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Polo FII Recebiveis Imobiliarios II (PORD11) SWOT Analysis / TOWS Matrix / MBA Resources

Introduction to SWOT Analysis

SWOT Analysis / TOWS Matrix for Polo FII Recebiveis Imobiliarios II (Brazil)


Based on various researches at Oak Spring University , Polo FII Recebiveis Imobiliarios II is operating in a macro-environment that has been destablized by – technology disruption, increasing energy prices, digital marketing is dominated by two big players Facebook and Google, banking and financial system is disrupted by Bitcoin and other crypto currencies, increasing inequality as vast percentage of new income is going to the top 1%, increasing household debt because of falling income levels, there is backlash against globalization, customer relationship management is fast transforming because of increasing concerns over data privacy, increasing government debt because of Covid-19 spendings, etc



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Introduction to SWOT Analysis of Polo FII Recebiveis Imobiliarios II


SWOT stands for an organization’s Strengths, Weaknesses, Opportunities and Threats . At Oak Spring University, we believe that Polo FII Recebiveis Imobiliarios II can use SWOT analysis as a strategic management tool to assess the current internal strengths and weaknesses of the Polo FII Recebiveis Imobiliarios II, and to figure out the opportunities and threats in the macro environment – technological, environmental, political, economic, social, demographic, etc in which Polo FII Recebiveis Imobiliarios II operates in.

According to Harvard Business Review, 75% of the managers use SWOT analysis for various purposes such as – evaluating current scenario, strategic planning, new venture feasibility, personal growth goals, new market entry, Go To market strategies, portfolio management and strategic trade-off assessment, organizational restructuring, etc.




SWOT Objectives / Importance of SWOT Analysis and SWOT Matrix


SWOT analysis of Polo FII Recebiveis Imobiliarios II can be done for the following purposes –
1. Strategic planning of Polo FII Recebiveis Imobiliarios II
2. Improving business portfolio management of Polo FII Recebiveis Imobiliarios II
3. Assessing feasibility of the new initiative in Brazil
4. Making a NA sector specific business decision
5. Set goals for the organization
6. Organizational restructuring of Polo FII Recebiveis Imobiliarios II




Strengths of Polo FII Recebiveis Imobiliarios II | Internal Strategic Factors
What are Strengths in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The strengths of Polo FII Recebiveis Imobiliarios II are -

Organizational Resilience of Polo FII Recebiveis Imobiliarios II

– The covid-19 pandemic has put organizational resilience at the centre of everthing Polo FII Recebiveis Imobiliarios II does. Organizational resilience comprises - Financial Resilience, Operational Resilience, Technological Resilience, Organizational Resilience, Business Model Resilience, and Reputation Resilience.

Ability to recruit top talent

– Polo FII Recebiveis Imobiliarios II is one of the leading players in the NA industry in Brazil. It is in a position to attract the best talent available in Brazil. The firm has a robust talent identification program that helps in identifying the brightest.

Ability to lead change in NA

– Polo FII Recebiveis Imobiliarios II is one of the leading players in the NA industry in Brazil. Over the years it has not only transformed the business landscape in the NA industry in Brazil but also across the existing markets. The ability to lead change has enabled Polo FII Recebiveis Imobiliarios II in – penetrating new markets, reaching out to new customers, and providing different value propositions to different customers in the international markets.

Operational resilience

– The operational resilience strategy of Polo FII Recebiveis Imobiliarios II comprises – understanding the underlying the factors in the NA industry, building diversified operations across different geographies so that disruption in one part of the world doesn’t impact the overall performance of the firm, and integrating the various business operations and processes through its digital transformation drive.

Training and development

– Polo FII Recebiveis Imobiliarios II has one of the best training and development program in NA industry. The effectiveness of the training programs can be measured in – employees retention, in-house promotion, loyalty, new venture initiation, lack of conflict, and high level of both employees and customer engagement.

