approach or consumers oriented approach.

Slow to harness new channels of communication

– Even though competitors are using new communication channels such as Instagram, Tiktok, and Snap, Piramal Pilots is slow explore the new channels of communication. These new channels of communication mentioned in marketing section of case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond can help to provide better information regarding products and services. It can also build an online community to further reach out to potential customers.

Aligning sales with marketing

– It come across in the case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond that the firm needs to have more collaboration between its sales team and marketing team. Sales professionals in the industry have deep experience in developing customer relationships. Marketing department in the case Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond can leverage the sales team experience to cultivate customer relationships as Piramal Pilots is planning to shift buying processes online.

High cash cycle compare to competitors

Piramal Pilots has a high cash cycle compare to other players in the industry. It needs to shorten the cash cycle by 12% to be more competitive in the marketplace, reduce inventory costs, and be more profitable.




Opportunities Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities highlighted in the Harvard Business Review case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond are -

Lowering marketing communication costs

– 5G expansion will open new opportunities for Piramal Pilots in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the Leadership & Managing People segment, and it will provide faster access to the consumers.

Reconfiguring business model

– The expansion of digital payment system, the bringing down of international transactions costs using Bitcoin and other blockchain based currencies, etc can help Piramal Pilots to reconfigure its entire business model. For example it can used blockchain based technologies to reduce piracy of its products in the big markets such as China. Secondly it can use the popularity of e-commerce in various developing markets to build a Direct to Customer business model rather than the current Channel Heavy distribution network.

Use of Bitcoin and other crypto currencies for transactions

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Piramal Pilots in the consumer business. Now Piramal Pilots can target international markets with far fewer capital restrictions requirements than the existing system.

Creating value in data economy

– The success of analytics program of Piramal Pilots has opened avenues for new revenue streams for the organization in the industry. This can help Piramal Pilots to build a more holistic ecosystem as suggested in the Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond case study. Piramal Pilots can build new products and services such as - data insight services, data privacy related products, data based consulting services, etc.

Better consumer reach

– The expansion of the 5G network will help Piramal Pilots to increase its market reach. Piramal Pilots will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in Leadership & Managing People industry, but it has also influenced the consumer preferences. Piramal Pilots can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Remote work and new talent hiring opportunities

– The widespread usage of remote working technologies during Covid-19 has opened opportunities for Piramal Pilots to expand its talent hiring zone. According to McKinsey Global Institute, 20% of the high end workforce in fields such as finance, information technology, can continously work from remote local post Covid-19. This presents a really great opportunity for Piramal Pilots to hire the very best people irrespective of their geographical location.

Learning at scale

– Online learning technologies has now opened space for Piramal Pilots to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Changes in consumer behavior post Covid-19

– Consumer behavior has changed in the Leadership & Managing People industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Piramal Pilots can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Piramal Pilots can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Redefining models of collaboration and team work

– As explained in the weaknesses section, Piramal Pilots is facing challenges because of the dominance of functional experts in the organization. Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond case study suggests that firm can utilize new technology to build more coordinated teams and streamline operations and communications using tools such as CAD, Zoom, etc.

Identify volunteer opportunities

– Covid-19 has impacted working population in two ways – it has led to people soul searching about their professional choices, resulting in mass resignation. Secondly it has encouraged people to do things that they are passionate about. This has opened opportunities for businesses to build volunteer oriented socially driven projects. Piramal Pilots can explore opportunities that can attract volunteers and are consistent with its mission and vision.

Manufacturing automation

– Piramal Pilots can use the latest technology developments to improve its manufacturing and designing process in Leadership & Managing People segment. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Piramal Pilots can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help, as suggested in case study, Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond, to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.




Threats Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats mentioned in the HBR case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond are -

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Piramal Pilots needs to understand the core reasons impacting the Leadership & Managing People industry. This will help it in building a better workplace.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Piramal Pilots in the Leadership & Managing People industry. The Leadership & Managing People industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Easy access to finance

– Easy access to finance in Leadership & Managing People field will also reduce the barriers to entry in the industry, thus putting downward pressure on the prices because of increasing competition. Piramal Pilots can utilize it by borrowing at lower rates and invest it into research and development, capital expenditure to fortify its core competitive advantage.

Technology disruption because of hacks, piracy etc

– The colonial pipeline illustrated, how vulnerable modern organization are to international hackers, miscreants, and disruptors. The cyber security interruption, data leaks, etc can seriously jeopardize the future growth of the organization.

Aging population

– As the populations of most advanced economies are aging, it will lead to high social security costs, higher savings among population, and lower demand for goods and services in the economy. The household savings in US, France, UK, Germany, and Japan are growing faster than predicted because of uncertainty caused by pandemic.

Stagnating economy with rate increase

– Piramal Pilots can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the field.

Consumer confidence and its impact on Piramal Pilots demand

– There is a high probability of declining consumer confidence, given – high inflammation rate, rise of gig economy, lower job stability, increasing cost of living, higher interest rates, and aging demography. All the factors contribute to people saving higher rate of their income, resulting in lower consumer demand in the industry and other sectors.

Increasing wage structure of Piramal Pilots

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Piramal Pilots.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, as highlighted in case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond, Piramal Pilots may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of Leadership & Managing People .

Barriers of entry lowering

– As technology is more democratized, the barriers to entry in the industry are lowering. It can presents Piramal Pilots with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the sector.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Piramal Pilots business can come under increasing regulations regarding data privacy, data security, etc.

Regulatory challenges

– Piramal Pilots needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the Leadership & Managing People industry regulations.

Increasing international competition and downward pressure on margins

– Apart from technology driven competitive advantage dilution, Piramal Pilots can face downward pressure on margins from increasing competition from international players. The international players have stable revenue in their home market and can use those resources to penetrate prominent markets illustrated in HBR case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond .




Weighted SWOT Analysis of Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers in the HBR case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of the case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of the Harvard case study Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Piramal e-Swasthya: Attempting Big Changes for Small Places - in India and Beyond is to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Piramal Pilots needs to make to build a sustainable competitive advantage.



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