Successful track record of launching new products

– Polo FII Recebiveis Imobiliarios II has launched numerous new products in last few years, keeping in mind evolving customer preferences and competitive pressures. Polo FII Recebiveis Imobiliarios II has effective processes in place that helps in exploring new product needs, doing quick pilot testing, and then launching the products quickly using its extensive distribution network.

Highly skilled collaborators

– Polo FII Recebiveis Imobiliarios II has highly efficient outsourcing and offshoring strategy. It has resulted in greater operational flexibility and bringing down the costs in highly price sensitive NA industry. Secondly the value chain collaborators of Polo FII Recebiveis Imobiliarios II have helped the firm to develop new products and bring them quickly to the marketplace.

High switching costs

– The high switching costs that Polo FII Recebiveis Imobiliarios II has built up over years in its products and services combo offer has resulted in high retention of customers, lower marketing costs, and greater ability of the firm to focus on its customers.

Diverse revenue streams

– Polo FII Recebiveis Imobiliarios II is present in almost all the verticals within the NA industry. This has provided Polo FII Recebiveis Imobiliarios II a diverse revenue stream that has helped it to survive disruptions such as global pandemic in Covid-19, financial disruption of 2008, and supply chain disruption of 2021.

Sustainable margins compare to other players in NA industry

– Polo FII Recebiveis Imobiliarios II has clearly differentiated products in the market place. This has enabled Polo FII Recebiveis Imobiliarios II to fetch slight price premium compare to the competitors in the NA industry. The sustainable margins have also helped Polo FII Recebiveis Imobiliarios II to invest into research and development (R&D) and innovation.

Superior customer experience

– The customer experience strategy of Polo FII Recebiveis Imobiliarios II in NA industry is based on four key concepts – personalization, simplification of complex needs, prompt response, and continuous engagement.

Digital Transformation in NA industry

- digital transformation varies from industry to industry. For Polo FII Recebiveis Imobiliarios II digital transformation journey comprises differing goals based on market maturity, customer technology acceptance, and organizational culture. Polo FII Recebiveis Imobiliarios II has successfully integrated the four key components of digital transformation – digital integration in processes, digital integration in marketing and customer relationship management, digital integration into the value chain, and using technology to explore new products and market opportunities.






Weaknesses of Polo FII Recebiveis Imobiliarios II | Internal Strategic Factors
What are Weaknesses in SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis

The weaknesses of Polo FII Recebiveis Imobiliarios II are -

Aligning sales with marketing

– From the outside it seems that Polo FII Recebiveis Imobiliarios II needs to have more collaboration between its sales team and marketing team. Sales professionals in the NA industry have deep experience in developing customer relationships. Marketing department at Polo FII Recebiveis Imobiliarios II can leverage the sales team experience to cultivate customer relationships as Polo FII Recebiveis Imobiliarios II is planning to shift buying processes online.

No frontier risks strategy

– From the 10K / annual statement of Polo FII Recebiveis Imobiliarios II, it seems that company is thinking out the frontier risks that can impact NA industry. But it has very little resources allocation to manage the risks emerging from events such as natural disasters, climate change, melting of permafrost, tacking the rise of artificial intelligence, opportunities and threats emerging from commercialization of space etc.

Employees’ less understanding of Polo FII Recebiveis Imobiliarios II strategy

– From the outside it seems that the employees of Polo FII Recebiveis Imobiliarios II don’t have comprehensive understanding of the firm’s strategy. This is reflected in number of promotional campaigns over the last few years that had mixed messaging and competing priorities. Some of the strategic activities and services promoted in the promotional campaigns were not consistent with the organization’s strategy.

Slow to strategic competitive environment developments

– As Polo FII Recebiveis Imobiliarios II is one of the leading players in the NA industry, it takes time to assess the upcoming competitions. This has led to missing out on atleast 2-3 big opportunities in the NA industry in last five years.

Interest costs

– Compare to the competition, Polo FII Recebiveis Imobiliarios II has borrowed money from the capital market at higher rates. It needs to restructure the interest payment and costs so that it can compete better and improve profitability.

Slow decision making process

– As mentioned earlier in the report, Polo FII Recebiveis Imobiliarios II has a very deliberative decision making approach. This approach has resulted in prudent decisions, but it has also resulted in missing opportunities in the NA industry over the last five years. Polo FII Recebiveis Imobiliarios II even though has strong showing on digital transformation primary two stages, it has struggled to capitalize the power of digital transformation in marketing efforts and new venture efforts.

Low market penetration in new markets

– Outside its home market of Brazil, Polo FII Recebiveis Imobiliarios II needs to spend more promotional, marketing, and advertising efforts to penetrate international markets.

High dependence on Polo FII Recebiveis Imobiliarios II ‘s star products

– The top 2 products and services of Polo FII Recebiveis Imobiliarios II still accounts for major business revenue. This dependence on star products in NA industry has resulted into insufficient focus on developing new products, even though Polo FII Recebiveis Imobiliarios II has relatively successful track record of launching new products.

High operating costs

– Compare to the competitors, Polo FII Recebiveis Imobiliarios II has high operating costs in the NA industry. This can be harder to sustain given the new emerging competition from nimble players who are using technology to attract Polo FII Recebiveis Imobiliarios II lucrative customers.

Lack of clear differentiation of Polo FII Recebiveis Imobiliarios II products

– To increase the profitability and margins on the products, Polo FII Recebiveis Imobiliarios II needs to provide more differentiated products than what it is currently offering in the marketplace.

High bargaining power of channel partners in NA industry

– because of the regulatory requirements in Brazil, Polo FII Recebiveis Imobiliarios II is facing high bargaining power of the channel partners. So far it has not able to streamline the operations to reduce the bargaining power of the value chain partners in the NA industry.




Polo FII Recebiveis Imobiliarios II Opportunities | External Strategic Factors
What are Opportunities in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The opportunities of Polo FII Recebiveis Imobiliarios II are -

Lowering marketing communication costs

– 5G expansion will open new opportunities for Polo FII Recebiveis Imobiliarios II in the field of marketing communication. It will bring down the cost of doing business, provide technology platform to build new products in the NA industry, and it will provide faster access to the consumers.

Changes in consumer behavior post Covid-19

– consumer behavior has changed in the NA industry because of Covid-19 restrictions. Some of this behavior will stay once things get back to normal. Polo FII Recebiveis Imobiliarios II can take advantage of these changes in consumer behavior to build a far more efficient business model. For example consumer regular ordering of products can reduce both last mile delivery costs and market penetration costs. Polo FII Recebiveis Imobiliarios II can further use this consumer data to build better customer loyalty, provide better products and service collection, and improve the value proposition in inflationary times.

Creating value in data economy

– The success of analytics program of Polo FII Recebiveis Imobiliarios II has opened avenues for new revenue streams for the organization in NA industry. This can help Polo FII Recebiveis Imobiliarios II to build a more holistic ecosystem for Polo FII Recebiveis Imobiliarios II products in the NA industry by providing – data insight services, data privacy related products, data based consulting services, etc.

Use of Bitcoin and other crypto currencies for transactions in NA industry

– The popularity of Bitcoin and other crypto currencies as asset class and medium of transaction has opened new opportunities for Polo FII Recebiveis Imobiliarios II in the NA industry. Now Polo FII Recebiveis Imobiliarios II can target international markets with far fewer capital restrictions requirements than the existing system.

Learning at scale

– Online learning technologies has now opened space for Polo FII Recebiveis Imobiliarios II to conduct training and development for its employees across the world. This will result in not only reducing the cost of training but also help employees in different part of the world to integrate with the headquarter work culture, ethos, and standards.

Leveraging digital technologies

– Polo FII Recebiveis Imobiliarios II can leverage digital technologies such as artificial intelligence and machine learning to automate the production process, customer analytics to get better insights into consumer behavior, realtime digital dashboards to get better sales tracking, logistics and transportation, product tracking, etc.

Low interest rates

– Even though inflation is raising its head in most developed economies, Polo FII Recebiveis Imobiliarios II can still utilize the low interest rates to borrow money for capital investment. Secondly it can also use the increase of government spending in infrastructure projects to get new business.

Manufacturing automation

– Polo FII Recebiveis Imobiliarios II can use the latest technology developments to improve its manufacturing and designing process in NA sector. It can use CAD and 3D printing to build a quick prototype and pilot testing products. It can leverage automation using machine learning and artificial intelligence to do faster production at lowers costs, and it can leverage the growth in satellite and tracking technologies to improve inventory management, transportation, and shipping.

Finding new ways to collaborate

– Covid-19 has not only transformed business models of companies in NA industry, but it has also influenced the consumer preferences. Polo FII Recebiveis Imobiliarios II can tie-up with other value chain partners to explore new opportunities regarding meeting customer demands and building a rewarding and engaging relationship.

Better consumer reach

– The expansion of the 5G network will help Polo FII Recebiveis Imobiliarios II to increase its market reach. Polo FII Recebiveis Imobiliarios II will be able to reach out to new customers. Secondly 5G will also provide technology framework to build new tools and products that can help more immersive consumer experience and faster consumer journey.

Buying journey improvements

– Polo FII Recebiveis Imobiliarios II can improve the customer journey of consumers in the NA industry by using analytics and artificial intelligence. It can provide automated chats to help consumers solve their own problems, provide online suggestions to get maximum out of the products and services, and help consumers to build a community where they can interact with each other to develop new features and uses.

Harnessing reconfiguration of the global supply chains

– As the trade war between US and China heats up in the coming years, Polo FII Recebiveis Imobiliarios II can build a diversified supply chain model across various countries in - South East Asia, India, and other parts of the world. This reconfiguration of global supply chain can help Polo FII Recebiveis Imobiliarios II to buy more products closer to the markets, and it can leverage its size and influence to get better deal from the local markets.

Increase in government spending

– As the United States and other governments are increasing social spending and infrastructure spending to build economies post Covid-19, Polo FII Recebiveis Imobiliarios II can use these opportunities to build new business models that can help the communities that Polo FII Recebiveis Imobiliarios II operates in. Secondly it can use opportunities from government spending in NA sector.




Threats Polo FII Recebiveis Imobiliarios II External Strategic Factors
What are Threats in the SWOT Analysis / TOWS Matrix / Weighted SWOT Analysis


The threats of Polo FII Recebiveis Imobiliarios II are -

Environmental challenges

– Polo FII Recebiveis Imobiliarios II needs to have a robust strategy against the disruptions arising from climate change and energy requirements. EU has identified it as key priority area and spending 30% of its 880 billion Euros European post Covid-19 recovery funds on green technology. Polo FII Recebiveis Imobiliarios II can take advantage of this fund but it will also bring new competitors in the NA industry.

New competition

– After the dotcom bust of 2001, financial crisis of 2008-09, the business formation in US economy had declined. But in 2020 alone, there are more than 1.5 million new business applications in United States. This can lead to greater competition for Polo FII Recebiveis Imobiliarios II in the NA sector and impact the bottomline of the organization.

Barriers of entry lowering

– As technology is more democratized, the barriers to entry to NA industry are lowering. It can presents Polo FII Recebiveis Imobiliarios II with greater competitive threats in the near to medium future. Secondly it will also put downward pressure on pricing throughout the NA sector.

High level of anxiety and lack of motivation

– the Great Resignation in United States is the sign of broader dissatisfaction among the workforce in United States. Polo FII Recebiveis Imobiliarios II needs to understand the core reasons impacting the NA industry. This will help it in building a better workplace.

Stagnating economy with rate increase

– Polo FII Recebiveis Imobiliarios II can face lack of demand in the market place because of Fed actions to reduce inflation. This can lead to sluggish growth in the economy, lower demands, lower investments, higher borrowing costs, and consolidation in the NA industry.

Regulatory challenges

– Polo FII Recebiveis Imobiliarios II needs to prepare for regulatory challenges as consumer protection groups and other pressure groups are vigorously advocating for more regulations on big business - to reduce inequality, to create a level playing field, to product data privacy and consumer privacy, to reduce the influence of big money on democratic institutions, etc. This can lead to significant changes in the NA industry regulations.

Trade war between China and United States

– The trade war between two of the biggest economies can hugely impact the opportunities for Polo FII Recebiveis Imobiliarios II in NA industry. The NA industry is already at various protected from local competition in China, with the rise of trade war the protection levels may go up. This presents a clear threat of current business model in Chinese market.

Shortening product life cycle

– it is one of the major threat that Polo FII Recebiveis Imobiliarios II is facing in NA sector. It can lead to higher research and development costs, higher marketing expenses, lower customer loyalty, etc.

Capital market disruption

– During the Covid-19, Dow Jones has touched record high. The valuations of a number of companies are way beyond their existing business model potential. This can lead to capital market correction which can put a number of suppliers, collaborators, value chain partners in great financial difficulty. It will directly impact the business of Polo FII Recebiveis Imobiliarios II.

Backlash against dominant players

– US Congress and other legislative arms of the government are getting tough on big business especially technology companies. The digital arm of Polo FII Recebiveis Imobiliarios II business can come under increasing regulations regarding data privacy, data security, etc.

Learning curve for new practices

– As the technology based on artificial intelligence and machine learning platform is getting complex, Polo FII Recebiveis Imobiliarios II may face longer learning curve for training and development of existing employees. This can open space for more nimble competitors in the field of NA sector.

Increasing wage structure of Polo FII Recebiveis Imobiliarios II

– Post Covid-19 there is a sharp increase in the wages especially in the jobs that require interaction with people. The increasing wages can put downward pressure on the margins of Polo FII Recebiveis Imobiliarios II.

Technology acceleration in Forth Industrial Revolution

– Polo FII Recebiveis Imobiliarios II has witnessed rapid integration of technology during Covid-19 in the NA industry. As one of the leading players in the industry, Polo FII Recebiveis Imobiliarios II needs to keep up with the evolution of technology in the NA sector. According to Mckinsey study top managers believe that the adoption of technology in operations, communications is 20-25 times faster than what they planned in the beginning of 2019.




Weighted SWOT Analysis of Polo FII Recebiveis Imobiliarios II Template, Example


Not all factors mentioned under the Strengths, Weakness, Opportunities, and Threats quadrants in the SWOT Analysis are equal. Managers at Polo FII Recebiveis Imobiliarios II needs to zero down on the relative importance of each factor mentioned in the Strengths, Weakness, Opportunities, and Threats quadrants. We can provide the relative importance to each factor by assigning relative weights. Weighted SWOT analysis process is a three stage process –

First stage for doing weighted SWOT analysis of Polo FII Recebiveis Imobiliarios II is to rank the strengths and weaknesses of the organization. This will help you to assess the most important strengths and weaknesses of the firm and which one of the strengths and weaknesses mentioned in the initial lists are marginal and can be left out.

Second stage for conducting weighted SWOT analysis of Polo FII Recebiveis Imobiliarios II is to give probabilities to the external strategic factors thus better understanding the opportunities and threats arising out of macro environment changes and developments.

Third stage of constructing weighted SWOT analysis of Polo FII Recebiveis Imobiliarios II to provide strategic recommendations includes – joining likelihood of external strategic factors such as opportunities and threats to the internal strategic factors – strengths and weaknesses. You should start with external factors as they will provide the direction of the overall industry. Secondly by joining probabilities with internal strategic factors can help the company not only strategic fit but also the most probably strategic trade-off that Polo FII Recebiveis Imobiliarios II needs to make to build a sustainable competitive advantage.



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